Penman PR的动态

If companies don't manage their narrative, they risk being misinterpreted and facing potential misinformation, unclear messages, or even criticism of their organization. This is a risk that no company should take, and there’s no reason to give competitors an advantage in targeting key audiences. #strategiccomms #visibility #publicrelations

Communications pros are essential for business strategy. We shape customer perceptions, navigate cultural nuances, and identify market trends. Our insights drive growth and ROI. It's time for comms to have a seat at the strategy table. #PRStrategy #BusinessGrowth

If you want to have a powerful fall 2024—now is the time to ensure you're ready! It's incredible how many companies are coming to us right now to lock in a plan and ramp up for a strong fall. I've been telling company leaders that if you want to get our seasoned team of pros reserved to support you—get us on board by July or August at the latest, or we can't promise we'll be able to assist! ?? Unlock the Power of Strategic Communications with Red Fan Communications! ?? In today's fast-paced B2B landscape, trust and strategic partnerships are more than just buzzwords—they're the bedrock of success. Are you leveraging the full potential of your brand's narrative? ?? Imagine having a seasoned PR consultant who not only understands your industry but can craft compelling stories that resonate with your audience and build unshakeable trust. ?? This is where Red Fan Communications comes in. Known for our innovative approach and unmatched expertise, Red Fan Communications has become a sought-after team for B2B companies aiming to elevate their brand. Whether it's enhancing your media presence, navigating crises, or fostering strategic alliances, our approach to strategic communications can transform your business. Ready to elevate your brand and foster deeper connections? Let’s chat about how Red Fan Communications can drive your success. #PRConsulting #StrategicCommunications #B2BMarketing #BrandTrust #Partnerships

Public Relations provides branding, visibility, engagement, and awareness for your business. Channel PR will help you to get the recognition your brand deserves by utilizing our expertise in public relations. Our PR services are designed to build and strengthen your brand's reputation, increase visibility, drive customer engagement, and boost overall brand awareness. Ready to Grow Your brand? Let’s discuss how our PR services can benefit your business. Contact us today or email us at [email protected] for a consultation. #PublicRelationsAgency #PRAgency #publicrelations #mediarelations #pressreleaseagency #pressrelease #branding #brandawareness #brandvisibility #brandpresence #crisiscommunication #channelpr

?????? ?????? ???????????????? ?????????????? ???? ?????????? ????’?? ???????? ???? ?????????????? ??????????. ?? In the evolving landscape of public relations (PR), measuring its direct impact on sales has long been a challenge.Traditionally seen as a tool for managing brand reputation and media exposure. ?? PR is now stepping into a more strategic role—helping to drive business outcomes, including sales. To prove PR’s contribution to #sales, it’s essential to?own the customer journey?by integrating PR efforts throughout the entire process, from awareness to purchase. ?????? ???? ???? ?????????????? ???? ?????? ???????????????? ??????????????. ?? The customer journey encompasses all the interactions a potential buyer has with a brand, from the moment they become aware of it to the point they make a purchase—and even beyond. #CustomJourney #PersonalizedExperience #TailoredSolutions #ClientSuccess #IndividualizedApproach #BespokeServices #UniqueStrategy #CustomizedSolutions #TailorMadeExperience https://lnkd.in/dXqMUdS8

?????? ?????? ???????????????? ?????????????? ???? ?????????? ????’?? ???????? ???? ?????????????? ??????????. ?? In the evolving landscape of public relations (PR), measuring its direct impact on sales has long been a challenge. ?? Traditionally seen as a tool for managing brand reputation and media exposure, PR is now stepping into a more strategic role—helping to drive business outcomes, including sales. ?? To prove PR’s contribution to sales, it’s essential to?own the customer journey?by integrating PR efforts throughout the entire process, from awareness to purchase. ?????? ???? ???? ?????????????? ???? ?????? ???????????????? ??????????????. ?? The customer journey encompasses all the interactions a potential buyer has with a brand, from the moment they become aware of it to the point they make a purchase—and even beyond. PR plays a significant role in shaping these interactions at every stage. #CustomJourney #PersonalizedExperience #TailoredSolutions #ClientSuccess #BespokeServices #IndividualizedApproach #UniqueStrategy #CustomizedSolutions #ClientCentricApproach https://lnkd.in/dXqMUdS8

1. Improved brand recognition: A communications associate can help to develop and implement strategies that promote your brand and increase its visibility in the marketplace. 2. Enhanced customer engagement: By creating compelling messages and engaging with customers on social media, a communications associate can help to build strong relationships between your brand and its customers. 3. Increased media coverage: A communications associate can work with journalists and media outlets to secure coverage for your brand, helping to raise its profile and increase awareness among target audiences. 4. Improved internal communication: Effective internal communication is vital to the success of any organization. A communications associate can help to ensure that employees are informed and engaged, leading to improved morale and productivity. Visit our website https://lnkd.in/gJnfUv_Z to learn more! #communications #branding #socialmediaexpert #projectmanagement #customerengagement #mediacoverage #communicationskills

Most PR folks will agree that there's immense value in talking to a company's sales team in helping to understand - and align - on how to talk about a company, its offerings, and what resonates with key audience(s). But let's take this further. I believe that the impact of communications spans the entire organization. Don't just speak to sales teams. ??? Speak to HR about how it's looking at promoting a positive image of the company as a great place to work, to help attract and retain top talent. ??? Speak to finance about how to attract investors, and communicate the financial performance and traction of the company. ??? Speak to customer success about why clients stay on, the company's NPS score, and what makes customers satisfied about the company's offerings. ??? Speak to product about what's better and different about the company's products & services, and what innovations lie ahead. ??? Speak to legal about any potential issues, and how to navigate any complex regulations and mitigate risk. ??? Speak to the C-Suite about the company's overarching business objectives, and how to build and maintain a positive reputation. The more informed a PR person is across the intricacies of the business, the better the communications strategy, plans, campaigns, and initiatives will be. #publicrelations #corporatecommunications #strategiccommunications

Everyone needs a bit of validation to fuel their self-worth ?? This is especially true when finalising your communication strategy. It’s crucial to ensure you're on the right path. After defining your target personas, positioning statements and messaging, it's time to validate your approach. Engage a small group of trusted customers or peers within your network to test your assumptions and fill any knowledge gaps about your personas. This step will ensure your strategy truly resonates with your audience. Actively listen! Pay attention to the language they use and use the feedback to refine and finalise your comms strategy where necessary. Below are three question areas to help you structure your conversations to get the very best out of those conversations. ?? What was the issue or challenge you were trying to address? ?? What was your main reason for selecting us? ?? How could we improve our service/performance? Structure your conversation around these components and similar questions to gain a well-rounded understanding of your communication strategy’s strengths and weaknesses. #Marketing #B2BPR #InstinctToBeDistinct

Think #sales and #PR don't mix? Think again. In effectively working together, sales and PR can help differentiate a brand in a crowded marketplace with well-planned #publicrelations campaigns. By establishing a more formal collaboration, the VP of sales – and the entire sales organization – might find additional opportunities to eke out a competitive edge. It doesn't have to be weekly or even monthly, but bringing the PR and sales teams together regularly -- every quarter, maybe -- you can further align comms efforts to business goals. https://lnkd.in/e7jNHKxU