James Zahn的动态

Our Gary Pope discusses the benefits of innovation in the children’s entertainment business on Total Licensing Ltd. Read more here: https://lnkd.in/dwav8c7v?(Page 102) #KidsIndustries #innovation #business #entertainment #familyindustry

Just wait for Mattel, Inc.'s "Barbie Mysteries: The Great Horse Chase" on Netflix! Dive into Marc Berman’s article for all the details about Barbie’s latest adventure and the upcoming toy line from Mattel. It’s a mystery you won’t want to miss this fall! ???? #BarbieMysteries #Mattel #Netflix #PublicRelations, #MediaCoverage, #EntertainmentNews, #EntertainmentIndustry, #PRAgency, #ClientSuccess, #PRStrategy

How do you make $500 Million in sales from Branded Entertainment? Dodge partnered with Fast and Furious for 2015 Hellcat. Hellcat base Price $60,900 - They expected to sell 2000 of the cars = $121,800,000 - But they sold far more, in fact , they told dealers to stop selling once they hit 9000 orders (450% above expectations), because they were unable to meet demand. (Imagine how much higher it could have gone.) A whopping = $548,100,000 in sales. All from one Branded Entertainment deal with Original Film. #brandedentertainment #business #dodge #film #fast #entertainment #culture #sales #marketing

Movie theaters are constantly seeking new ways to attract customers and increase revenue. One exciting strategy is diversifying with a bowling component and creating a movie entertainment center (MEC). This combination offers several advantages: ?? Complementary Entertainment: Movies and bowling have different peak seasons, providing more consistent customer flow throughout the year. When one option is less busy, the other will likely thrive. ?? Enhanced Financial Returns: Including bowling in your entertainment mix is a proven strategy to boost profits. Moreover, it encourages guests to extend their stay, leading to increased spending on food and beverages. ?? Attracting Diverse Customers: MECs appeal to a broader range of customers, including families, couples, and groups of friends, expanding the target audience. ?? Increased Customer Dwell Time: Guests spending more extended periods at the facility typically lead to higher per-person revenue. For a successful integration of bowling into your cinema, meticulous planning and the right partners are essential. Opting for a seasoned bowling provider like Brunswick is a key step towards a seamless transition, top-notch equipment, and continuous support. If you're a cinema operator looking to stay competitive and boost your bottom line, consider adding bowling by Brunswick to your entertainment mix! To learn more and to get started, visit https://buff.ly/4aIjDo6

Impressive analysis of theatrical attendance using long-term per capita attendance, non-US market data and other metrics. Part 1 of 2. https://lnkd.in/eqKcD_a7

Have you ever heard or read a report recommending brands to engage strongly in #Hispanic communities but need help understanding why? Well, this movie does a great job of answering that question and much more! Just like the title of the film, "The Long Game," the involvement isn't only in September. It could start in September, but it ends in August. . #multicultural #marketing #Advertising #Consumerinsight #retail #cpg #cmos #ceos #brandstrategy #strategy #netflix

Back To Black | Official Trailer | Focus Features Finishing:?@picture.head #picturehead?#marketing?#Netflix?#BackToBlack?#amywinehouse?#finishing?#marketing?#post?#postproduction?#trailer?#focus?#focusfeatures

For The Wall Street Journal,??Itzel Luna & Robbie Whelan provide world class coverage for the biggest box office weekend of the year so far -? #DeadpoolandWolverine” achieved by far the best opening weekend of the year so far, according to box office tracker?Comscore, Inc..?The second-best opening this year went to “Inside Out 2,” from Disney’s Pixar studio, which opened to $154.2 domestically and has so far earned more than $1.5 billion at the global box office, making it?the biggest animated movie of all time. The two Disney-owned titles are the only movies so far this year to open to more than $100 million in their first weekend. The film’s success was boosted by the consistency in box office sales for both the Deadpool franchise and Wolverine’s character, who stars in three X-Men films and appeared in nine of them, Dergarabedian Comscore Movies said. The first two movies in the Deadpool series have grossed over $1.5 billion globally to date, and the Wolverine trilogy has brought in just over $1.4 billion globally.? https://lnkd.in/gEBy6FqT

Netflix's 'Drive to Survive' series isn't just captivating audiences with thrilling Formula 1 drama; it's also turbocharging brand exposure in the world of motorsport! ????? With its gripping narrative and behind-the-scenes access, 'Drive to Survive' has become a global phenomenon, drawing in millions of viewers worldwide. But it's not just the drivers and teams who are benefiting from this spotlight. The series provides a unique platform for sponsors and partners to showcase their brands to a diverse and engaged audience. From logos emblazoned on car livery to strategic product placements, companies are leveraging the show's popularity to amplify their presence in the F1 ecosystem. In a sport where every millisecond counts, visibility is key, and 'Drive to Survive' is opening up new avenues for brands to connect with fans on a deeper level. As the series continues to rev up for its next season, the opportunities for brand exposure in Formula 1 are limitless. Kudos to Netflix for driving innovation both on and off the track! ?? #DriveToSurvive #Formula1 #BrandExposure #Innovation #Marketing

I post a lot of work-related content on here but it's hard to not be excited about what Netflix and Formula 1 have continually been cooking with Drive To Survive. Auto-racing has always been a part of my family with my father's involvement in open-wheeled racing coming from overseas to participate, so I've always had a fascination with auto racing through INDYCAR and Formula 1. This documentary-style show has brought so many more eyes to the sport and in turn has changed how we view the sport, documentary-style exposure after the season, and brands and how we consume sports media: - Formula 1’s Liberty Media-owned stock (NASDAQ:?FWONA) has also increased in price by a noticeable margin, returning +62% since?Drive To Survive?season 1 premiered in March 2021. - In 2023, the total fanbase is on track to exceed a billion with 77% of new viewers who entered the fold in the past two years currently aged between the coveted demographic of 16 to 35. - Races now average approximately 70 million viewers, the final race of the 2021 season (Abu Dhabi Grand Prix) beating Super Bowl LVI in eyeballs: 108.7 million simultaneous viewers vs 101 million simultaneous viewers. - The social media growth: 49 million followers with 40% growth annually and 1.5 billion aggregate social media engagements. Now you're seeing other sports like Golf and Tennis trying to cash in on the same model that has catapulted F1 to the center stage of auto-racing. Hoping I can attend a race sometime shortly for the first time (Maybe with Salesforce ??).