?? Focused Exploration#1 –The Future of Market Research & Product Innovation ?????????????????????? ?????? ?????????????? ???????????? ???? ?????? ?????????????????????? - ?????? ?????????? ?????????????????????????? ?????????? ???? ‘?????????????? ?????????????????? ??????????? ???????? ?????????? ???? ?????????? The study ?????????????????????? ?????? ?????????????? ???????????? ???? ?????? ?????????????????????? explores how well ???????? ???????????????? ?????????? ???????????????????????? using ?????????????? ??????????????????—a method that integrates demographic, social, and behavioural persona variables into AI-generated responses. ?? Why It Matters for Market Research ? ?????????????? ???????? ???????????????? ?????????????????? ???????????????????? ???????????????? – but only when the persona traits are ???????????????? ???????????????????? with the survey question. ? ???? ???????????????? ???????? ???? ????????????????????, ?????????????????????? ?????????? – e.g., ???????????????????surveys, where demographics strongly predict voting behavior (>80% ????????????????). ??????? ?????? Interpret ‘annotator’ and ‘annotations’, technical terms used in the paper, as a ‘survey respondent’ and ‘survey response’. ???At ???????? ????????, we’re already applying persona prompting and generative AI to help brands unlock deeper, faster, and more scalable consumer and market insights. ?? ???????????????? ?? ???????? ???????????????? ???????????????????????? to evaluate how your organization can benefit from synthetic consumers. ?? Email us at ????????@????????-????????.?????? or book a time directly here: https://lnkd.in/ggT8QSrf #MarketResearch #AI #GenerativeAI #AIResearch #ConsumerInsights
