Heartbeat的动态

InMarket's Lindsay Stewart and Sharon Glass are headed to Digital Pharma Series #DPEast next week! Connect with Lindsay and Sharon in Philadelphia and learn more about how InMarket can help #pharma brands activate consumers, drive ROAS, and achieve growth. #marketing #advertising #Moments #Pharma #Health

Understanding a patient’s perspective is key to driving impactful brand strategies. Our recent case study demonstrates how stepping into the shoes of an individual with Alopecia Areata led to an accelerated, more successful product launch. https://ow.ly/XSG750T2coC If you are looking to enhance your brand’s impact pre (or even post) launch, reach out to learn what we can do to enhance your campaigns. #PharmaMarketing #PatientInsights #Pharma

Looking for innovative ways to advertise your pharmacy? Check out this video on alternative advertising strategies for pharmacies. From creative marketing ideas to examples of successful pharmaceutical advertisements, we've got you covered. Learn how Upstreet Studio can help boost your pharmacy's visibility and revenue with our range of services such as website design, graphic design, social media management, and more. Visit our website for more information on how we can take your pharmacy advertising to the next level #alternativeadvertisingstrategyforpharmacy #alternativeadvertisingstrategyforpharmacytechnician #alternativeadvertisingstrategyforpharmacyand #alternativeadvertisingstrategyforpharmacyandsecurity https://lnkd.in/g4Eg4KV2

There's a lot of alternatives to $1 billion in drug advertising: - New care and service infrastructures 'powered by GLP-1s' - The world's first large language model for the 'diabetic heart' - The world's first electronic health record for 'cardiometabolic health' - A new stock market index pegged to the 'production of health' - A new 'direct-to-employer' operating environment - A new strategy story based on constructing 'system value' Or you can try to squeeze more life out of the Industrial Age: - Organize the roadmap to revenue around technical potential (the TPP) - Match the promotional tonnage of an equally-resourced peer - Carpet-bomb the market with "disease awareness" campaigns - Pretend you can isolate your piece from the matrix and measure its effectiveness - Fight for "market access" in someone else's economic system - Recycle the SWOT for the next PowerPoint presentation #ModernStrategy doesn't work with #TheConceptualPast via Beth Snyder Bulik @ Endpoints News

The digital advertising landscape in the pharma industry is evolving amidst the deprecation of third-party cookies. What challenges would pharma and brand marketers face in the light of cookie-less future? epocrates President & GM, David Minkin, offers his insights on Pharm Exec. Read here: https://bit.ly/3L71W6R #PharmaMarketing #BrandMarketing #epocrates #DigitalMarketing

???? Pharma Advertising in the USA: They are the customers, not us. Did you know that a significant chunk of advertising dollars in the media industry, about 60%, comes from the pharmaceutical sector? This isn't just about selling products; it's about shaping the narrative around health in our culture. Independent media outlets have emerged as beacons of balanced reporting, focusing on total health rather than solely on treatment options. They understand the importance of providing holistic information to the public. However, the dominance of pharma advertising raises questions about the stories that get told and the ones that don't. Are we getting a complete picture of health, or just what's profitable to promote? It's essential to recognize the influence of advertising on the information we receive. #PharmaAdvertising #MediaInfluence #HealthDiscourse #PublicWellbeing ------------------------------------------------------------------------------------ Alera Group is one of the top Benefits Consulting firms in the country with unwavering focus on Advanced Healthcare Strategies available in the market. DM me "SICKCARE" for an initial consultation and review of your employee benefits program.

Thoughts on this? >> FDA revises guidance on biosimilar promotional labels and advertising >> Comment below! >>> lqventures.com #strategy #competitiveintelligence #marketing #productmarketing #biotech #healthcare #pharmaceutical #pharma

Pharma marketing and healthcare communication are boring? Well, it may not be quite as sexy as the advertising campaign for the latest luxury car.??? But indeed, healthcare communication is very exciting. One interesting and multi-layered field is the legislation in regards to the healthcare sector. Not only since Corona many people have realised how important legislation is in the healthcare sector and how important it can become in certain crisis situations. Our broad expertise in the fields of pharma, medicine and healthcare policy is based on many years of experience and competence. ? Pharmaceutical marketing - anything but boring! #puls_healthcommunication #pharmamarketing #healthcarecommunication #healthcaremarketing #basel FEEL OUR PULSE? Website | puls.ch Instagram | puls_ag X | puls_ag

PSA for the cannabis industry... Marketing departments need goals. Goals need metrics of success to show the goals have reached. The same goes for building strong brands. Brand building uses different goals and metrics than marketing campaigns. Any questions? Ask me in the comments. #marketing #branding #cannabis

Looking for the cannabis industry insights to compete as a retailer, brand, or MSO? Save time by getting the most important stats, facts, and trends sent right to your inbox. Join the 6000+ industry leaders and sign up for our newsletter today> https://bit.ly/4cRACpG #MediaJel #cannabisindustry #cannabisnewsletter #cannabismarketing #cannabiscommunity #cannabisbrands #cannabisbusiness