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"Without understanding where you’re creating value, the rest of the process is meaningless. You need to anchor on value creation—not accounting metrics, value creation metrics." Fortuna CEO Greg Milano talks capital and resource allocation best practices in the latest episode of #CreateMoreValue. Takeaways: ?? Map your portfolio: making the best of your opportunities requires an objective and nuanced view on where you create value across segments, products, geographies and customers. ?? Focus on a value creation: accurately assessing your prospects requires a complete measure—EBITDA, revenue, FCF and other common metrics can lead you astray. ?? Stay on your toes: maintaining previous allocations is a predictor of underperformance. Research shows that active allocators return, on average, 30 percent higher total return to shareholders versus passive allocators. ?? Diversification is overrated: don’t hesitate to concentrate investment in your winners and harvest capital from the clear losers. Bill Gates' original 49% stake in Microsoft would be worth approximately $1.47 trillion versus his current net worth of $154 billion. An objective, value-oriented approach to resource allocation is an underappreciated source of competitive advantage for corporate teams—and a proven driver of sustained returns for shareholders. ?? Podcast: https://lnkd.in/e98iVAPN ?? Full video: https://lnkd.in/e9zwwN5D ??? Reel: https://lnkd.in/e4BUFacy #CapitalAllocation #CapitalDeployment #StrategicResourceAllocation #EconomicProfit #TopQuartileTSR #CorporateFinance #ShareholderValue #FortunaAdvisors #Podcast #CreatMoreValue #CuringCorporateShortTermism #Allocation

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