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I help companies optimize user engagement & retention

I'm watching a fascinating presentation by Gina Gotthilf about growth topics (a link is in the 1st comment). Did you know, that Duolingo tested "the number of tears that Duo cries and the size of the puddle when you fail"? ?? ??On the one side, that impressed me a lot. I understand, that there might be some psychological aspects to why they tested that. ??On the other side, I was shocked at how far that was from an educational standpoint. I'm still curious whether they had a choice to find & use other leverages to grow fast. #duolingo #growth

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Paul Levchuk

I help companies optimize user engagement & retention

5 个月

A link to the presentation: https://www.youtube.com/watch?v=S7hXjUmNKuw

Sergey Kudryashov ??

30 ?????? by 2034 | Product Leader, Startup Mentor, Advisor | Partner @ ZAS.vc | 2x Founder

5 个月

I think they tried everything to grow fast if they counted the "tear bath optimal size, so it doesn't look depressed"

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