How do you stand out when incumbent competition has deeper pockets and stronger loyalty? Challenger brands like Liquid Death, Dollar Shave Club and Coinbase broke through with bold creative strategies. See what worked ?? https://lnkd.in/gqnxC9jP In Part II of our latest series, we uncover how ambitious brands: ?? Solve pain points legacy players miss—Chime’s ad ranks in the top 5% of all banking ads for delivering clear, compelling consumer information. ?? Make industries more accessible—Rent The Runway’s “Buy Nothing, Wear It All” drove nearly 2 in 3 viewers to consider trying the service. ?? Deliver jaw-dropping ads that demand attention—Liquid Death polarizes, yet captures attention like no other.
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Nowadays, kids love their phones. But it’s not all dances and trends on TikTok. Gen Z is indeed taking a new approach to trading. From crypto and ESG stocks to social trading with tech-based strategies, this generation is rediscovering finance in their own way.??? Discover the trends, challenges, and solutions driving their trading strategies. ?? What do you think sets Gen Z apart as traders? Share your thoughts! #GenZ #SocialTrading #ESGInvesting
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As bull markets heat up, it’s common to feel like your targets aren’t high enough. Moving the goalposts can lead to emotional decisions that hurt your long-term strategy. That’s where Merlin comes in: ? Create an exit plan ? Receive real-time notifications to stay accountable ? Stick to your strategy and avoid emotional traps A disciplined approach is crucial for success in volatile markets. Let us show you how simple it is to create your exit plan with Merlin. #MerlinCrypto #ExitStrategy #CryptoTools
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Had the opportunity to chat with Stefan Rust, Founder of Truflation. Truflation, empowered by Coinbase and Chainlink, is revolutionizing economic transparency by providing real-time financial data through an independent and transparent index tracking over 18 million items. In our discussion, Stefan Rust dives into how Truflation aggregates real-world pricing information and maintains data integrity without retrospective edits. This platform aims to be the definitive source of truth for inflation, reflecting the real costs we all face. Listen to the full episode on the link in comments below. #TheSaaSPulseShow #SaaSPodcast #SaaSTalent Truflation #SaaSandTechStartups
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Robinhood: Bringing US Opportunities to a UK Audience Growth is regularly on the mind of many companies, especially within the financial industry. It does, however, come with a multitude of potential risks and pitfalls. Robinhood, a #trading and #investing app based in the US launched in the UK earlier this year. In order to ensure their success, they approached the task with a growth mindset, but a local focus. As part of the #FinextraTV #PREDICT2025 series, we invited Robinhood’s UK president Jordan Sinclair to the virtual studio. Some of Sinclair’s key points were around greater global access to US information, a strong system of #financialeducation and a customer-focussed process of development. https://lnkd.in/eURc4Tij #fintech #finance #economy #financialservices #financialinstitutions #technology #innovation #future #trends #mobileapp #investment #Robinhood #FX #currency #interest #customerexperience #FCA #consumerduty #financialproducts #risk #regulation #compliance
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?? Robinhood steps into the forest of financial news - the birth of Sherwood News. An unexpected player enters the media circus. It's the one who's been shaking up Wall Street. Yes, Robinhood! The stock trading platform that positioned itself as the champion of the small investor now presents Sherwood News. Who's leading the charge??? None other than Joshua Topolsky, a veteran journalist???, headhunting a team of nearly two dozen from the likes of Bloomberg and The New York Times. The website will cover all things business - markets, tech, crypto, and personal finance. And what's the catch? Well, Sherwood News isn't just an information hub??, it's a money-making venture for Robinhood. Starting off with an advertising-based model, it may branch out into events and other revenue streams??. Now the questions we should be asking: Can Robinhood beat the odds and turn its media venture into a profit machine ??? Will Sherwood News be able to engage users, increase advertising revenue, and potentially generate subscription revenue if integrated as an investor tool? Or will it become another costly distraction and flop??? Let's keep a close watch! For more ?? explosive news, insights, and the best in FinTech, follow us ?? Find this roundup useful? Feel free to share ?? Have a burning comment? We'd love to hear from you ?? Enjoyed the story? Show some love with a thumbs up ?? #AleronIT #SoftwareDevelopment #Fintech
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Do you want to learn how Robinhood got 1 million users with just a landing page? Don't miss tomorrow's newsletter! We'll cover: ?? Robinhood's Growth Playbook: How they gained 1 million users pre-launch, turned challenges into opportunities, and revolutionized fintech. ?? The Lowball Pricing Effect: Discover the psychology behind those irresistible 'too good to be true' deals. ?? History of Advertising: The 2000s – Bold visuals, concise storytelling, and the ads that defined an era. Subscribe now – [Link in the first comment]
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@bitsCrunch is the compass you need for investors navigating the #NFT #market, and to perform due diligence with precision using accurate transaction #data and metrics. Identify risks, uncover opportunities, and maximize your returns on #investment.
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I bet Kraken’s head of marketing has a KPI to post major news every day! ?? Kraken has appointed a second CEO, with two co-CEOs now at the helm—talk about a powerhouse team to support growth. The new co-CEO is Arjun Sethi, who’s also the Co-Founder and Chairman of Tribe Capital and a prominent early-stage venture investor in Silicon Valley. His notable investments include xAI, Rippling, Applied Intuition, Slack, Gusto, Swarm, and Carta. Arjun has been on Kraken’s board since 2021. “Arjun and I have worked closely for several years, and I’ve seen firsthand all he brings to the table. I’m excited to team up with him as we chart Kraken’s next growth phase,” said Dave Ripley, co-CEO at Kraken. There’s also another key hire: Stephanie Lemmerman joins Kraken as CFO. She brings extensive experience from her time as CFO at Dapper Labs, a major player in blockchain and NFTs. Many analysts see these moves as steps toward an IPO. Kraken is already raising a $100M pre-IPO round and could go public in 2025. With over $1B in net revenue, the company looks primed for the big leagues. Meanwhile, Kraken trades on the secondary market at a modest $2.7B+ valuation. ?? The Sky Cliff Platform serves as a comprehensive portfolio monitoring solution for the Late-Stage Private Equity Market (pre-IPO), offering independent informational services. Please note that Sky Cliff Professionals does not provide investment or tax advice. Potential investors are advised to seek specialized independent tax and financial advice before investing in any alternative investment. Past performance does not guarantee future returns, and investments involve risks to your capital. #Kraken #preIPO #investments #SecondaryMarket
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Gen Z is rewriting the rules of investing—are you ready to keep up? ?? With TikTok and YouTube outshining traditional advisors, this new wave of investors craves transparency and control, ditching brand loyalty for smart comparisons and real-time insights. FOMO is fuelling their appetite for high-risk assets, from NFTs to meme stocks, while digital content creators are becoming their trusted guides. To connect with these digital-first investors, financial firms must rethink their strategies, prioritize value over sales, and embrace new trust indicators. Dive into our latest findings to understand how to engage this dynamic generation and shape the future of finance! #GenZInvestors #DigitalFinance #MarketInsights #FutureOfFinance #ThoughtLeadership
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The investor mindset of a GenZer is different to a traditional investor. Institutions and brands operating in this space need to understand these changes as their content placement strategies will heavily rely on this. Here's a cool analysis done by team Momentro on the mindset and behaviour of a GenZ investor. #financialmarketing #marketing #digitalmarketing #marketingstrategy
Gen Z is rewriting the rules of investing—are you ready to keep up? ?? With TikTok and YouTube outshining traditional advisors, this new wave of investors craves transparency and control, ditching brand loyalty for smart comparisons and real-time insights. FOMO is fuelling their appetite for high-risk assets, from NFTs to meme stocks, while digital content creators are becoming their trusted guides. To connect with these digital-first investors, financial firms must rethink their strategies, prioritize value over sales, and embrace new trust indicators. Dive into our latest findings to understand how to engage this dynamic generation and shape the future of finance! #GenZInvestors #DigitalFinance #MarketInsights #FutureOfFinance #ThoughtLeadership
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