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Check out this eye-opening article about the environmental cost of China's cloud push and how it's impacting major players like Microsoft. It's crucial to consider sustainability in technology advancements. Learn more here: https://okt.to/OtpLnI. #Sustainability #CloudComputing #TechIndustry #Environment

As automation and AI is getting more and more advanced, somehow our need of human-machine interaction increases. Linkedin, Teams, Power Bi, Word, Chat GPT, etc, all depend on that we keep feeding the systems. Death by a thousand cuts, or death by Microsoft 365.

?? Transforming the Cloud Landscape: Beyond Price, Towards Sustainability ?? "What is the price of the cloud?" - a question that goes beyond mere numbers. At Platform.sh, we've always understood the complexity behind this question. ?? The cloud isn't just about compute, memory, and storage. It's a universe of added-value services, making comparisons challenging. Even when focusing on computing power, prices vary widely across providers and regions. ?? Consider the disparities: The big three providers show up to a 70% difference in pricing from one region to another. Why? Operational margins, real estate costs, labor expenses, and energy costs fluctuate significantly. ?? Changing the Game: From day one, Platform.sh embraced simplicity in the cloud. Our unique pricing model remains consistent, regardless of the cloud provider or location. This empowers our customers to choose the region that aligns with their preferences. ?? A New Frontier in Sustainability: Today, we're excited to announce two major initiatives: 1?? Green Partnership: Joining forces with Electricity Maps. We leverage their incredible data to help users choose data centers in low carbon electric grid regions. Learn more: ?https://lnkd.in/gPsitds3 2?? Sustainable Discount: Pioneering a first in the industry! Enjoy a permanent discount when selecting a cloud region with a carbon footprint below 100g CO2eq/kWh. Details here: ?https://lnkd.in/g_D9Yz4J :cloud: We believe this is a global first in the cloud industry. ?? The Power of Choice: Today, we urge our customers to choose regions not just for efficiency but for environmental impact. Optimize for carbon emissions, and let's embark on a sustainability journey together. ?? Join us as we redefine the cloud landscape, prioritizing sustainability in every click. ?? #CloudInnovation #SustainabilityLeadership #PlatformShGreenCloud

Microsoft's #scope3 carbon emissions have surged by 30% since 2020, attributed to #datacenter expansion. Hitachi Energy's #carbonfree manufacturing could offer a #sustainable solution. Peers like Google, Meta, Amazon Web Services (AWS), and other global data centers could also benefit. Ask us how! #sustainablefuture Check out the article here: https://lnkd.in/eZ3FQq5T

?? #AWS Tackles Decarbonization at the SLB Digital Forum! ?? Hear how cloud is propelling the energy sector towards a cleaner future and enabling a data-driven path to sustainability. We're working with leading energy companies to build robust data foundations that is unlocking a unified carbon reference system while also optimizing renewable energy and boosting efficiency. Discover how Amazon is empowering industries to achieve their sustainability goals. Your path to net-zero starts with data in the cloud! ?? Don't miss out – join us at the SLB Digital Forum! #Sustainability #CleanEnergy #Energy #CloudComputing

Did you know AWS has pledged to power its operations with 100% renewable energy by 2025? AWS has pledged to power its operations with 100% renewable energy by 2025. Isn't it time your business joined the green revolution? Adopt green cloud strategies today and make a positive impact on the planet while boosting your brand loyalty. Learn more in our latest blog post! ?? in the comment. #Sustainability #GreenCloud #AWS #RenewableEnergy #EcoFriendly #ClimateAction

Sustainability in tech is more achievable than ever—what’s your next step? Let’s make an impact together! ?? Reach out to explore how Deployflow can help reduce your cloud carbon footprint.

Here's some real-life tips you can incorporate today to help you fulfil your carbon reduction/neutrality pledge ?? By using #GCP your business supports green energy initiatives and reduces its carbon footprint. Google aims to operate on carbon-free energy 24/7 by 2030, and it achieved 64% round-the-clock CFE across all data centers in 2022 ?? Tools like Cloud Carbon Footprint, help teams understand and act on their carbon emissions. In 2022, tools like eco-friendly routing in Google Maps helped prevent over 1.2 million metric tons of carbon emissions. #GCP #sustainability #greenestcloud #carbonneutrality

Computing report cloud datacentre emissions are much higher than reported: https://lnkd.in/eXt3tmdK This is of course a "zero defecation, Holmes" moment for those of us not caught up in the hype of "cloud is better and if it's more expensive at least it's more environmentally friendly". Of course the latter wasn't true, any more than the cheaper claim was[1], but it made for a good excuse for those riding the hype cycle or looking for a way to make their job mostly about saying "those providers are the problem" while having only the vaguest notion of what said providers do. You want high value/high return/lowest environmental impact IT solutions? There's absolutely no replacement for having the skills to do that in-house (even if neither the skills nor the house have to be yours). [1] Sure you could calculate it as cheaper, but only if you were speccing your own (on-premise or 3rd party hosted) kit really badly; in the end resource is resource, and resource+profit margin+reseller/salesperson margin isn't cheaper.

As more companies embrace cloud solutions, it’s essential to measure and reduce our carbon footprint. Tools like AWS's Carbon Footprint Tool and Google Cloud’s Calculator are invaluable for tracking our energy consumption and making data-driven decisions. Let’s keep pushing for a greener future together! ???? #Sustainability #CloudCarbonFootprint