Pioneering Media Executive | VP of Media, Comms & Broadcasting @ FC Dallas | Expert in Broadcasting, Media Rights, Strategic Communications, Media Training & Broadcast Coaching
Looking forward to Tuesday night's Scooter's Coffee Frisco Bowl between The University of Memphis Tigers and West Virginia University Mountaineers. Get ready for tonight's game with the pregame press conference featuring both teams! #SpeakingTip: I've emceed this presser for years and, each time, I am meeting the head coaches, players and staff minutes before we meet the media. I've always found it incredibly helpful to cover what we're going to do in a five-minute run-of-show download before we go live. This download encompasses: -How we'll open the presser: introductions, house rules, etc. -Who will sit where: this is all intentional...for the most part -Will there be an opening statement? Usually yes. -Name pronunciations. I've mangled more names than you can imagine. -Any items off the table that we don't want to cover. Usually never an issue but you never know. This is helpful for the presser participants walking into a new environment to understand how this thing will go. We always ask for media to identify themselves. What's funny is that during the 2024 presser, Memphis head coach Ryan Silverfield had fun with a reporter (whom he knew) when he didn't identify himself. Coach Silverfield asked the reporter to do so. It was a fun, lighthearted moment. I think it's great to have funny, lighthearted moments in media events when appropriate. It showcases participants' personalities. As for why we ask media to identify themselves: when you stream a press conference, it's helpful for the viewers to understand who is asking the question.
