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In this week's Spark the Space, we're sitting down with Lesly Cardec, CMO and SVP of ClearEdge Recruiting, to talk through a question we get all the time: How do I build the right marketing team? In less than 10 minutes, learn: ? The questions you need to ask before starting the hiring process ?? The pros and cons of in-house hires and outsourced support and how to know which one is right for you (Spoiler: You're probably going to want the best of both worlds!) ?? How to ensure your in-house and outsourced teams work together to hit every goal you set

Mandy Walker

Founder & CEO, Growth Activated | Podcast Host | Fractional CMO | B2B Marketing Strategist | DEI Champion

4 天前

Great insights, Lesly Cardec! One thing I’ve learned from both the in-house and agency side is that while agencies can do amazing work, move fast, and bring strategic firepower, their success really depends on strong internal collaboration. Having someone in-house to partner closely with them makes all the difference—both in setting them up for success and making sure their work gets fully activated. Just like with an internal hire, it’s key to think about who will manage and maximize that partnership!

Jessica Elliott

Chief Operations Officer | ClearEdge Rising Member | Passion for Inclusion

5 天前

Lesly Cardec, how did you get to be so smart? ?? You're so generous with your knowledge, thanks for sharing it with all of us!

Devyn Gaydos

Marketing Manager | Program Management and Data Analysis | Nerd About Doing Better Work

5 天前

I had so much fun filming this with you Lesly Cardec! I might be a bit biased...but I think you build some pretty great marketing teams ??

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