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An initial public offering complicates the process of telling a company's story. Counsel needs to be ready to help shape the narrative. Practical Law Global contributors Sherlyn Lau, Meng Ding, Kevin Chan, and Xiaochuan (Gilbert) Han of Sidley Austin LLP explain the regulatory requirements that apply to publicity, advertising, and communications in relation to IPOs in Hong Kong, including liability and other potential consequences of violating the requirements. They also discuss how those regulatory requirements apply in specific types of publicity and marketing activities, such as media reports, pre-marketing, research reports, and road shows. Practical Law Global contributors can access "Publicity, Advertising, and Communications During an IPO (Hong Kong)" here: https://lnkd.in/gmbtju84. More information about subscribing to Practical Law Global is available here: https://lnkd.in/eZJhJq4F. #IPO #stockexchange #publicity #advertising #communications #marketing

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