Georgia Tech Women Alumnae Network (GTWAN)的动态

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It is important for firms handling any social and resettlement project to distinguish between public relations and stakeholder engagement. The two may appear to mean the same thing however, What is very clear is that community relations cannot be dealt with as a public relations exercise. #RAPseries

To get the MOST out of professional organizations, invest your time as part of the organization. What sounds like adding to your to-do list can actually be the road to teaching you what shouldn't be on your list, how to prioritize the activities that move you towards measurable objectives and where to find the most efficient route to the goal.

Earlier this week I visited Stockholm, as I am currently helping a client recruit a new Nordic Public Affairs lead ???????????????? What started out as a discussion about the right Public Affairs setup has now also segwayed in to an interesting recruiting task. Recruiting has not typically been what I done most of in the past, but as the organisation of Public Affairs is (of course) closely tied to the people & I know a lot of smart PA pros, it makes sense for me to contribute here also - I firmly believe that the right, future-proof composition of the skills inside the PA function can make the difference between succes & failure. The challenge in this case is also to decide where the Public Affairs function is ideally placed, because this forms the skills needed by the ideal candidate. So questions we discussed: ?? Where should the PA function ideally be placed? And realistically...? ?? Who should the nordic lead refer to? Ideally/realistically? ?? Pros & cons for placing the function under Communication ?? Objectives for the new Nordic PA Lead; short, middle & long term These questions and answers form which candidate is best suited for the role and is quite easy for me to work from afterwards. Right now the Public Affairs job market in the Nordics is pretty hot, so if we go for a candidate, it has to be the right one. #publicaffairs #recruiting anderskopp.com

Public Affairs

The Internal Side of Public Affairs (6) Why all Public Affairs teams need an internal role In the dynamic world of Public Affairs, where external activities often take the spotlight, it's easy to overlook the vital internal support that keeps the engine running smoothly. I simply can't stress enough the importance of having a dedicated internal role within your Public Affairs team. Consultancies are creating COO roles, Embassies are recruiting local internal PA people to offer continuity to rotating diplomats and in the corporate world there are centres of excellence and group roles. I want to double down on why these roles are so important. Streamlined Processes: An internal support role ensures that all internal tasks, from drafting position papers to internal reporting, are handled efficiently. This not only saves time but also ensures consistency and accuracy in your external and internal messaging. It also allows you to actually create and follow a process…. Resource Allocation & Public Affairs Team Empowerment: Having a designated internal team role is about strategically allocating your resources. External-facing Public Affairs roles need internal support to ensure that the necessary groundwork is laid behind the scenes. This makes them more efficient as they spend more time externally facing. Coordination & Preparedness: In times of crisis or high-pressure having a well-oiled internal support mechanism is invaluable. Whether it's gathering data for rapid response or coordinating the internal machinery of your organisation, this role ensures that the team can navigate challenges effectively. As I constantly say the issues change but the structure and process stays in place. Consistent Messaging: Consistency is key in Public Affairs – both internally and externally. With an internal support role in place, you can ensure that all internal documents and reporting align with both your organisation's strategy and objectives, and your own internal recognition plan. The internal support role is the backbone of many successful Public Affairs teams. It's not just about what happens on the frontlines; it's about the meticulous groundwork that paves the way for impactful external engagement. This is a specialised role and one that unlocks the potential of a wider Public Affairs team. So, here's to recognising this key role that works tirelessly behind the scenes to ensure that the Public Affairs team operate at their full potential. ? Get in touch with me if you want to discuss more, or just have a (therapeutic) chat. ? ???? #PublicAffairs #TeamDynamics #InternalSupport #CommunicationExcellence #AdvocacyStrategy #GovernmentRelations ? Liora Kern P?r Nyg?rds Dr. Per-Erik Wolff Dr. Stephen Massey Craig S. Fleisher Dimitris Vartholomaios Anders Kopp Paul Shotton Peter Lochbihler Sean Conner Aaron McLoughlin Andras Baneth Wouter Lox Claudia Breure Pieter Walraven Carmen Mu?oz Jodar Irene Matías Campano

Great opportunity in Eastern Ontario

Last week I shared some details about an organisation & recruiting task I am currently helping a Swedish client with. I received some very interesting responses and feedback afterwards here on LI, so thought I would continue sharing. So after establishing which organisational setup would be the best fit for the Public Affairs function, we have now progressed to next step, which is recruitment of the Nordic Public Affairs Lead. I kicked off this step by outlining some of the most common archetypes in Public Affairs as well as what will be needed in the future to compete. I have fresh insights about the current state of Public Affairs, as I am currently also interviewing PA pros from all over Europe for The Public Affairs Manager Survey 2025, which will be out on the 18th of November. But back to this recruitment, we are discussing the composition of the Public Affairs function going forward, which types & skills to look for and - very important - when to hire them. I cannot stress this enough. You have to recruit people in the right order! If your organisation is very immature in terms of Public Affairs, it doesn't make sense to hire certain archetypes. On the other hand if your are building the function, and e.g. have a 5 year plan for this, then you should look for the skills needed for this. It depends on the maturity level. I operate with four archetypes currently: ?? Firefighter - Re-active, short-term &?focus, single-issues, network skills prioritized ?? Organizer - More internally focused on structures, processes and building a team that can drive PA-efforts. ?? Diplomats - Experts in connecting and aligning external expectations with internal performance. ?? Specialist - Experts on certain issues, methods or tactics.?? Remember these are *archetypes*, its not always this binary, and candidates can of course be more than one type, but this helps the organisation organize, visualize and reflect on what they will need - and when! This is why organisation and recruitment in Public Affairs is so closely linked and shouldn't be separated. Sometimes I can assess if a Public Affairs function will work or not in less than a minute. #publicaffairs anderskopp.com

Based in Brussels

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