?? They didn’t leave, they just forgot about you. Most e-commerce brands assume that when customers stop buying, they’re gone forever. Wrong. They left because: ?? They forgot about you. (Your brand isn’t top of mind.) ?? They had a bad experience. (And no one followed up.) ?? You never gave them a reason to come back. (Ouch.) A strong win-back campaign does more than just send a “We miss you” email. It re-engages, re-sells, and rebuilds trust. ? Hit them with personalized recommendations based on past purchases. ? Use time-sensitive perks (not just another lazy discount). ? Get direct feedback - why did they leave, and what would bring them back? If you’re not actively winning back lapsed customers, you’re leaving money on the table. Ready to turn ghosted customers into repeat buyers? Let’s talk ???? #winbackcampaign #customerretention #ecommerce #cx
