Memorres的动态

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?? ???? ???????? ?????????????????? ???????????????? ?????? ?????? ?????? ?????????? ??????????????? In today’s competitive landscape, delivering a great product or service isn’t enough. The real battle lies in creating experiences that stick in your customers' minds. ?? Here’s the reality: Your customers might not remember every detail of their interaction with your brand. What they will remember are the emotional highs and how the journey ended. ?? ?????? ???????? ??????????: Too many businesses focus on “averaging out” experiences rather than crafting standout moments. This results in: Forgettable touchpoints. Neutral or even negative emotions at the end. Missed opportunities to build loyalty and delight customers. ?? ?????? ????????????????? ?????? ????????-?????? ????????. This psychological principle tells us that people judge experiences based on their most intense moments (peaks) and the way they end. ?? ???????? ?????????????? ???? ???? ??????????????: They craft a peak moment by greeting passengers with a beautiful in-flight welcome video that showcases Finnish culture, soothing visuals, and uplifting music. They ensure a memorable ending by playing a heartfelt thank-you video before landing, leaving passengers feeling valued and appreciated. The Result? Passengers don’t just remember flying; they remember how they felt throughout the journey. ?? ?????? ?????? ?????? ?????????? ????????? 1?? Identify where you can create an emotional “peak moment” in your customer journey (e.g., onboarding, product delivery). 2?? Ensure your journey ends with gratitude and positivity (e.g., thank-you notes, loyalty rewards, personalized messages). 3?? Minimize friction so the highs and the ending aren’t overshadowed by negative moments. ?? Over to you: What’s one way you could use the Peak-End Rule to make your customer experiences unforgettable? Share your thoughts below! ?? #CustomerExperience #UXDesign #UserJourney #PeakEndRule #BrandingStrategy #MemorableExperiences #CustomerDelight #PsychologyInUX #BusinessGrowth #CustomerRetention #EmotionalDesign #CXStrategy #CustomerEngagement #DesignThinking #HumanCenteredDesign #Memorres #ADecadeWithMemorres #DigitalHappinessPartners #Australia #Ireland #Finland #India

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