What the frick?!?! Recently I was at the airport super early, saw a line at Panera Bread and had an idea. I reached for my phone and using the app, jumped ahead of the crowd! Terrible, right??? And such would never work in #urgentcare right?
--I’m told “we’re a walk-in clinic, not appointments” which I guess means a waiting room full of people is par for the course.
--I’m told “it’s not fair” that someone can walk in and be served before someone who’s been there waiting, regardless of how long the other person “waited” at home.
--I see redundant data entry at the front desk.?Nobody at Panera printed my order and punched it into the cash register…
--I see patient “ebb and flow” of busy hours, leading to a crowded waiting room, followed by “dead” hours (of no activity) versus pacing patient arrivals to provider productivity flattening demand.
--I hear “this is healthcare…it’s a 'right'" so you can’t require a credit card on file.? But isn’t nutrition also a “right?”
There are technology solutions available to solve the basic operational challenges of #healthcare but they won’t work when not properly deployed.
The ability for a patient to join the queue online is no different conceptually than “call ahead seating” at the Texas Roadhouse ?Patients can then wait safely at home, at work, in their car and walk in when ready to be seen.?A steady flow not only reduces wait but reduces stress on staff.
eRegistration shifts the low value task of data entry from the front desk to the patient…conceptually no different than the website, app and kiosks at Southwest Airlines
Why do health leaders think looking to #retail examples somehow degrades medical practice? “Retail is detail” and “retail is experience” thus service industries have invested hundreds of millions of dollars to define and differentiate how customers interact with them.
Why shouldn’t people needing on-demand health care get the same if not better investment in the #patientexperience ??
Physician Executive | Chief Wellbeing Officer | Professor of Emergency Medicine
3 周I love that you talk about the joy and meaning in your work! Thanks for sharing your experience. We are lucky to have you Rodney Broderick !