Gbenga Ogunjimi的动态

In the world of events and public speaking, especially as a Master of Ceremonies, your personal brand becomes your calling card. It’s not just about showing up and speaking—it’s about the experience you create and the values you embody. The best personal brands are built on a foundation of purpose, consistency, and genuine connection. As a Master of Ceremonies, my brand reflects the values I bring to every event, creating memorable experiences that go beyond the stage.

Something special happened to me a few days ago... ? I received recognition for hosting an online event for 2500+ colleagues across Europe. The recognition came in the form of a Bravo Zulu, which is a term from the navy meaning "Well Done!" When I read the reason for the recognition, it brought a smile to my face, because it made me think "Wow, I'm humbled - This isn't just praise; it's a reflection of the personal brand I strive to embody every day." Personal branding is about being authentic. We often overthink the process and try to sculpt an image that we THINK represents us, or will be accepted by others. So if you're building a personal brand: remember, it's not about crafting a persona, it's about embracing and living your authentic self. And finally, I realised that other people's perceptions guide you to a deeper understanding of your personal brand. PS. Thank you, to my amazing colleagues for this recognition and for helping me see my brand through your eyes ??

Spent the morning engaging in a stimulating brand building discussion with christian hosford regarding our Ernie’s project. Albeit, it did feel like a quasi deposition. His insightful questions pushed me to delve deeper into our operations, prompting a shift in how we perceive and respond to challenges. It reinforced the significance of authenticity in our responses, prioritizing sincerity over merely providing the "right answer." While contemplating on my way to the next meeting, I couldn't help but ponder: How many individuals limit their true potential by prioritizing perceived correctness? Are they sacrificing authenticity for conformity, be it in personal expression or brand identity? Who or what truly embodies the voice of your brand? Have you considered a celebrity, and if so, which individual comes to mind? Is it their persona or a specific iconic role they portray? While someone might align with your current market, would they resonate equally well in different cities, markets, or even countries? Reflecting on these types of questions is paramount to ensure your brand's voice remains true and impactful across diverse audiences.

Are you the Brand? Please remember that reflecting on the company's brand in your daily actions and interactions is crucial to personal and external growth. You are often the most direct representation of the organization. Your behavior, communication, and work ethic significantly influence how clients, partners, and the public perceive the company. By embodying the company’s values and mission, you help build trust, foster positive relationships, and enhance the company’s reputation. Consistent alignment with the brand ensures a cohesive image and reinforces the message that the company stands by its principles, ultimately contributing to its long-term success and credibility.

Let’s get a little… uncomfortable. ?? ?? Bad news: When you tell stories that challenge norms, you’ll make some people uncomfortable. ?? Good news: You’ll also attract those who are ready to break those norms with you. Some people just won’t get it—and that’s okay. Your brand isn’t here to please everyone; it’s here to connect with the ones who matter most. In our Brand Intensive workshops, one of our first questions is: ?? Who isn’t your brand for—and why does that matter? Because when you know who you’re not for, you can fully show up for the people who need you most.

Q: What is a Brand Community? A: A brand community is a group of individuals sharing a common interest or passion for a brand or product. It serves as a platform for mutual support, discussions, and experience-sharing, aiming to deepen the connection between the brand and its customers. Q: What are the Three Pillars of a Brand Community? A: The three pillars are Shared Consciousness (a shared identity among members), Rituals and Traditions (common practices reinforcing community culture), and a Sense of Moral Responsibility (members feeling a duty towards the community, promoting engagement and support). Read more about the importance of brand communities from our blog (link in comments) ??

Chapter Four: Personal brand can be described as “what people say about you when you’re not in the room–and, whether it’s the meeting room, the board room, or the living room.” Others are already assessing basic interpersonal questions about us, such as: ●??????Do I like this person? ●??????Can I feel some degree of acceptance from this person??? ●??????Does this person respect me??? ●??????Am I feeling threatened or unsafe around this person? If so, why? And so we optimize ourselves when we open ourselves to the input, perceptions, and feelings of others. Equally important, we seek to understand them; but, we are not defined by them. Our brand is, in part, how we are perceived.

This is one thing you need to add to increase your brand visibility. And that is Consistency If there was an award for preaching consistency I think I should have one now! If there’s anything I talk about the most is building a brand voice that is consistent. Consistency is key to building a strong brand. People identify and work with a brand and name they are so familiar with. Not just one on and off brand. Regardless of the circumstances, ensure you showcase your brand daily, as no one else will do it for you. Visibility and recognition are crucial, leading to loyalty and patronage. Struggling to amplify your brand's voice or develop effective strategies? Send us a DM today! Our experts will help elevate your brand from its current level to a heroic one. Have a productive day!

The "Novak" consistency principle: Novak Djokovic reaches the final. most of the time. What’s his secret? He’s consistent. Consistency is what builds trust. It’s what people remember. It’s what people come back for. And while this holds true in sports, it’s even more important in business or career. But what makes consistency? It’s about how you show up. It’s the way you communicate. It’s the quality and discipline of your work. Consistency is your brand identity. What do you want people to think when they hear your brand? That you're sloppy or that you're reliable? That you're insecure or that you're confident? Think about your identity. Perfect it. And never waver.

?????????? ?????? with a consistent brand identity that resonates with your audience and reflects your business values. ?????????? ???????? ???????????????? ?????????????? ?