Isaac Burton的动态

What's next for sports media? https://hubs.la/Q031lsBF0 David Dellea sat down with Streaming Media Magazine’s Tyler Nesler to discuss the trends and strategies shaping the future of sports media: ?? Why the Middle East is emerging as a pivotal growth market, unlocking untapped opportunities. ?? AI’s transformative role, from automated commentary to personalized video experiences that enhance fan engagement. ?? Navigating the hurdles of content fragmentation to improve accessibility and monetization. ?? Younger fans’ shifting preferences—why short-form content dominates and how to reconnect them with live sports. David offers a roadmap for adapting to these trends while staying ahead in the competitive sports media landscape. #SportsMedia #FanEngagement

Sports marketing offers a powerful platform to reach highly engaged audiences. Fans are passionate, loyal, and they associate their favorite teams and athletes with a sense of community and identity. This makes consumers more receptive to brands that are visible during sporting events. Interested in being a part of this wonderful time of year? Message me and we can come up with a plan to get you in front of that audience! #marketing #sportsaudience #advertise

Mass media are evolving in a way that will reshape the sports business. ? ? A third of viewers of the Paris Olympics will watch not via broadcast but by online streaming. In some rich countries streaming will be the main way that young audiences tune in.? ? Sport is the last big content category propping up viewership of broadcast and cable television, which still provide a large chunk of the profits of big media companies. Its shift to digital channels will complete a reshaping of the media industry. ? ? As this happens, what it means to be a sports fan is being redefined. Though young people are less likely than older viewers to watch full games, they are more likely to engage with sport in nearly every other way.?

In the latest version of Broadcast Sport, Zixi VP of Strategic Account Development Eric Bolten discusses the evolution of the market for live sports leveraging 5G for live video contribution and distribution. Content providers are utilizing 5G networks to deliver live streams at speed and quality, creating opportunities for improved viewing experiences across advanced networks for a wider variety of sports content. Read the full article at https://lnkd.in/eHMtrBJm #innovation #ultralowlatency #livestreaming #broadcastmedia

Zixi Eric Bolten discusses how 5G is transforming live sports broadcasting in the latest Broadcast Sport issue.?

???It’s a #vertical world. Don’t just live in it, join it. "80% of the consumption of our content is consumed vertical.” - Michael Bucklin, SVP FOX Sports Digital FOX Sports Digital is building the blueprint to success in vertical production. If you want to lean in on vertical like them, we have a resource to get you started. The Tagboard Production Playbook: Live Streaming in a Vertical World https://lnkd.in/gN5t9pRd

This year, more than double the number of people will watch women's sports monthly compared to 2022, according to EMARKETER's forecast. Join our Meet the Analyst Webinar, made possible by Genius Sports, to explore how sports programming is embracing streaming and the impact on viewership and advertising in 2025. Attend the Webinar: https://lnkd.in/gAEX9Qc9 #sports #advertising #streaming

Did You Know? Sports Leagues Can Reach New Fans—Easily and Affordably! What if sports like roller derby could captivate U.S. fans without the cost and hassle of traditional broadcasting? Internet-based streaming makes it possible for leagues like the Women’s Flat Track Derby Association (WFTDA) to deliver HD, lag-free matches directly to audiences—no satellite or fiber required. It’s easy to manage, budget-friendly, and offers top-notch quality, helping leagues grow their fanbase and bring live sports to untapped audiences. ?? Read more in our latest blog! https://lnkd.in/dKp8K2R6

It's safe to say the media landscape is incredibly shaky these days and rapidly changing, causing added shifts in consumer opinions and overall business decisions. Tune in to the latest episode to learn more about the media and tech side of sports from media expert, Randy Freer ???

Sports captioning is more than accessibility - it engages fans, boosts exposure, and drives growth. With AI, delivering real-time captions is simple. How simple? Look at page 7&8 on how we fit live captions right into streaming and in-venue workflows: https://hubs.ly/Q02Py0P70