We know AI is transforming marketing, enhancing our ability to connect and persuade like never before. But a recent article suggesting that AI models may be significantly more persuasive than humans piqued our interest. Can these models persuade people on their own, or do they still need the human touch? In our most recent blog post, Brock Whitfield explores this topic and how humans + AI will elevate the art of persuasion. ?? ?? https://lnkd.in/eHM5kdjx
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Reason #41/50 to use AI Agents in Marketing AI agents offer personalization like a tailor who knows your measurements before you do, or like a psychic who predicts your cravings before you even think about them!
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I recently encountered this TEDTalk that focuses on the future of AI in Marketing. I found this video quite interesting because it allowed me to develop a new perspective on how to use AI to my advantage. The speaker, Jessica Apotheker, focuses on the fact that instead of letting AI go by, we should use it for our advantage when creating content, predicting the outcome of sales, the impact on consumer behavior and etc. From now on I will keep AI not only as a huge tool, but as an advantage towards increasing productivity in my professional career. -Fabián
What Will Happen to Marketing in the Age of AI? | Jessica Apotheker | TED
https://www.youtube.com/
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??How can we correct the warped mirror that AI holds up to nature? ?? Effective marketing strikes a balance between reflecting aspects of the real world back at us while at the same time offering an aspirational version of it. AI has the potential to contribute to both sides of that balance, but unchecked it delivers stereotypes or indeed veers into outright offensiveness. ?? At our recent Future of Marketing Initiative Symposium our faculty and research partners teased out some of the biggest issues and challenges of the use AI in marketing. Catch up with the FOMI Symposium at https://oxsbs.link/3yaoe4u
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There's confusion about Gen AI's role in Marketing. Often there's misinformation too. In Saturday's CDME session, I'll draw from my body of work in Conversational AI and Gen AI to describe how it will impact Marketing strategy and execution. This should be fun. See you on Saturday. ?? #CDME #Marketing #GenAI
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Has AI fully taken over marketing? As the expression goes, “Friction makes sparks, sparks start fires, and fires burn bridges.” Well why not avoid having to build new bridges and embrace AI and to use it to your benefit in the world of marketing. The goal is not to kick your feet up and enjoy the show as AI does your work, but rather to make sure the standard of work you deliver is primed, polished and ready to go. Watch the full video on YouTube and subscribe to stay notified when we upload. ?? https://bit.ly/3zBA0FN #AI #AIMarketing #Marketing #CREmarketing #cre
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As AI adoption continues to surge - is the C-suite in your business looking to the 'innovative minds' in the marketing department to take the lead on AI? If you're being asked for your thoughts. Are you prepared? And do you have a process for how to approach this massive topic? Rather than being a rabbit caught in the headlights or a headless chicken rushing into a hasty trend - here are some pointers on how to approach discussions in a more structured way to take advantage of the opportunities and pain releivers it could offer your business: https://lnkd.in/g9CzyjBf #AI #Marketing #FinancialMarketing
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Ever wondered about the role of AI in marketing? ?? Well, we've got some insights to share with you! We believe AI isn't here to replace us – it's here to amplify our creativity and strategic minds! ?? It's all about finding the right balance between AI, humans and traditional marketing methods to achieve the best outcome. From automating repetitive tasks to empowering strategic analysis, AI is a game-changer in enhancing our marketing strategies. And when it comes to that human touch, we've got you covered! Our team knows how to strike the right balance between AI-driven personalisation and authentic connections. ? So, what's our role in this digital, AI-driven era? We're here to offer tailored solutions that evolve with our clients’ needs. Our experienced team combines AI technology with good old-fashioned creativity and critical thinking to develop innovative strategies that drive results. ?? Read more – https://lnkd.in/gEChXCyh. #SierraMarketing #AIInMarketing #AI
The Role of AI in Marketing: Will marketing be replaced by AI?
sierramarketing.com.au
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"AI can inform, but it's your unique insight that truly shapes a winning marketing strategy. Trust your vision to connect authentically with your customers." #darlenemziebell #AI #marketingstrategy
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Top 10 AI and LLM Trends Transforming Marketing in 2024 Author
Top 10 AI and LLM Trends Transforming Marketing in 2024
openexo.com
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Another great CREView episode from Dylan Joubert and Joshua Penman on the topic of the year (maybe decade??) - #AI. How are you and your team using AI to enhance your marketing? And how do you think it will shape the future of what we do?
Has AI fully taken over marketing? As the expression goes, “Friction makes sparks, sparks start fires, and fires burn bridges.” Well why not avoid having to build new bridges and embrace AI and to use it to your benefit in the world of marketing. The goal is not to kick your feet up and enjoy the show as AI does your work, but rather to make sure the standard of work you deliver is primed, polished and ready to go. Watch the full video on YouTube and subscribe to stay notified when we upload. ?? https://bit.ly/3zBA0FN #AI #AIMarketing #Marketing #CREmarketing #cre
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