Poppulo is proud to once again partner with Gallagher – Employee Experience & Communication on the 2024/25 edition of its State of the Sector report. Reflecting the day-to-day realities of more than 2,000 communicators from 55 countries, this year’s research uncovers trends in AI, the purpose of IC, stakeholder relationships, channel effectiveness, and more. The overarching theme? Constant change. For the first time, the report segments data across three profiles: comms Survivors, Strivers, and Thrivers: - Survivors represent the 11% of respondents operating in difficult conditions and struggling to stay afloat - Strivers were the majority at 55%, who are building a strong foundation for growth but fall short of consistently meeting KPIs - Thrivers are the cool and confident top 34% of performers who excel at navigating the corporate landscape Read our take on the report and dive in yourself right here: https://lnkd.in/eX9V3iXt #StateOfTheSector2025 #InternalCommunication #EmployeeExperience
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1 天前Oooo the Thriver profile... Performance against KPIs was their biggest differentiator! Relationships deep dive was certainly an interesting one for this profile — selective and purposeful. Those accessed the digital version (dashboard) have their calculated scores and comparison shapes.