Building a community is no longer about drawing people in—it’s about earning your place in spaces that already exist. Erika Ayers Badan discusses how Food52 is embracing this challenge in today’s digital landscape. Catch the full conversation on the Soul & Science Podcast ???
What does it take to disrupt industries and scale businesses to new heights? This week on the Soul & Science podcast, I’m joined by Erika Ayers Badan, CEO of Food52, a true powerhouse and change agent. From revolutionizing sports media at Barstool Sports to redefining home goods and cooking with Food52, Erika shares her insights on navigating disruption, scaling authentically, and staying fearless in the face of uncertainty. Here are three key takeaways from our conversation: ?? Disruption starts with bold moves. Erika shares how Barstool Sports and Food52 challenged traditional models and built communities by taking risks others wouldn’t. ?? Scaling requires adaptability. In both sports media and home goods, Erika reveals how flexibility and resilience are essential for growth. ?? Community is the core of lasting success. Food52 thrives by listening to its audience and creating products they truly want. Erika discusses how brands must earn their place in people’s lives. Tune into the latest episode of Soul & Science to hear my conversation with Erika. https://bit.ly/49qxbFp