Notre Dame Global Partnerships的动态

The term "sober curious" used to be a buzzword mostly tied the month of January but it's now a year-round affair - pretty crazy to see how views on this concept have changed in just a few years. Love the interview with Bill Shufelt from Athletic Brewing Co. ---they're a great of example of what can happen when you make a great product. And now they're the top selling beer in Whole Foods Market (alcoholic or non)?? Wild. Also another example of a product that's taken a regular place in my fridge. It's going to be fun to see the innovation that continues to come out of this category... #foodandbeverageindustry ?#foodandbeverage ?#beverages #beverageindustry #sobercurious #alcoholfree

Getting value out of your sponsorship investment comes from having great ideas and the right execution.

Some leaders excel in their field and use their platform to drive positive change. Dia Simms has been redefining what it means to be a leader in the spirits industry, and she's doing it with style, passion, and a lot of heart. As the CEO of Lobos 1707 Tequila & Mezcal, Dia is shaking things up. Under Dia's leadership, Lobos 1707 has become a force to be reckoned with, earning prestigious awards and gracing the shelves of discerning drinkers everywhere. But it isn’t just her work with 1707 that makes her such an awe-inspiring figure. She also fiercely advocates diversity, equity, and inclusion in the spirits industry. As a co-founder of Pronghorn, a groundbreaking initiative backed by Diageo, Dia is putting her money where her mouth is. She's investing in Black-owned brands, mentoring the next generation of industry leaders, and proving that success and social impact can go hand in hand. Dia's commitment to diversity has not gone unnoticed. She was recently interviewed by TIME's Sade Muhammad, discussing diversity's essential role in various industries. When you weigh her many accomplishments, you might expect her to be a stoic figure who takes herself very seriously. But that’s not Dia. When you meet her, you can't help but be drawn in by her infectious energy and passion. She's the kind of person who lights up a room and makes you feel like anything is possible. And in a way, that's exactly what she's doing – she's showing the world that the spirits industry can be a force for positive change, one delicious sip at a time. The results speak for themselves: Lobos 1707 has become a global sensation, and Pronghorn is set to create $2 billion in economic value for the Black community within the spirits sector over the next ten years. Dia constantly shows us that authentic leadership is about using your platform to uplift others, create opportunities, and make a real difference. With her passion, creativity, and unwavering commitment to doing what’s right, she is a constant reminder that anything is possible. If you’d like to learn more about this incredible spirit, you can head to: https://www.lobos1707.com/ And if you’d like to contribute to Pronghorn’s mission, I highly encourage to you to check out their website: https://www.pronghorn.co/ #Lobos1707 #Pronghorn #SpiritsIndustry #PackagingIndustry #Diversity

WHY IT MATTERS

Last month, our industry reached a significant milestone ?? . The recent law allowing direct-to-consumer delivery of spirits in New York is a major win for our industry. This victory wasn’t achieved overnight—it’s the result of years of collaboration, persistent advocacy, and strategic partnerships driven by the New York Distillers Guild and its allies. For distillers, this new opportunity means greater consumer reach and business growth. Moreover, this success highlights something bigger: THE POWER OF COLLECTIVE EFFORT. As a member of the New York Distillers Guild, you’re not just part of an organization—you’re part of a movement that amplifies our industry's voice, influences policy, and opens doors for everyone. Together, we’ve shown what’s possible, and there’s still more to achieve. Want to be a part of this progress? By joining the Guild, you’re aligning yourself with the future of New York spirits. Let’s continue to build on this momentum and shape what comes next. Join us, and let’s keep pushing forward—together.

James M. Saunders, our President & Founders, graces the cover of the Black Enterprise Magazine with a number of peers who are also partnering with Pronghorn. Check it out below

The timeless ethic of mutuality already resides in our hearts. Our collective challenge is strengthening that ethic and helping it make the journey from our hearts to our brains and on to our hands and feet. From time to time we’ve all experienced our ethic of mutuality in our personal and professional lives, usually when we’ve cooperated with others to achieve a mutually beneficial goal. So, this ethic isn’t foreign to us. Creating the better world we all want to see will have to include integrating the ethic of mutuality into the DNA our business efforts, just as it already is in our hearts. This integration can be done and it is regularly done by some. You are capable of this integration. Part of the work of Better Capitalism is to provide examples of this integration into the DNA of successful and profitable businesses and business models, such as this story about food co-ops. We trust you find these stories encouraging and motivating enough that you’re willing to strengthen your ethic of mutuality and help it make the journey from your heart to your business. Hendersonville Community Co-Op | National Grocers Association | National Co+op Grocers | Wipf and Stock Publishers #professionaldevelopment #personaldevelopment #leadership

August is Black Business Month, and as a proud Black-owned wine company, we’re excited to celebrate the incredible contributions of Black entrepreneurs who drive our communities forward. This month is a powerful reminder of the strength and innovation that Black businesses bring to the table. At McBride Sisters Wine Company, our journey is a testament to our community and culture. Our wines are deeply rooted in our heritage and we’re proud to contribute to the rich cultural tapestry and to provide wines that bring people together and create memorable experiences. We’ve poured our heart and soul into crafting exceptional wines that not only satisfy but also inspire. Each bottle tells a story of passion, perseverance, and a commitment to excellence. Being a Black-owned wine company means championing economic empowerment and creating opportunities within the wine industry. We’re dedicated to paving the way for future generations of Black vintners and entrepreneurs. This Black Business Month, we invite you to join us in celebrating by supporting Black-Owned Businesses, your support helps our community thrive and grow. Consider exploring and enjoying wines from Black-owned wineries. Continue to share our story! We are deeply grateful for the love and support of our community. Your encouragement and belief in us make our journey possible and our successes even more meaningful. Together, let’s raise a glass to empowerment, excellence, and the unyielding spirit of Black entrepreneurship! Looking for more amazing Black-owned wineries to support? Check our list of 100+ Black-owned wineries and tag some of your favorite Black-owned businesses in the comments! https://lnkd.in/ggTK86D8

Enter today

An Absolute MASTERCLASS in #Marketing right here by Molson Coors Beverage Company. In an era where ads are everywhere in sports (like on jerseys), Molson took such a brilliant approach here. Normally, someone's name would be on the top of the jersey but when many players have ponytails or longer hair covering their name, it's disappointing. It's a common problem in women's sports. So... for this new women's hockey league that just launched, Molson announced that instead of player's names being featured at the top of a jersey like normal and risking being naturally "covered up" they put their company advertisement at the top so that the COMPANY is covered up by hair. All player's last names will then be at the bottom of the jersey in full view for everyone to see. Molson will get so much positive press behind this and they should. It's a great way to naturally integrate while leading with value, not the sale. Will someone buy Molson because they like beer? Sure. Will more people (especially individuals who play/watch hockey) now buy Molson because they were at the forefront of something cool like this? 100%. Lead with value and integrate naturally. That's the key to success. https://lnkd.in/gncQk9mN #womenssports #womenshockey #hockey #advertising #adcampaigns #Adstrategy