Netalico | eCommerce Technology & UX, Shopify Plus Enterprise Consulting | Wharton MBA
New story from Vidhi Choudhary at Morning Brew this morning on the Shopify Roblox integration: “This means that developers, creators, and brands who are on Shopify can sell directly within their Roblox games,” Harley Finkelstein tweeted. Roblox users will soon be able to shop for physical products like clothing, accessories, and collectables designed by Roblox creators, and branded items from other sellers that have a Shopify storefront. The way Mark William Lewis, founder and CEO of Netalico Commerce, sees it, with the Roblox integration Shopify is going after a younger demographic between 13 to 25. This after Roblox’s head of fashion and beauty partnerships,?Winnie Burke,?said last year that Roblox was not just a “kids platform.” #Shopify #eCommerceInnovation #GenZMarketing #DigitalCommerce #MetaverseCommerce #ShopifyRoblox #OnlineRetail #FutureOfShopping #ShopifyPartners #GamingAndRetail https://lnkd.in/gtNfrweS
Luiz Cent ??
2 个月
Great move via Shopify, and super important for teaching financial literacy, Kredit Academy, Evan Leaphart ^
Ad spend investor, Founder of Order Legend. I spend my capital to help Shopify stores get incremental orders through Google ads. 1000+ stores, $10 million+ sales, orderlegend.com
2 个月Lost count of the number of times I've had to tell my kids no when they ask for Robux and that digital items are absolutely pointless and their value is $0. ?? Definitely teaching them some financial literacy young. Got to the point where roblox.com is banned in our house... the game quality is brain-rotting, horrendously sub-par, worse than mobile games. Guess I am falling into the parents camp here and now I feel old. ??