Primer的动态

查看Primer的公司主页,图片

4,516 位关注者

Here's why you should be leveraging psychology in your paid ads: Cutting through the noise in paid media is more challenging than ever unless you're utilizing psychological insights to make your ads more effective. You need to capture your audience, hold attention, and convert them into an actionable sale as quickly as possible. In our FREE Ad Psych Playbook, we break down 15 psych concepts and how to apply them to your ads such as: 1.) Mastering Loss Aversion: Research shows that people are more motivated by the fear of losing something than by the prospect of gaining something. Use this to your advantage by emphasizing what your audience stands to lose if they don’t act. 2.) Utilizing the Anchoring Effect: The anchoring effect demonstrates that people base their decisions on the first piece of information they receive. Make your current offer up-front and irresistible. 3.) Applying Risk Compensation: When people perceive a lower risk, their tendency to convert is higher. This approach can encourage hesitant customers to take the plunge. Download our FREE playbook to get a full rundown of all 15 psychological concepts. It also includes 101 top video hooks and an intro to our secret sauce (BDQs). https://lnkd.in/gmQh7wWG Ready to elevate your paid advertising strategy? At Primer, we harness the power of psychological principles to craft ad campaigns that not only reach your audience but truly resonate and convert. Schedule a growth consult today: https://lnkd.in/gvASDamy #MarketingStrategy #PaidAds #PsychologyInMarketing #DigitalMarketing #LossAversion #AnchoringEffect #RiskCompensation #ConsumerBehavior #AdCampaigns

Primer | Paid Ad Psychology

Primer | Paid Ad Psychology

try.goprimer.com

要查看或添加评论,请登录