An initial public offering complicates the process of telling a company's story. Counsel needs to be ready to help shape the narrative. Practical Law Global contributors Sherlyn Lau, Meng Ding, Kevin Chan, and Xiaochuan (Gilbert) Han of Sidley Austin LLP explain the regulatory requirements that apply to publicity, advertising, and communications in relation to IPOs in Hong Kong, including liability and other potential consequences of violating the requirements. They also discuss how those regulatory requirements apply in specific types of publicity and marketing activities, such as media reports, pre-marketing, research reports, and road shows. Practical Law Global contributors can access "Publicity, Advertising, and Communications During an IPO (Hong Kong)" here: https://lnkd.in/gmbtju84. More information about subscribing to Practical Law Global is available here: https://lnkd.in/eZJhJq4F. #IPO #stockexchange #publicity #advertising #communications #marketing
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November’s#CluesFromACoachdives into the duality of innovation and consistency in legal marketing. By blending modern strategies with timeless values, firms can elevate their impact and thrive. Prioritize clear communication, adapt with integrity, and focus on what drives growth. In a fast-paced digital world, balancing tradition and innovation is key. Legal marketers can cut through the noise and maximize their impact by embracing smart strategies. Read more Clues from a Coach here:https://bit.ly/3VRzjAZ. #LegalMarketing#Innovation#Consistency
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?? ???? ??????????'?? ????????-???????????????? ?????????? ??????????????????, ???????????????? ???? ?????? ???????? ?? ????????—????'?? ?? ?????????????????? ??????????????????. One such specialized law firm has successfully leveraged multi-layered branding and positioning strategies to make its mark both in national and international markets. From crafting a compelling narrative to tapping into niche segments, they have shown that the right branding approach can elevate a firm's presence across borders. Every firm can draw inspiration from these strategies, showing that with the right approach, you can elevate your brand across borders and become a recognized leader in your field. ? Dive into the impact story below to see how it's done and start planning your own strategic move! #LawFirmBranding #LawFirmStrategy #Branding #InspireToAspire #GlobalImpact #BusinessGrowth #WeYoupartners #WYP
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It would be clear to most brands that a whole new branding strategy for creating brand awareness is necessary for a new generation of modern consumers. This article, Co-authored by RHTLaw Asia LLP, Partner, Rizwi Wun and BeLive Technology, Co-Founder and CEO Kenneth Tan seeks to look at some of the changes in mindset for brands would require, to reach out to the modern Asian consumer. Click here to read the article:?https://lnkd.in/gh44PDjM #brand #legal #law #consumer #asia #article
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"Legal marketing is always changing—embrace it with open arms and a strategic mind." Great advice here from Forbes. Staying relevant in legal marketing is paramount for success. Evolving trends, dynamic client needs, and changing regulations demand continuous learning and adaptation. Embrace innovation, stay informed, and engage with your audience to build trust and credibility. #ChangeManagement #DigitalMarketing #LawFirm #LegalMarketing
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A strong reputation is essential for law firms to attract new clients and strengthen existing relationships. Effective reputation management boosts online visibility, engages clients, and highlights positive reviews—building trust and expanding your reach. Potential clients often turn to online reviews when choosing legal services, making it crucial for firms to actively manage their digital presence. By maintaining an accurate, positive portrayal, firms can establish credibility and earn the confidence of prospective clients. Beyond the digital sphere, maintaining a positive image through community involvement—like pro bono work or supporting local initiatives—reinforces trust and social responsibility. And when negative publicity arises, quick, strategic responses can help mitigate damage and safeguard your firm’s reputation, ensuring long-term success. Working with an agency experienced in navigating reputation is key to finding a path to sustainable growth. #ReputationManagement #LawFirmMarketing #ClientTrust
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We make contracts almost daily. It is crucial to understand contract law and how contracts can be made electronically through the email and over the Internet. Get a thorough understanding of the principles of contract law through Marketing Institute of Singapore's Contract Law: Understanding the Concepts of a Contract course. ?Who should attend: Company directors, managers, executives and businessmen. Participants do not need to have prior legal knowledge to attend the course. ?Participants will ?? Learn how to conduct your businesses effectively within the laws of business and companies ?? Learn how to terminate a contract and know the remedies available for breach of contract. ?? Learn practical applications through case studies, case presentations, quizzes and problem-solving scenario questions To sign up, contact us at ?? [email protected] ??6327 7580. #MarketingInstituteOfSingapore #Upskilling #ContractLaw
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Nishimura & Asahi is set to launch in Hong Kong by the end of this year in an effort to expand its scope of legal work advising on cross-border investments involving companies in the city and Japan. Law.asia #Asiabusinesslawjournal
Nishimura & Asahi expands into Hong Kong with office launch
law.asia
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The legal landscape is always changing, and staying ahead is crucial.? What’s your go-to strategy for keeping your practice competitive? Comment with your choice below! B1 Marketing ensures your firm stays ahead by adapting marketing strategies to the latest trends and providing insights that keep you competitive in the evolving legal market. Select your strategy in the comments and let’s discuss how to stay ahead in the ever-changing legal field! . ?? https://lnkd.in/dEGVjPs4 . . . #legaltrends #stayingahead #b1marketinggroup #masstortlaw #competitiveedge #legalmarketing #lawfirmsuccess #interactivepost #exchangestrategies #futureoflaw
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How is your law firm navigating through a competitive market? PMP has three beliefs that govern how we approach marketing: 1. Increasing Competition 2. Channel Diversification 3. Institutional Capital The landscape is more difficult and demands increased sophistication, especially due to the fact that more law firms are now engaged in advertising than ever before. The success of these firms who have been engaging in advertising encourages other firms to do so as well. This results in more lawyers investing more money and going after pretty similar cases in their respective markets. So, it is important to develop a comprehensive marketing strategy and focus on branding so that your law firm can succeed. #legalmarketing #competitivemarket #personalinjurylaw #lawfirmmarketing #PracticeMakesPerfect #legalmarketingagency #lawfirmmarketing #lawyermarketing #competition #marketingagency #PMP #lawfirmmarketingagency #businesslandscape #competitivemarkets
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