Two groundbreaking events, one common thread: transparent video ad measurement across creative, audience and outcomes ???? At iSpot, we're helping brands like Ancestry, CDW and BISSELL Homecare, Inc. optimize ad investments in an ever-changing media landscape. Check out the blog to explore key measurement takeaways and how you can implement these strategies in your own campaigns. https://lnkd.in/gc7QwMSr
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?? Did you miss our most recent webinar in partnership with Adweek? Our panelists covered strategies for building a media plan that drives real business results even when spending slows. Hear all about the ad channels brands and agencies are investing in, which signs indicate it's time to pivot, and more. It's on-demand now! Click the link below ?? #webinar #mediaplanning #adstrategies
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?? Great news! Nielsen's new Upfronts/Newfronts Guide is here, just in time to boost your cross-media planning, connect with advanced audiences and stand out in a crowded ad landscape. Planning season is in full swing, but have you thought about setting your campaigns up for successful performance metrics and reporting? Don’t wait until it’s too late! DM me to learn how we help brands: ?? Measure & compare cross-platform ad performance ?? Evaluate the effectiveness of different ad formats and creative ?? Understand the end-to-end impact of your campaign across unique audiences ?? Ready to dive in? Download the full Upfronts/Newfronts report here: https://bit.ly/42dsz3S
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Bus shelter advertising not only offers 24 hour visibility, but allows the audience to view it multiple times weekly and have plenty of time to truly examine it. ?? ??? ? #brooklynoutdoor #longislandadvertising #newyorkadvertising #busshelter #transitadvertising #busshelteradvertising #streetmedia #outdoormedia #outofhomemedia #outofhomeadvertising UnitedHealthcare
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?? Adzsmart Media Turns 4! ?? Four incredible years of innovation, growth, and success! A huge THANK YOU to our amazing team, clients, and partners for being part of this journey. Here’s to achieving bigger milestones ahead! ??? #AdzsmartMedia #4YearsOfSuccess #AnniversaryCelebration #Gratitude #Growth #Marketing #DigitalAdvertising
?? Celebrating 4 Years of Success – Adzsmart Media Turns 4! ?? Four years ago, we started Adzsmart Media with a vision to revolutionize the advertising landscape, and today, we stand stronger than ever! ??? From our incredible team to our valued clients and partners, this journey wouldn’t have been possible without your trust and support. Each milestone we've achieved is a testament to our passion, innovation, and commitment to excellence. We look forward to even greater heights, new opportunities, and continued success together as we celebrate this special occasion! ?? A big THANK YOU to everyone who has been part of our journey! ???? #AdzsmartMedia #4YearsOfSuccess #AnniversaryCelebration #Growth #Innovation #ThankYou #Marketing #DigitalAdvertising #CelebratingSuccess
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Check out my just-published article in Forbes https://hubs.la/Q02VGqlx0 on the 4 Industries Rampinig Up Advertising Spend (and Why)....Understanding where industries are investing their advertising dollars and the motivations behind these expenditures can significantly impact brands aiming to effectively reach their target audiences.
We’re excited to share that MediaRadar, Inc. SVP Brett House has been featured in Forbes Business Council! In his latest piece, Brett analyzes the Top 100 Advertisers from Q2 2024, highlighting the transformative shifts reshaping the advertising landscape. With leading brands investing nearly $12 billion during this period, understanding what’s driving their spending in today’s fast-paced market is more important than ever. Brett's analysis provides strategic insights into how brands can maximize their ad budgets and adapt their strategies to better connect with today’s audiences. Don’t miss this must-read! Explore Brett's insights and MediaRadar's data here: https://hubs.la/Q02VGqlx0 #MediaRadar #ForbesBusinessCouncil #AdvertisingIntelligence #AdTrends
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Join us for an enlightening conversation with Jeff Beardsworth, CEO of AdCanada Media Inc., on this episode of Local Edge! Jeff discusses the innovative ways print advertising is being utilized to engage online audiences across Canada. Discover the dynamic landscape of print and digital newspapers, with a focus on innovative approaches to media consumption for both readers and advertisers. Watch the full episode here: https://bit.ly/3wZuaNp #advertising #newspapers
Innovation in using print to engage online audiences
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The readership of traditional format newspapers, whether that is in print or the e-edition replica, is strong. There are so many ways both newspapers themselves and advertisers can take advantage of the highly read e-editions!
Join us for an enlightening conversation with Jeff Beardsworth, CEO of AdCanada Media Inc., on this episode of Local Edge! Jeff discusses the innovative ways print advertising is being utilized to engage online audiences across Canada. Discover the dynamic landscape of print and digital newspapers, with a focus on innovative approaches to media consumption for both readers and advertisers. Watch the full episode here: https://bit.ly/3wZuaNp #advertising #newspapers
Innovation in using print to engage online audiences
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The transition to online newspaper consumption looks very different than people think. It's become obvious that when it comes to newspaper engagement, format matters more than platform. #E-editions #traditionalformat #newspapers
Join us for an enlightening conversation with Jeff Beardsworth, CEO of AdCanada Media Inc., on this episode of Local Edge! Jeff discusses the innovative ways print advertising is being utilized to engage online audiences across Canada. Discover the dynamic landscape of print and digital newspapers, with a focus on innovative approaches to media consumption for both readers and advertisers. Watch the full episode here: https://bit.ly/3wZuaNp #advertising #newspapers
Innovation in using print to engage online audiences
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Cue the drumroll… introducing Ipsos x RevOptimal! ?? I couldn’t be more proud of our team for this one - the ability to seamlessly build targetable audiences that are precisely aligned with the powerful insights of Ipsos, delivered to dozens of platforms for open web, CTV, and walled garden advertising. We’re kicking off this collaboration with two awesome offerings: ?? Syndicated Audiences - Currently on the shelves of LiveRamp and The Trade Desk data marketplaces, the Ipsos TV Dailies x RevOptimal segments turn the longest running TV research initiative in the US into 300+ of the highest fidelity viewership-based audiences available. Simply search TV Dailies to activate immediately. ?????? Custom Audiences - With Ipsos’ research expertise and RevOptimal’s identity graph of 270M+ US individuals, together there’s not much we can’t handle. You know where to find us! More announcements coming soon as we expand this partnership, stay tuned ??
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?? Stop wasting your Ad spend on audiences that are not qualified. Qscore can help you reduce ad waste by 50% in 30 days. Book a demo with us to revolutionize your ad spend. https://lnkd.in/eHig_WQV
What is Qscore?
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