As a Digital Transformation leader, I would inevitably come across this viewpoint (and many other reductive perspectives on technology) from one or more business leaders inside an organization. The reality is that most leaders who don't understand technology view it with fear or derision because it doesn't fit neatly into their mental model for how business works. Of course, this is ultimately to their detriment and the detriment of the organization.
The trick, in my experience, is not to circumvent these people, but to educate and inspire them with the potential that technology holds to create REAL innovation within their business. Once they see the light, they become the fiercest advocates for change you could ever hope to have on your side.
Speaking with Rich Corbridge (FBCS), it was clear he'd experienced the same struggles and the same breakthrough moments in his long and successful career. To listen to him speak more on this topic and many others, listen to the episode! You can check it out on all major podcast platforms, including
On Spotify:
https://lnkd.in/gT3YCZF6
On Apple Podcasts:
https://lnkd.in/gxAFhk3g
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Strategish: Strategy, Liberated ??
Thanks DWP Digital for your support!
Our recent guest Rich Corbridge (FBCS), CDIO of DWP Digital, has a wonderfully deep background in technology and digital. Of particular note is his insights into how the role of technology leader has evolved over the last 20+ years, from IT being viewed as an order taker and cost centre, to only recently being recognized as a critical driver of business value and sustained competitiveness. Nonetheless, he highlighted how many leaders that "grew up" in the era of IT as support function still maintain that view, and how this can often pose a challenge to leaders set of driving big change and pursuing greatness.
This is just one of the many fascinating insights you can hear on the episode, so give it a listen! It's available on all major podcast platforms, including
On Spotify:
https://lnkd.in/gAKkyeEr
and on Apple Podcasts:
https://lnkd.in/gfyfNBxb
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