Fierce Pharma Marketing的动态

Have you heard of Pharmageddon? Do you wish you'd attended or perhaps you're sitting on the fence questioning if this disruptive pharma event is actually valuable. Find the answers to these questions AND how to escape the Pharma status quo to change our industry for the benefit of patients in by reading the Pharmageddon EU24 post event report: https://lnkd.in/eWruYM96

Reflecting on a great first day at Dynamic Global Events (DGE) Next Gen MSL Summit. Two things jumped out at me… One I will share here. The other at another time. First. Great panel from Suzzanne Tairu, PharmD from AbbVie, Chad Fellers of Alnylam Pharmaceuticals and led by Ralph Rewers with Gilead Sciences on the importance of emotional intelligence. Powerful stories on how empathy and being in tune with signals can lead to game changing engagement. An MSL sensed things were not right with the HCP in a long anticipated, long prepared for meeting. So instead of powering through their content and requisite presentation, the MSL asked if the doc was ok and suggested that perhaps she would rather reschedule. Turned out the HCP was not OK in that moment in time. That kindness changed the relationship going forward. That individual and brand was instantly elevated in the eyes of the HCP as a trusted partner who cared about more than a script. I bet many reading this have similar stories. Sometimes it’s what is not logged in CRM or tracked on call logs that make the power of being human immeasurable. Thanks for a thoughtful provoking session and day. More from Philly later… #pharmasales #pharmamarketing #hcpengagement

It's is not too late to register!? ? Does your organization run into the challenge of how best to promote events and engage with your audience(s)??Learn how embedding orchestration engines into the event management process can substantially improve and scale them, using smarter investments.

?? BTHT Case Study : We partnered with an international consulting firm to dive deep into the CEE CRO market. Their goal? To understand the growth drivers, emerging trends, and technological advances like AI and digital tools shaping the future of the industry. ?? The Challenge The consulting firm aimed to explore the intricacies of smaller CROs in CEE : analyzing market catalysts, spotting trends, and assessing the tech disruptions reshaping the industry. To do this, they needed to connect with experts across the CRO ecosystem & that’s where we came in ! ?? BTHT's Game Plan Through 1-hour consultations with experts, BTHT facilitated valuable exchanges that highlighted: - Growth Drivers: Uncovering the key catalysts pushing the CRO market forward. - Emerging Trends: Spotting competitive tactics and market shifts. - Technological Innovation: Examining the impact of AI and digital tools on CRO operations. ?? We connected our client with: - Heads of Pharmacovigilance, Clinical Development Leads, and VPs of Regulatory Affairs from pharma companies. - COOs, Commercial Managers, and CEOs of CROs driving development and regulatory efforts. ?? Are you navigating similar challenges in the healthcare or life sciences space? Let’s connect and link you with the right experts! ?? For more insights and examples of our work, visit our website! #Pharma #CRO #Venturecapital #PrivateEquity #Consulting #Consultancy #AI

When Daniel Baker opened Reuters Events Pharma Europe 2024 last Tuesday morning he kicked things off with an audience poll. “What matters most?” Unsurprisingly the top choice was patients. That’s a good thing as they have to be our industry’s North Star. But guess what the bottom choice was? Improving accessibility and affordability. Maybe people saw that as the same thing as patient-centred solutions. Maybe they didn’t want to split the vote as they saw the real-time polling evolve. Or maybe they don’t think that pharma plays a key role in everyone’s health, just those that align with our short term interests. That the opening address from Stefan Oelrich of Bayer spoke passionately for the value our industry delivered to society during the Covid pandemic felt at odds with the seeming dismissal of our wider responsibilities - especially the world’s poor. Yes, we need revenue to invest in discovery and profit to encourage innovation, and that extends to how we scale production and improve efficiency. But I would have hoped we would have put the goal of helping all patients at the top of that list (or at least not at the bottom).

Hotel-ownership executives took the stage at the 20th annual Pharma Forum conference for life-science meeting professionals to give the audience some of the ugly details about why event pricing is so different from the pre-pandemic environment—and why today’s rates are not a temporary blip but rather a new foundation for future prices. #meetingprofs #eventprofs https://buff.ly/3xjl3a5

We are thrilled to announce that Rosemont Pharmaceuticals Pharma has recently become a part of #PharmaSynergyRx 2025! ?? Join Us at 2025 PharmaSynergy Rx! ?? ?? February 27-28, 2025 ?? London, UK | Leonardo Royal Hotel London City We’re excited to invite you to the upcoming 2025 PharmaSynergy - Rx event, taking place in London from February 27-28, 2025. Get ready for an unparalleled platform to partner, learn, and drive your business development forward. Why Attend? ?? Over 250 Companies: Meet professionals specializing in #Primary, #Niche, #Branded & #Hybrid_Generics, #VAMs, #Specialty_Products, #Biosimilars, and more. ?? 2,000+ One-on-One Meetings: Build strategic hashtag #partnerships and explore#new_opportunities in the pharma sector. ?? Global Networking: Connect with #BDL executives from 50+ countries over two days of high-quality #networking, insightful conversations, and engaging discussions. ?? Expert Speakers & Presentations: The 2025 agenda includes in-depth presentations on BD&L hashtag #strategies and emerging market #opportunities, featuring 15+ talks by industry experts. How to Participate? Present Your Company: Position yourself as a key partner by joining the event program. Book a Branded Table: Make your presence memorable with a branded setup for more effective networking. Join as an Attendee: Build connections with global BD&L professionals, enhancing your network for future business opportunities. For registration details, please visit our website at https://lnkd.in/euhQ26RG or get in touch via [email protected] #NOT_JUST_ANOTHER_EVENT #PRODUCT_FOCUSED_PARTNERING_EVENT

Looking forward to Eryn Veronesi Atypical Digital Life Sciences, and Magnolia talk about Biopharma in the digital era today at 1 pm ET! Learn about the latest trends and insights in the industry. #biopharma #digital

Are you tired of seeing your pharma congress participation fall short of its potential? Do fragmented data, lack of actionable insights & disjointed tools hold you back? You're not alone. Many pharma companies face these same challenges. But what if there was a way to turn these obstacles into opportunities for success? Join Pierre Metrailler and myself for ‘5 Ways Pharma Congresses Are Broken & How to Fix Them’. We will delve into the most common pitfalls that plague pharma congresses & provide actionable solutions to overcome them. Register now: https://lnkd.in/esPeFwmh

?? Exciting Event Alert! ?? Join us for an insightful evening at The Foundry, Cambridge on May 21st for the next chapter in our DCTs Monthly Series: "Diversity-Driven Pharma: Exploring Innovation in Digital Trials." ?? Keynote Speaker: Adriano Garcez BSc, MSc, MBA from ZS Associates will kick off the event with his presentation on "Harnessing Clinical and Real-World Data for Regulatory and Commercial Success: A Tale of People, Processes, and Validated Systems." ?? Panel Discussion: Dive deep into the world of digital health innovation with our esteemed panelists: Nicolas Encina – A visionary leader from Ariadne Labs and Brigham and Women's Hospital. Tony McDermott – VP of Global Commercial Strategy at Click Therapeutics, Inc., exploring the integration of digital therapeutics. Rashmi Gurnani – A trailblazer in digital health strategies. ?? Moderator: Aditya Tallapragada, a notable figure in the realm of digital clinical trials, will guide our discussion from AKT Health Inc. ?? Don’t miss out on this opportunity to network with industry leaders and learn how digital trials are revolutionizing inclusivity and participation in pharmaceutical research. ?? Secure your spot now! Space fills up quickly for these events and RSVP will close. https://lnkd.in/eptrBve8 #DigitalHealth #PharmaInnovation #DiversityInPharma #DigitalTrials #HealthTechEvent