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In this video, I break down the five reasons why your industrial marketing might be falling short and offer actionable tips on how to fix it. First, we dive into the importance of a well-utilized CRM system—if you're not fully leveraging its features, you're missing out on crucial data and insights. HubSpot comes out on top for its ability to centralize sales and marketing, but the key is ensuring your CRM data is clean and up to date. Next, I emphasize the underutilization of LinkedIn in industrial marketing. Posting consistently and encouraging your team to engage on the platform can significantly expand your reach. Then, I touch on the often overlooked area of SEO optimization—ensuring your website is properly optimized for on-page SEO can drive organic traffic and reduce reliance on paid ads. Fourth, I discuss the need to allocate an adequate marketing budget. Many companies fail to invest enough to see meaningful results, so I share how to structure your budget for maximum impact. Lastly, I talk about the importance of partnering with the right marketing agency that truly understands the industrial sector. With the right team in place, your marketing efforts can align perfectly with your goals. To watch the full video, click the link below: https://hubs.la/Q02Vtp4z0 #IndustrialMarketing #CRMOptimization #ManufacturingMarketing

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