???Episode 46 of Local News Matters Podcast with Jim O'Rourke is out. The CEO and founder of O'Rourke Media Group shares with host Tim Regan-Porter his journey in local media, from delivering newspapers as a kid to founding a rapidly growing digital-first publishing chain. O'Rourke discusses his approach to acquiring and revitalizing local newspapers, investing in local talent and growing the digital business. He outlines the strategic choices that have guided O'Rourke Media’s success, including his firm stance against paywalls and his commitment to community-focused journalism and sales. In the face of industry pressures, O'Rourke explains why he values small and midsize markets and how he's developed O'Rourke Media Group’s sustainable model by prioritizing advertiser relationships, high-quality local reporting, and new digital revenue streams. He discusses his philosophy on embracing sponsored content as a core revenue source while carefully navigating editorial integrity—a delicate balance that he believes is essential for the future of local news. O'Rourke also explores his renewed investment in print, noting the value print editions hold for both advertisers and local audiences. Reflecting on key lessons learned, he details his experiences working under Berkshire Hathaway, why he finds potential in digital agency services, and his vision for the future, including expanding into more communities and a possible employee ownership model. (Link in comments) #localnewsmatters #businessofnews #journalism #democracy
Local News Matters Podcast的动态
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?? A strong PR strategy starts with the right media list. In 2024, take your outreach to the next level by targeting the journalists and outlets that align with your story. ?? With MediaList.com, building accurate, high-quality media lists is simpler than ever. Save time, pitch smarter, and boost your earned media success. Whether you’re focusing on newspapers, radio, podcasts, or online news, we’ve got you covered. Ready to step into 2024 with a winning media list? ?? ? #PublicRelations #PRStrategy #MediaOutreach #EarnedMedia #PRTools
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Struggling to get your story in front of the right audience? ?? At MediaList.com, we bridge the gap between businesses and journalists, helping you build authentic relationships that lead to impactful media coverage. ?? It’s more than a pitch—it’s about trust, timing, and knowing who to reach out to. Our platform connects you with journalists, editors, and outlets who want to hear your story. Whether it’s for print, podcasts, online media, or more, we make it easy to craft your next PR success story. ?? Start making connections that matter. Visit MediaList.com today. #MediaOutreach #PRSuccess #EarnedMedia #JournalismMatters #MediaRelations
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???Episode 48 of Local News Matters Podcast with Jennifer Larino is out. The ED & Co-Founder of Lede New Orleans talks with host Tim Regan-Porter about how her organization is reshaping local journalism by training young BIPOC storytellers to address community information needs. ??????Episode 48 of @lnmpod with @jenlarino is out. The ED & Co-Founder of Lede New Orleans talks with host @timreganporter about how her organization is reshaping local journalism by training young BIPOC storytellers to address community information needs. ?? Slow journalism in action: Discover why slowing down leads to more inclusive, impactful storytelling. ?? Breaking the mold: Jennifer Larino shares how traditional media can fall short and how Lede New Orleans is creating a different path forward. ?? Building trusted spaces: Learn how engaging with community voices transforms local reporting. ?? Creative programs for impact: From fellowships to live exhibits, explore the innovative ways Lede New Orleans serves its audience. ?? Funding meaningful change: Find out how they’re sustaining a newsroom with purpose while avoiding the pressure to “feed the beast.” (Link in comments) #localnewsmatters #businessofnews #journalism #democracy
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I help ambitious entrepreneurs and investors find a thriving franchise fit or flip their current business into one. As Seen on Fox Business, CNBC and Bloomberg. Also appearing soon on the Legacy Makers TV show.
Greg Mohr interviews Mitch Carson, discussing his journey into the publicist space and the importance of standing out in business. Mitch shares his strategies for client media placements, the significance of media experience, and tips on building a personal brand and relationships with journalists. Key Points Building a strong personal brand as a speaker involves regularly uploading content, engaging on social media, and participating in podcasts. Establishing and maintaining relationships with journalists and media professionals requires genuine interaction, commenting on their posts, and showing appreciation for their work. Success in transitioning to self-employment, such as owning a franchise, hinges on overcoming fear, setting specific goals, and taking actionable steps toward achieving your dreams. Contact Mitch: https://lnkd.in/gDeZRzpC
Mitch Carson Get Interviewed on Major Media
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?? Earned media success starts with smart outreach. At MediaList.com, we help you connect with journalists and editors who care about YOUR story. From podcasts to online news, make meaningful connections that lead to impactful press coverage. ?? Forget the scattershot approach. Build relationships that work. Let’s make your brand shine in the media spotlight. ?? ?? Get started at MediaList.com. #EarnedMedia #MediaRelations #PRSuccess #ContentMarketing #PressCoverage
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Attention Founders: SUCH VALUABLE ADVICE shared below by Christina Farr about healthcare PR.
I had a founder reach out to me recently and ask me how to get in front of a reporter they deeply admired from WSJ to talk about a topic they'd been covering. My response: "You should send them an email and introduce yourself." Within a few days, they had a meeting setup. TLDR: Reaching out to journalists is not something you need someone else to do. Sometimes they don't respond; sometimes they say they don't have time. That's all in the course of doing business. Not everyone is a heck yes. But trust me, they're not malicious people who are out to get you. Their main goal is to share information that's in the public interest, and if you come off as genuine, smart and informed, more often than not they'll want to build a relationship with you. It's in their interest as well as yours. I explore the topic on a pod with John Hallock and Jared S. Taylor with lots of practical tips based on my 10 years in journalism. Enjoy!
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Here is the summary video of our second Media Evolution event last month. We look forward to year 3!
Earlier this month, News UK’s brands gathered in Manchester to reflect on a media landscape which is changing at breakneck speed. We heard from The Times, The Sun, and talkSPORT, on everything from how digital transformation is opening up innovative new angles for journalism, to how the rise of video and podcasts offers brands fresh routes to audiences. Building from last year’s event, Media Evolution 2024 was an opportunity to spotlight some of News UK’s biggest moments in journalism. From Scarlet Howes reporting on the Huw Edwards scoop at The Sun, to David Collins on his investigative podcast Cocaine Inc., which is a fascinating exposé of the underground world of the global cocaine trade. Watch the highlights in the video below ??
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Best Selling Author | Keynote Speaker | Founder at The Visibility Lab? She Will Co-Founder ?The Dinner Series Co-Founder ? I help ambitious entrepreneurs stop playing small and step into the spotlight. ?
If you’re serious about visibility, you NEED to be on SourceBottle, Collectively, Podcast Guests and Help a Reporter Out (HARO). These platforms are absolute gold for getting your name, your expertise, and your brand in front of the media. Journalists are literally looking for people like you to feature in their stories. All you need to do is show up, pitch, and shine. Here’s why you can’t afford to miss out: Opportunities on a silver platter: Journalists, podcasters, and content creators post daily requests for experts in your field. That’s your chance to land media coverage, get quoted in articles, and showcase your expertise to a wider audience. Boost your credibility: Every feature, every mention, every interview builds your authority. When you’re visible in the media, people start seeing you as the go-to expert. And guess what? That translates into more clients, more opportunities, and more business growth. It's FREE. Yes, you read that right. You can get all this exposure without spending a cent. Just a bit of time, a solid pitch, and boom—you’re in. So, what are you waiting for? Get on SourceBottle and HARO today. Visibility isn’t just about being seen—it’s about being seen by the right people. And these platforms are your fast track to making that happen.
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Chief Executive Officer and editor in chief, An-Nahar and Annahar Arabi at Annahar media group
The world doesn’t need another media company. It needs a mission-driven one.” For 91 years, Annahar Media has stood for truth, innovation, and impact. We’re not just creating content; we’re shaping conversations, empowering communities, and redefining journalism. Whether it’s through our AI-powered newsroom, fact-checking initiatives, or the launch of a new concept café, we’ve committed to evolving with purpose. Because at the heart of what we do is a single belief: media isn’t just about delivering news—it’s about making a difference. But here’s the thing: we can’t do it alone. I’m turning to YOU, my LinkedIn network: ?? What would you love to see from a media platform today? ?? Podcasts? Short films? Deeper investigative reporting? ?? New ways to tell stories? Your feedback could shape the future of Annahar. Let’s co-create something meaningful. Share your ideas in the comments…I’m listening.
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??? Check out our latest episode of "Coffee with a Journalist" featuring Nicole Ortiz, Healthcare Editor at The Morning Brew! ?? Nicole shared incredible insights into her role and what she looks for in pitches. If you're in PR or journalism, this is a must-listen. Here are 3 key takeaways from our conversation: ?? Personalized Pitches Matter: Nicole emphasized the importance of well-researched pitches tailored to her current role and the B2B healthcare industry. ?? Intriguing Subject Lines Work: Creative subject lines like "Why are hospital gowns so ugly?" grab her attention—but make sure the pitch content aligns with her audience. ?? Sustainability Topics Welcomed: While healthcare is her main focus, Nicole has a strong personal interest in sustainability and welcomes pitches in this area too. ?? Listen to the episode here: https://hubs.ly/Q02_Tf3c0 #Podcast #Journalism #PR #Healthcare #Sustainability #MorningBrew
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Episode link: https://localnewsmatterspodcast.com/inside-orourke-media-groups-community-first-approach-with-jim-orourke-lnm-episode-46/