Pelsplanet Cakes的动态

St. Patrick’s Day is March 17, and because it’s on a Sunday, there’s a lot of opportunity for restaurants in 2024. ? According to the National Retail Federation, consumers spent nearly $7 billion on St. Patrick’s Day in 2023, and some 25% of respondents said they would celebrate at a bar or restaurant. (That’s so much green.) ? There is still time to let your guests know about your St. Patrick’s Day plans. A few last-minute ideas to help get the word out: ? ? Promote aggressively on your social media handles from now until the morning of St. Patrick’s Day. ? Personalize emails to bump your open rate anywhere from 25-35% or more: use recipient's name in the subject line and within the body of the email. ? ?? The open rate for subject lines with emojis is 56% higher compared to plain subject lines. ?? ? 42% of people look at the sender’s name before deciding to open an email, so be sure to send yours from a real person (instead of the restaurant’s name). ? Use urgency to drive responses, such as “reservations are limited” and “space is filling up." Need help? It's right here: https://lnkd.in/eqsNAGpW #restaurantmarketing #emailmarketing #subjectlines #stpatricksday

One click and your drink ?? is on the way! It’s that simple—refreshment at your fingertips. -Do you prefer ordering online for quick convenience or heading to the store for the full experience? >> Let us know on the comments below ???? | | #EventPlanning #WeddingSeason #CorporateEvents #EventManagement #FunAndFestive #WeddingInspiration #DreamWedding #EventProfs #EventSuccess #CelebrationVibes

??The Honest Monthly Wrap-up… …You've Been Waiting For!?? At MOGUL Drinks, we’re redefining things, with a higher ABV, all natural, premium Spritz that’s more distinctive and original. And that’s why I wanted to share, wort’s and all, a very different monthly round up, a sort of behind the scenes to all the success you see (including ours)… …so, ever wondered what its really like? Well here we go, no sugarcoating, just pure, unfiltered honesty. Pre Orders: ?? Pushing water up hill with a fork? That was how we felt when our plans for pre-orders hit a dead end. Not for a lack of trying, but down to the technical ability of platforms. But where there's a will, there's a way! We leaned into the challenge of building interest, satisfying early demand and a want to thank our early supporters by simply doing it ourself - the result our "Buy Before You Try" campaign. No fancy payment gateways, or whizzy apps, a simple “thumbs up” in the comments of our linkedin post and off we go. Who would of thought it, you can actually sell on here... Sampling: ?? Ah, the trials and tribulations of sampling. Imagine sending emails into the abyss, only to hear crickets in response. Checking your email every 5 seconds, swearing there’s a problem with your “inbox”…. But looking back, this shouldn’t of been a surprise, my inbox wasn’t broken, our customer, the brilliant bar men and women, well they were doing what they do best, serving guests and producing great experiences! Not sat behind a computer waiting for us to email. Know your industry/ customer was biggest thing ringing in my head from this. I went to them, on the basis that nothing beats good old-fashion shoe leather treading the boards! All but one of the venues we visited said yes to listing us. Mixing up our communication approach was key here! Our Tower of Bottles: ?? Picture this: a delivery of bottles (1,080 in fact) at a 90-degree angle. Need I say more! As a modest-sized business, every setback hits twice as hard. Particularly when your faced with a looming production deadline and a need for bottles, no matter who’s fault it is. Thanks to the power of relationships, we’ve worked really hard on crafting these, we were able to rally support from suppliers, delivery partners, and their supporting teams. After a bit of persistence, we straightened out the kinks, or should I say bottles and emerged stronger than ever. We had no financial challenge nor did we miss any deadlines here. Ever the optimist, here's a sneak peek into April and what's coming down the pipeline, I can’t wait… Production, it’s starts Friday! “Summer Series” collaboration planning MOGUL Spritz debuting in 14 venues UPDATES on our Kickstarter campaign Further investment opportunities And more… Like this, want to know more, DM or email on [email protected]. Follow us on Instagram, we produce great content like this; https://lnkd.in/eniMi8QA

Can you tell which piece below is the give-away and which is the strategic solution? The distinction lies in your "why?" Why are you offering this piece? What is your goal? Are you simply checking off a box on your to-do list, or are you thoughtfully considering why you are offering a drinkware item? Is your branded products partner assisting you in this thought process? Is your vendor asking what you aim to achieve by giving away drinkware? One of these items is a give-away, and the other is a strategic solution designed to address a problem or create an opportunity. To me, someone who asks for your "why?" for a specific branded item marks the difference between a vendor and a partner. Do you need a vendor or a partner? Which are you experiencing? #brandedproducts #strategicsolutions #askthequestion #promoworks

The food retail world is evolving rapidly – stay up to date on the latest retail news and insights. FREE signup - https://lnkd.in/gKdiQ2r9 #foodretails #retailnews #foodnews #foodindustry

When I worked for a national food retailer, one of the most fun experiences was going to the Fancy Food Show. I loved seeing new products, finding interesting trends, and meeting new people. It was always overwhelming (like most trade shows!) and everyone had their own strategy for attending. My advice for smaller, independent brands: go with a purpose and a focus. If you don't have a booth and you are there to explore, that's great. See what others are doing and what experts are talking about. Be clear on what you're doing there. Buyers often have their calendars set and have specific items they are seeking. If you can get meetings on the calendar, all the better. For those who are responsible for buying or bringing in products, I hope you'll leave time for those who may not be able to attend large shows. And finally, wear comfortable shoes and drink a lot of water. Have a good show! #fancyfoodshow #fancyfoodshow2024 #makeroom #specialtyfoodassociation #tradeshowstrategy #tradeshowlife #favoritedaughterfavoritethings #favoritedaughter

The food retail world is evolving rapidly – stay up to date on the latest retail news and insights. FREE signup - https://lnkd.in/gKdiQ2r9 #foodretails #retailnews #foodnews #foodindustry

The food retail world is evolving rapidly – stay up to date on the latest retail news and insights. FREE signup - https://lnkd.in/gKdiQ2r9 #foodretails #retailnews #foodnews #foodindustry

When I worked for a national food retailer, one of the most fun experiences was going to the Fancy Food Show. I loved seeing new products, finding interesting trends, and meeting new people. It was always overwhelming (like most trade shows!) and everyone had their own strategy for attending. My advice for smaller, independent brands: go with a purpose and a focus. If you don't have a booth and you are there to explore, that's great. See what others are doing and what experts are talking about. Be clear on what you're doing there. Buyers often have their calendars set and have specific items they are seeking. If you can get meetings on the calendar, all the better. For those who are responsible for buying or bringing in products, I hope you'll leave time for those who may not be able to attend large shows. And finally, wear comfortable shoes and drink a lot of water. Have a good show! #fancyfoodshow #fancyfoodshow2024 #makeroom #specialtyfoodassociation #tradeshowstrategy #tradeshowlife #favoritedaughterfavoritethings #favoritedaughter

?? Here's what to do instead: ??? ? Ask "what would make me a good hostess" as if you're in the restaurant business. Instead of "what's the highest price point you're willing to spend on a dish".... HARD BOUNCE.? ? Instead you get warmed up:? "What brings you in today?" (Get a read on an event or mood)? "Where would you like to sit" (Interest and cohort)? "Celebrating a special occasion?" (Personalized info)? ? Create ambiance. Get a read of the room. Find out something a bit deeper - then go for the sell that's more relevant.? ? No good brand rushes right into a conversation about the bill, before they've even confirmed the person is ready to buy at all.? ? ? ? Get a read on a mood or event (utm links anyone?)? ? Align on an interest (pop a mini quiz into your email capture)? ? See what core pain point is driving the decision (personalized info - through collections, deeper clicks, you name it)? ? TLDR - read the room guys.? ? #premiumbranding #premiummarketing #emailstrategy #shopifybrands #smallbusiness #klaviyoexpert