Ever wondered if starting a podcast is the right move for your agency, or if guest interviews might drive better results? Many agencies grapple with these questions as they explore podcasting’s potential for growth and client engagement. In this episode, Tom Schwab, CEO of Interview Valet, dives into podcast strategies, highlighting when to host your own show and when to leverage guest interview marketing. Learn how to maximize your podcasting efforts with thoughtful strategies and how innovative AI tools like ChatGPT are being integrated into this space. Discover how to control your crowd, conversation, and conversions effectively. Click the link in the first comment to listen.
What a great conversation with Sharon Toerek. Should you be a guest or a host? I don’t beleive it’s an either or but depends on your goals. Hosting a podcast is a great way to nurture your current leads and clients. Guesting is how you get new exposure and leads
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