Forbes Business Development Council的动态

Recent research reveals a AI-driven marketing initiatives are directly contributing to increased revenue, with 89% of marketing leaders observing this impact over the past year. This development prompts a broader reflection on the role of AI in PR and communications. At MAHA, we see the transformative potential of AI not just in marketing but across all facets of communications. Imagine if your company could effectively leverage AI to quantify financial risk and build more trust with key stakeholders. As companies are all looking for better ways to reach and influence those who matter most, the reality is that persuasion rarely works, instead, a much more powerful approach is to lead with facts followed by action. That’s where MAHA Global’s Darwin steps in – the first reputation intelligence platform which unifies multi-stakeholder sentiment, corporate behavior as well as competitive and financial analytics. Learn more: https://lnkd.in/giSPjBGf For a deeper dive into how #AI is shaping the future of marketing and communications, read the full article from Bulldog Reporter: https://lnkd.in/gRUAp5UF #ReputationManagement #CorporateReputation #PurposeandProfit

Feeling stuck in the blending of AI and marketing? You're not alone. The evolving landscape of AI in digital marketing presents both challenges and opportunities. Understanding how to effectively integrate AI tools into your marketing strategy can be daunting. Fortunately, knowledge is power. Here are some practical steps to harness the benefits of AI in your marketing efforts: 1. Set clear goals for what you want to achieve using AI, whether it's improving efficiency or enhancing customer experience. 2. Evaluate your current tools and systems to identify where AI can fit in and streamline your processes. 3. Invest in staff training to ensure everyone is on board and capable of utilizing these new technologies. The impact? You'll not only save time and resources but also enhance engagement with your audience through personalized experiences. I'd love to hear your thoughts! What tips do you have for integrating AI into marketing? Share your experiences below! https://lnkd.in/dgqthtRr

In every marketing job I've ever had, it's very difficult to get the trust of a business owner to send an email out their entire customer base without them being aware and OK with the message going out. There is nothing wrong with that BUT how do we then change that attitude so that they are ok with AI creating a new message for each of their subscribers that they'll never see? That's going to be a challenge many businesses are going to have to navigate. If you can't trust your marketers, how the hell are you going to trust AI? https://lnkd.in/gxhh7iB4 #EmailMarketing #AI

Ready to revolutionize your marketing game with HubSpot and AI? Learn step-by-step how to integrate AI seamlessly into your HubSpot platform, boosting efficiency and supercharging your marketing efforts. From personalized campaigns to data-driven insights, we've got you covered. #hubspot #marketingstrategy #ai

?? Uncover the Secrets of AI in Marketing! ??? Wondering if AI is draining your budget or supercharging ROI? My latest blog has the answers. Dive into AI potential, success stories, and cautionary tales. Learn to balance AI adaptation with organizational needs. Discover strategic guidance, creative fuel, and the human touch for optimal results. ?? Read Now: https://lnkd.in/gymVXr3Y #AIMarketing #DataDriven #MarketingROI #AIInMarketing #ReadNow

Exploring the Intersection of AI and Digital Marketing The world of digital marketing is being transformed by Artificial Intelligence (AI). A comprehensive guide by HubSpot highlights how AI is becoming an integral part of planning, executing, and optimizing a company’s marketing efforts. AI’s power to analyze big data and convert it into actionable insights is revolutionizing the way we approach marketing. It allows us to understand customer behavior on a deeper level, leading to personalized marketing content and improved efficiency. But that’s not all. AI is also automating actions and content creation, freeing up valuable time for marketers to focus on strategy and creative thinking. This means we can deliver more relevant and engaging content to our audience, enhancing their experience and fostering stronger relationships. As we navigate this exciting new landscape, it’s crucial to stay informed and adapt to the changes. The future of marketing is here, and it’s powered by AI. Join me in exploring the potential of AI in reshaping our marketing strategies. What are your thoughts on this? How do you see AI impacting your marketing efforts? #AI #DigitalMarketing #Innovation #BigData #FutureOfMarketing #MKTG5515 https://lnkd.in/g3bYuy9z

How Companies Are Using AI In Digital Marketing

AI in Sales & Marketing: Share Your Use Cases! I'm curious to hear from my network! AI is revolutionizing the way we approach sales and marketing. One of the ways I leverage AI is to categorize things like titles into similar groupings. This helps ensure the right message reaches the right audience at the right time. What are some of the ways YOU'RE using AI in your sales and marketing efforts? Let's share and learn from each other in the comments! For some inspiration, check out this article on AI marketing use cases: AI in marketing: Examples to help your team today #AI #Sales #Marketing #Salesforce #MarketingAutomation #MachineLearning

The era of ever-increasing competition for customer attention and share of voice is upon us. Many businesses are using AI to produce more content, such as blog posts and social media content. It won’t necessarily be good quality, or help brands authentically profile their people, but there will be more noise to compete with. Parity’s Vanessa Lalani sat down with Allie Moxon, Content and Digital specialist, to get her insights on “how and what” AI tools marketers should be diving into to up their game on personalisation and get more cut through. ??Get Allie’s insights here https://lnkd.in/gQjmhRye #marketing #aipersonalisation #AI #WomenInMarketing #Innovation #Inspiration #ParityConsulting

Artificial intelligence and marketing go together like two peas in a very lucrative pod. You would be amazed at the number of automations that could slot into your marketing today and save you a ton of grunt work tomorrow. The only problem is, how do you get everything set up? That's why 1GS has been perfecting its AI marketing offerings for years -- so you don't have to guess at what works, nor do you have to spend thousands on setting up a program that may as well be in another language. Learn more about our AI marketing essentials in our latest blog: https://lnkd.in/gfNN2tME #AI #AImarketing #marketingthatworks #LinkedIn #outreach