Glammatic的动态

It happened again … A salon did a huge expansion into a bigger beautiful space and the team walked out. Loosing 1 book/ stylist is one thing but loosing several stylist, you are looking at hundreds of thousands of dollars leaving the business. I never understood why in the salon industry this is always the case. At first everyone is excited sharing the news of a new location, then the grand opening party, daily post of the new environment etc. Then one day they all leave, and to different salons… Is it because the owners change? Is it because the employee becomes jealous and or spiteful at the owners success? How does an owner recover from a devastating blow to their business? Tell me your thoughts ??? #salonwalkouts #salonowners #whatdoyoudo

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Your event wardrobe did not land because it’s not your zone of genius. ?? You were called to lead your community with the purpose filled expertise you were given, and wardrobe… is not it. ?? But why would you want it to be? Why force something that just doesn’t fit or is not in alignment? You wouldn’t force something to work in other aspects of your life if it wasn’t working. So why are you sacrificing one of the most important aspects of your event? My guess… You don’t see the value in the investment. If I told you that a wardrobe that is aligned increases your visibility, engagement, and conversions, would you believe me? If I said a refined wardrobe solidifies you as an authority in your market and can help put you in new rooms, would that peak your interest? Listen, we don’t know what we don’t know and that’s what I’m here for. I’m here to educate you, just as you’re here to educate those you were called to. Invest in your business, not just yourself. I’m taking deposits right now for Q3 event styling. Comment “EVENT” and let’s see which of my event experiences will work best for you. #curatedbydrew #personalstylist #eventstylist #corporatestyling #atlantafashionstylist

Am I the bad guy here? This week, one of our clients faced an unfortunate situation. A competing nail salon opened just down the road with an almost identical name. Our client, "Let's Keep it Confidential" Salon & Spa, has been operating successfully for over a decade with both federal and state trademarks for their name. The new business, "Let's Keep it Confidential" Nail Spa, is offering the exact same services, and confusion has already started—customers have asked if the infringing spa is a new location of our client’s business. To address this, we sent a demand letter requesting that the new salon change its name. We even offered a generous 3-month rebranding period to minimize disruption to their operations. After not hearing back, I called the owner directly to follow up. During the call, I explained the issue calmly and professionally. The owner expressed frustration, citing the significant investment made in signage and marketing. He asked if my client was going to be the one that pays for the rebrand and accused me of being “the bad guy” trying to shut down his business. Here’s the thing: our client was once in his shoes, starting off as a small salon. They invested time, money, and effort into building their brand, and they did so by conducting thorough research to avoid conflicts with other businesses. A simple Google search by this nail spa owner would have shown that our client’s name was already taken. Protecting intellectual property isn’t about being the “bad guy.” It’s about fairness and ensuring that businesses, especially those that have worked hard to establish themselves, are not undermined by confusion in the marketplace. Trademarks exist to protect both business owners and consumers from exactly this type of scenario. This situation is a reminder that due diligence is critical when starting any business. A little research can save a lot of trouble down the road—for everyone involved. Have you ever faced or observed a similar situation? How would you approach it? I’d love to hear your thoughts.

I'm about a quarter into my salon purchase; here's the good / bad / ugly ?? Context: I purchased 25% of an existing (15+ year) salon in January. I have right to purchase the remainder of the biz within 2 years for a predetermined price (based on rev levels). The salon did ~ 750K top line (peaked at 1.1 m top line in 2019 i.e. pre-COVID); but grew each of the last 2 years. My process to get to know folks was pretty simple; spend time there. No additional meetings (no one wants extra meetings). Good: - It hasn't been too time consuming (the biz has a manager + strong leadership on staff). Some weeks I spend 0 hours on it; others it's a half-day or so. There are some email chains that go back & forth. But generally fairly hands off. - We had a distribution in Q1. It had to go to pay legal fees for the business acquisition. If you look at it on a rate of return on cash invested; it was about 4% of total cash invested into the biz. If this rate continues (which it should improve; as Q1 slowest); then I'd expect to realize (in year 1); between a 17-20% return on cash invested. You would be hard pressed to find this kind of return anywhere else. - The staff has been very welcoming. They appreciate some new insights & have been helpful as I learn the biz; I also get free haircuts; which is a nice perk! (Yes I tip them) - The biz continues to be profitable (without much in way of major changes) & January is one of the slowest months of the year (cold weather + post holiday slump = slower times) - One of the biggest items to improve top line is just # of staff. We have a few empty chairs still (~100K per chair); so hiring 1-2 new staff this year should help us grow. Bad: - There is a lot of work to be done before we can focus on growth. The salon needs a facelift, there is some issues w/ rising rents (& deciding what to do), the systems are dated (i.e. using paper for everything) - The marketing program is virtually non-existent; a few print fliers here & there, but nothing in the way of a marketing motion. However; with the foundational issues; it makes no sense to spend good $ on marketing until foundational is set. - Things move slow. This is a mix of reasons. #1; both owners have other biz & main owner has a FT job. We could move faster; but hard to do so in a few hours a week. #2; the biz has been around for 15+ years. It's been through the recession & COVID; even though folks say they want change; implementing that change takes longer than realized. Ugly: - Being a minority owner is a dance. You can't make sweeping changes without consensus. You don't control the purse entirely. You're trying to appease staff & the primary owner at the same time, but their perspectives & goals are completely different. It has caused me some stress. - There's a fair amount of politics at a small salon. It can be a lot of unpack & wade through at times. Net/Net Anyone who says "owning a biz is passive income" is mostly full of it IMHO.

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??? Did you know that 60% of salon owners spend too much time on admin tasks instead of pampering their clients? ?? Enter the virtual assistant! ??♀? VAs can handle appointment bookings, client enquiries, and social media marketing, letting you focus on creating those fabulous looks! ?? Imagine a salon where you can spend more time styling and less time stressing! Ready to take your beauty biz to the next level? Drop a comment or DM me to learn how a VA can help! ???? #BeautySalon #VirtualAssistant #SalonSuccess

Outward appearances I remember looking at a house that was for sale. At first glance it looked like a nicely remodelled home. But upon closer inspection, it was a house being flipped with shoddy workmanship everywhere. It was missing baseboards behind the toilet. Hardwood was placed on top of the old floor and ended at the entrance to the closets. Electrical sockets didn’t match. And, the kitchen cabinets were dated and looked liked they were painted over with wall paint. It didn’t take long to realize the house was rushed to market and would take considerable amounts of money to remodel after purchase. In an attempt to look good, a lot of the goodness was compromised, and the seller would have been better off selling it as-is rather than poorly attempting to update the cosmetics, without really addressing the challenges. I often wonder about people who only worry about looking good. The question arises, what are they trying to hide? What are they sacrificing in order to worry about appearances? What are they losing out on because change is risky? Are they learning from their mistakes or hiding them? Are they growing or are they stagnating at a point that looked good? Organizations can be the same. There are countless stories about companies not seeing the opportunities of the future because they are stuck in the past. Like Blockbuster not buying Netflix when they had the chance. What would people say? That’s not what we do? What if the change reflects poorly on us? How many opportunities are lost because it was more important to keep up appearances, to look good, rather than to make a few mistakes along the way of finding a new and better path? _____ Shared on my Daily-Ink blog: https://lnkd.in/gnM2mSRB