?? Live sports fans aren’t just watching—they’re engaging. ?? The days of 30-second streaming delays are over. Fans expect real-time action, and anything less disrupts engagement. ?? 85% of UK fans multitask while watching sports—27% check bets, and 32% play games. ?? Sports betting is surging—34% of U.S. connected sports viewers plan to bet in 2025 (up 28% YoY), while 63% of Canadian fans are likely to bet. The way fans consume sports has evolved and the technology exists to match their expectations. ?? The future of live sports is instant, interactive, and bet-ready. Is your platform built for it? ?? Read more on the shifting fan experience: ?? https://hubs.la/Q039qNXM0 #SportsBetting #LiveSports #FanEngagement #StreamingTech