Do you think print marketing is dead? Think again. No matter what digital marketers tell you, print is more memorable than digital. Simply put - our brains are wired to remember what they see on paper. According to Scientific American, our brains remember words on a physical piece of paper much better than words on dynamic screens. Just think about how many times we write something we can’t forget on a sticky note and place it somewhere noticeable? CEO Monika Jansen walks you through how to decide if your business needs a brochure and how to make one great in her latest blog (linked in the comments below). Do you have any printed pieces for your business (other than business cards)? What do you like (or dislike) about them? #brandmessaging #brochures #marketingtrends #smallbusinessmarketing #kickasscopywriter #tellingitlikeitis
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Do you think print marketing is dead? Think again. No matter what digital marketers tell you, print is more memorable than digital. Simply put - our brains are wired to remember what they see on paper. According to Scientific American, our brains remember words on a physical piece of paper much better than words on dynamic screens. Just think about how many times we write something we can’t forget on a sticky note and place it somewhere noticeable? I walk you through how to decide if your business needs a brochure and how to make one great in my latest blog (linked in the comments below). Do you have any printed pieces for your business (other than business cards)? What do you like (or dislike) about them? #brandmessaging #brochures #marketingtrends #smallbusinessmarketing #kickasscopywriter #tellingitlikeitis
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Maximise Impact. Leave an Impression. Customers love a printed brochure. A carefully designed, crafted and produced brochure leaves a lasting impression. So we take care to plan your brochure, maximising opportunities for impact: size is important! How does it handle? Paper or card choice is also critical. Does it exude quality or say something about your green credentials? Does your brochure read easily and in a way that makes the reader feel confident about your business? Does it leave them wanting more of what you offer? A great brochure gives your customer an experience that digital just can’t deliver. #Creativity #Marketing #Brochuredesign
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Printed marketing has never been more effective. “Oh, but isn't everything online now?” Exactly. The letterbox has never been emptier. Maybe your small business should take advantage of that? #smallbusiness #marketing #printmarketing
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Leave behind printed media can help legitimizing business, simple to create, are very inexpensive and a great way to sell your product or services. #marketing #design #creative
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?? **3 Ways Digitally Printed Marketing Stands Out Against Online Marketing** ?? 1. **Tactile Connection**: ?? Digital marketing is efficient, but it lacks the tactile quality of print. Digitally printed materials engage consumers' senses, leaving a lasting impression. ?? 2. **Trustworthiness**: ?? High-quality print materials, like brochures and flyers, build trust with potential customers. Trust is crucial for business success. ?? 3. **Brain Connection**: ?? Neuroscience suggests that print marketing connects better with our brains. It reinforces online messages, creating a powerful marketing partnership. ?? ?? #PrintMarketing #DigitalMarketing #BusinessGrowth ?? Call now for a free consultation! ?? Feel free to share this post and use the image! ??
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?? **3 Ways Digitally Printed Marketing Stands Out Against Online Marketing** ?? 1. **Tactile Connection**: ?? Digital marketing is efficient, but it lacks the tactile quality of print. Digitally printed materials engage consumers' senses, leaving a lasting impression. ?? 2. **Trustworthiness**: ?? High-quality print materials, like brochures and flyers, build trust with potential customers. Trust is crucial for business success. ?? 3. **Brain Connection**: ?? Neuroscience suggests that print marketing connects better with our brains. It reinforces online messages, creating a powerful marketing partnership. ?? ?? #PrintMarketing #DigitalMarketing #BusinessGrowth ?? Call now for a free consultation! ?? Feel free to share this post and use the image! ??
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Is print advertising still relevant??, or is it dead ?? given the rise of digital marketing? ?? In my opinion, print advertising ???is far from dead, despite taking a backseat to online marketing. I remember a referral partner who created a door hanger flyer for my personal training business. Two years later, a client contacted me after keeping the flyer on her fridge. It was a powerful reminder of the impact of print advertising. ?? Print ads have a longer lifespan compared to digital ads, which can be easily scrolled past or forgotten. They offer the advantage of reaching a specific target audience by selecting publications or newspapers that cater to the desired demographic, ensuring that the ad is seen by the right people. Additionally, some individuals still enjoy finding and saving coupons. ?? #leadgeneration #advertising #marketingtips #digitalprinting #onlinemarketing
?? **3 Ways Digitally Printed Marketing Stands Out Against Online Marketing** ?? 1. **Tactile Connection**: ?? Digital marketing is efficient, but it lacks the tactile quality of print. Digitally printed materials engage consumers' senses, leaving a lasting impression. ?? 2. **Trustworthiness**: ?? High-quality print materials, like brochures and flyers, build trust with potential customers. Trust is crucial for business success. ?? 3. **Brain Connection**: ?? Neuroscience suggests that print marketing connects better with our brains. It reinforces online messages, creating a powerful marketing partnership. ?? ?? #PrintMarketing #DigitalMarketing #BusinessGrowth ?? Call now for a free consultation! ?? Feel free to share this post and use the image! ??
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From the best way to have your campaign artwork designed and printed to the importance and significance of print marketing, we have tips, resources and suggestions how to make your work go boom! How much do you invest in your team’s development, engagement, and well-being? See why this can yield significant returns in terms of business success and competitive advantage and the significant impact it can have on your external results. See these & more in today's "EPM Insight"?- https://lnkd.in/gRXzBNBs
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Ever think about how a simple business card can lead to significant growth? That's what I pondered after reading about Robert Cialdini's insights on influence. Turns out, print marketing has a powerful way of establishing authority and trust. ????? Here's a quick tip: personalize your print materials. A touch of customization isn't just a nice-to-have—it's essential. When your business card or brochure speaks directly to your client's needs, you're not just another option; you're the go-to solution. This fosters a deeper connection and trust, making them more likely to choose you over competitors. Got it? Perfect. Now, what print marketing tip has revolutionized the way you engage with clients? Share your experience below! #PrintMarketing #CustomerEngagement #MarketingTips
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If you're just getting started, you only need a couple of key things for print marketing if you're trying to start your business Watch/listen to the full episode here: https://lnkd.in/gAskBm6Z
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https://jansencomm.com/marketing/bother-creating-marketing-brochure/