Movita Juice Bar的动态

Calling all #consumerpackagedgoods producers!!! Are you currently using QR codes on your packaging? If not, you're missing out on huge potential to gather real-time feedback and a direct line of communication to your consumers. Foodback is the easiest way to unlock this potential with an existing high level of traction and success internationally. If you or someone you know is in the #CPG world and would like to learn more about the power of Foodback QR codes on your products, send me a DM and I would love to share more about our exciting new CPG features! #Foodback #FMCG #analytics #Feedback #innovation #QRCodes #Privatelabel #Brandedproducts #Grocery

Come join me this Friday, March 22, at Future Food-Tech in San Francisco, where I will be delving into Whole Foods Market’s take on 'Optimizing R&D & Innovation through Cross-Sector Collaboration' in a panel with Florian Schattenmann, Robert Scott, Karina Zimerfeld, and Cathy Doucette.? ? Helena Bottemiller Evich, Founder & Editor-in-Chief, at Food Fix will guide us through a discussion where we will examine:? ? ??How crucial collaboration is to support the innovation ecosystem and scale technologies that are essential for creating healthy, tasty, and sustainable food ??How companies are optimizing their internal and external R&D strategies by collaborating with other players from across the value chain ??Innovations that can enable corporates to become more nimble, and what partnerships are necessary for start-ups to effectively scale and reach commercialization ??Holistic approaches that need to be taken to ensure that the food-tech sector continues to innovate and grow I look forward to sharing my insights and for the chance to engage in this meaningful conversation. Learn more about the event here:?https://lnkd.in/g2eeeSVj #FutureFoodTech?

I am sick of the same old shtick with energy drinks. The focus on extreme sports... Marketing that typically favors men... Doesn't the category need something fresh? That's why I absolutely love what GORGIE Energy Drink is doing with their brand. What sets them apart from other energy drinks in the market? ? Female Forward: Stepping into the spotlight, Gorgie is not just breaking barriers but rebuilding them. This female-owned company embodies empowerment, inclusivity, and a gorgeous zest for life that energizes everyone it touches. ? Consumer Driven Innovation: This may be the MOST unique part about what Gorgie does. They've allowed their brand to be created by followers and friends by essentially allowing everybody to be a brand ambassador and having them provide input into making the brand. ? Inclusivity at Its Core: With its vibrant, fun packaging and female-forward approach, Gorgie speaks directly to an audience that's been waiting to be acknowledged. It's a celebration of diversity. ? Health-Conscious Choices: Gorgie has ZERO sugar, just 5 calories and is full of simple, easy to understand ingredients. ? Cultural Capital Creation: By turning feedback into features, Gorgie isn't just selling a product; they're crafting a culture. A culture where everyone has a voice and a drink in their hand. Gorgie stood out at Expo West. They had a line of people waiting to try their product. That is how you build a brand. In addition to Gorgie, what other energy drinks do you think are unique and disrupting the category? #energydrinks #beverage #beveragemarketing #beverageindustry

Energised from today’s keynote at Anuga FoodTec on ‘Traceability & Transparency: Brands on a Mission’, led by Solène Limongi from Innova Market Insights. I’m captivated by the headline opportunities laid out for our industry. Demand for Transparency: Honesty and transparency are not just trends; they’re now core to consumer loyalty. Recognising this, brands can lead with authenticity, making a genuine connection with consumers who prioritise open communication. Trust is Key: In a landscape where trust is paramount, it’s evident that the current state of trust is not just a challenge but an opportunity for better communication and deeper engagement with consumers. Positively Imperfect: Embracing imperfections and sharing genuine struggles can paradoxically enhance a brand’s trustworthiness. It’s about being real in a way that resonates with the consumer’s own experiences. Simple and Clear: The call for simplicity in messaging couldn’t be louder. Consumers crave clarity and brands that deliver straightforward, jargon-free information will stand out. Power of Storytelling: Finally, the power of storytelling is an incredible tool for brands. It’s about weaving the facts into narratives that engage, inform, and inspire action, fostering a connection that goes beyond the product. Each of these opportunities points towards a future where transparency is not just a buzzword but a business imperative. I’m eager to connect with like-minded professionals here at #AnugaFoodTec who are ready to turn these insights into action. Let’s lead the charge in building a trust-rich consumer landscape. #SupplyChainInnovation #BrandTrust #ConsumerTrust #StorytellingInBusiness #SupplyChain #Transparency

Shallow Dive falls nothing short of deep insights and I am honored to contribute to this publication, enjoy! #innovation #foodtrendtranslator #foodandbeverageindustry

Ever thought about the future of classic snacks? Has the humble sausage roll just got a whole lot more exciting? Iceland Foods’s new Epic Rolls are bringing a fresh twist to a beloved favourite with bold flavours like Cheese Burger and Hot Dog. But it’s not just about the taste - it’s about attracting a new generation of customers with unique, eye-catching packaging. This launch is part of Iceland’s “Brand on Ice” initiative, which supports innovative products through a ￡100,000 investment fund, helping brands stand out in a crowded market. How do you think creative product launches like this can influence customer choices? https://lnkd.in/eZ8gKsSn

?? ?????????????? ??????????????????: ???????????????????????? ???????????? ???????????????????? ?????? ???????? & ???????????????? ?????????????? ??? ?? Meet TablePointer, the sustainability-tech startup revolutionizing energy efficiency-as-a-service for leading food and beverage enterprises across Asia. With a robust customer base including the top international fast food chains, TablePointer is at the forefront of efficiency and sustainability in the industry. Their innovative approach not only enhances operational efficiency and cost savings, but also unlocks sustainability gains.? ?? ?? ?????? ??????????????????: Decentralized facilities like food and beverage outlets use 10X more energy per m2 versus large buildings and profit margins are affected by energy usage wastages.? ?? ?? ?????? ????????????????: TablePointer's Intelligent Energy & Asset Manager optimizes the energy efficiency of equipment, monitors the health of equipment assets, and boosts profitability.? ?? ?? ????????????: Decarbonizing the 1.9 million food & beverage facilities across Asia, the world's largest and still fastest growing food & beverage market.? ??? ?? Visit their website here: https://lnkd.in/g4DVTBkV? ?? #EnergyEfficiency #Sustainability #InvestmentOpportunity #FoodAndBeverage #StartupGrowth #StartupSpotlilght #ENGIEFactory Caroline Guyot | Gilaine Han | Lo?c Mulle de Terschueren | Claire Tan | Tim van Vliet | Tae Yoon Song | Jason Tang | Malin Renstr?m | Matthieu Quentin ????

As we celebrate EQO's birthday this April ??, we're reminded of the journey we've embarked upon and the future we envision - a future where transparency and engagement lead the way in the food industry. In honor of our birthday month, we're proud to unveil our latest white paper: 'Driving Sales Through Engagement & Transparency, Strategies for the Modern Food Industry.' ???? This year, we delve into the essence of the green revolution, exploring how digital strategies can not only enhance your brand's eco, vegan, and bio certifications but also connect with the eco-conscious consumer on a deeper level. Our analysis of modern consumer behaviors, coupled with the power of transparency and the innovative engagement strategies outlined in our paper, are designed to set your brand apart. The inspiring SENF s.r.o., BNG Group case study within provides a practical blueprint for success in today's digital marketplace. We invite you to download this pivotal document at https://lnkd.in/eFY9k7EB as we celebrate not just our birthday, but the strides we're making towards a more sustainable and transparent food industry. Here's to crafting marketing strategies that resonate with the values of today's consumers and to many more years of innovation and growth. #SustainableEating #DigitalMarketing #FoodIndustry #EcoFriendly #FreeDownload #foodindustry #SustainableBrands #FoodIndustryInnovation

Changing deep rooted consumer habits is a huge challenge for food brands, especially those pioneering healthier, sustainable alternatives. We talked to Caroline Hughes, Marketing Director at Gosh! Food Ltd, who shared their innovative approach to championing plant-based foods. Key take-aways: ?? Identifying the ideal investment partner is crucial for amplifying your mission and vision, ensuring your breakthrough resonates with consumers. ?? Achieving the perfect blend of taste, health, and environmental responsibility is challenging yet vital for success.