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Could Nike Shox be the next reboot from the shoe giant? Rumors are floating, but here’s my data-backed prediction: Nike partners with Kendrick Lamar to bring back Nike Shox as he launches his next album. If they don’t, they probably should, and here’s why. Nike has a partnership with Drake, public enemy #1 to the Kendrick Lamar camp, and the latest release from that partnership is flopping to put it nicely. Sneakerheads judge the success of shoe releases by how fast the sizes sell out. The NOCTAs have been known to sell out the same day they’re released in the past, but not this time. The Nike NOCTA Hot Step II shoe dropped during the midst of the biggest rap beef of all time and Nike’s poster boy was on the receiving end of some serious allegations. Most of the sizes are still in stock, nearly two months after its release. Not only did Kendrick Lamar win the beef, he recently popped out at his sold-out Ken & Friends show in LA on Juneteenth, and his outfit choice delighted the crowd. His red hoodie and jeans called back to the late great Tupac, and the audience was surprised to see the nostalgic Nike Shox on his feet. It's not the first time he's been seen in Shox, he also wore them to the Grammy's last year. The data so far is limited, but early Google Trends figures show the term “Nike Shox” has increased 29% in popularity over the last month, and the traction is ticking upward. This could be a leading indicator of demand for this product. This choice of shoe adds some spice to the lore of the rap beef. How could someone who dethroned one of the most powerful people in music do it in a forgettable shoe like that? What is it, the Shox? I think so!

Have you read our latest blog on #Skims? Learn how to price like an #Influencer and strengthen your #BrandStrategy Read this article through the link on our page!

Introducing #BrandBreakdowns, our newest blog series. Every two weeks, we’ll bring you a breakdown analyzing the #PricingStrategy of one of today’s top brands from a variety of industries. We’re kicking it off with a deep look into Skims, Kim Kardashian's luxury shapewear line. Founded in 2019, Skims entered a highly competitive market to contend with established brand names, but quickly rose to popularity–and profit. Read the full article now, ?? link in the comments! #Branding #BrandAnalysis #PositionWithPricing

As I dive deeper into exploring beyond just Nike purchases, I've found the Keen shoes I bought to be excellent. However, my aim is to keep experimenting with various brands to find a silhouette that truly excels in performance and innovation, providing the utmost comfort and support for my feet and body, whether it's for sports like running, tennis, basketball, golf, hiking, or fashionable sportswear….helping me find those solutions to my daily life. When considering my next purchase, I'll prioritize factors such as the shoe's performance, innovation, materials, style, and understanding the ethos behind each brand. So, I'm reaching out to the LinkedIn community for suggestions on what shoe I should try next. Should I go for Adidas, Puma, New Balance, Brooks, ASICS, Kizik, Reebok, Hoka, On, Vans, Uggs, Crocs or another brand altogether? #marketing #insights #consumer #testing #storytelling #shoes #sportswear #outdoor #fashion

?????? Sneakers in Pop Culture: Memorable Moments in Movies and Music ???? From iconic movie scenes to legendary music videos, sneakers have played a significant role in shaping pop culture throughout the years. ?? Whether it's Marty McFly's self-lacing Nike Air Mags in "Back to the Future" or Run-D.M.C.'s classic Adidas Superstars, sneakers have become more than just footwear - they're symbols of style, status, and self-expression. ?? Let's take a stroll down memory lane and reminisce about some of the most memorable sneaker moments in pop culture. ???? What are some of your favorite sneaker moments from movies or music? Share in the comments below! ?? #SneakerCulture #PopCulture #Movies #Music #Sneakerhead ??

Thinking about something I had read a while ago about Michael Jordan, Nike, and his shoes. Everyone knows Michael for his game (still to this day he is probably the most iconic athlete in modern history), but let’s talk about the business side for a moment. Back when Michael entered the league, he signed a shoe deal with Nike. The NBA had a league rule back then that shoes worn in a game had to be at least 51% white or white and in accordance with the rest of the teams uniform. Now back then, Nike was not even in the realm of the basketball world. They were primarily a track and field brand. Jordan’s stipulation to signing with Nike over Converse and Adidas (the two most prominent basketball shoe companies) was that he wanted his signature line to be “iconic”, and they had to deliver on that. Because of this, his shoe designs were bold and did not align with the NBA’s uniform policies. Did you know that every single game that Jordan wore his signature shoe he was fined $5,000? I know that doesn’t seem like much to a professional basketball player, but when you total it up he was being fined over $400,000 a season just to wear his own shoes. Where am I going with this? Jordan and Nike bet on themselves. They chose to pay the fines every single game, and believed that they were going to build the most iconic sneaker line in history. Now, flash forward today, and Nike’s 2023 fiscal year ended in $6.6 billion dollars in revenue, just off of the Jordan brand. The moral of this story is that growth is not always linear, especially when it comes to dollars. Sometimes a cost has to be incurred first. Patience and discipline win. I willing to bet Phil Knight and MJ are pretty darn happy they paid those fines.

?? Why Is Nike Struggling? ?? READ MORE - Link in Bio. ?? Dive into the challenges facing Nike, from shifting consumer trends to increased competition. Explore what’s behind the brand’s recent struggles and what it means for the future of athletic wear with SFL Media. ?? Post Hashtags: #Nike #BusinessNews #AthleticWear #SFLMedia #BrandChallenges #IndustryTrends #Sportswear

?? Exciting News for Sneaker Enthusiasts! ?? As a passionate collector of Nike shoes, I am always on the lookout for the latest innovations and designs that push the boundaries of performance and style. For the Durapuja shopping, I was looking for a unique pair of shoes when I got to know about the new product launch under the brand name 'Hyperboost.' I couldn't be more thrilled! What sets the Hyperboost apart? Its cutting-edge technology offers unparalleled comfort and support, making it perfect for athletes and casual wearers alike. The sleek design not only enhances performance but also adds a modern touch to any outfit. Nike has always been at the forefront of sneaker culture, and the Hyperboost is a testament to their commitment to quality and innovation. I can't wait to add this incredible pair to my collection! For all my friends who are somewhat sneakerheads or love Nike, what are your thoughts on the Hyperboost? If you had a chance would you buy it? You can let me know in comments #Nike #NikeHyperboost #SneakerCollection #Innovation #AthleticWear #NikeShoes

Nike is due to release its latest results tomorrow. Unfortunately, it is expected to be another weak quarter as the sportswear giant grapples with a softer sneaker market and increasing competition from rival brands. For a while now, Nike has been losing market share to On, Hoka and other smaller brands that are nimbler and have been capturing consumer attention. There is a sense that Nike just hasn’t been on the front foot with innovation or pushing out products that stimulate interest with either the fashion-focused or technically minded sneaker crowds. As it’s the final quarter, Nike will also have to set guidance for the year ahead. Management has claimed that the innovative spirit is returning, and it is pinning its hopes on lines like Alphafly 3 and Pegasus?to boost sales. Whether this optimism is reflected in the future revenue forecasts is a real test of how convinced management is by its own words. Basically, Nike needs to put its money where its mouth is. I spoke with Reuters about the company – link to article in the comments. #retail #retailnews #sneakers #sportswear #brands #footwear

"Need a mid-week pick-me-up? Let's talk about Crocs! Love 'em or hate 'em, they always bring a smile... even if it's just for the laughs ???? . . #MidweekHumor #CrocsForLife #SmileWithCrocs #FashionStatement #ComfortOverEverything #JustForLaughs #WhoNeedsHeels #FootwearFun #CrocsCraze"