Marketing Manager | Video game marketing and PR | I remove the burden of marketing so developers can focus on their games.
I gave a marketing talk on RimWorld's expansions with BUS Game Devs! I discuss the marketing campaigns and all the little (and not so little) surprises along the way. ?? Watch here: https://lnkd.in/evmJXpDU #rimworld #busgamedevs #postmortem #indiegames
Actively looking for Spring 2025 Co-op | Performance & Analytics | Search Engine Marketing | Paid Ads | Social Media Management | Gaming & Interactive Entertainment
3 个月Thank you for this presentation Tia! I just wanted to say how much I enjoyed your presentation. Your insights into the lessons learned from RimWorld’s campaigns were incredibly valuable, especially how you highlighted the balance between community engagement, storytelling, and setting player expectations. I also appreciated the transparency about challenges like the Australian ban and pricing adjustments. It really shows the complexity of marketing in the gaming industry. Thanks for sharing such a detailed and fascinating behind-the-scenes look. Looking forward to more content from you and the RimWorld team!