Episode.1的动态

US sports-betting: FanDuel y a DraftKings have about 80% of the U.S. market https://lnkd.in/dfSJdd-g (New York).-The wide world of sports betting is narrowing. DraftKings (DKNG.O), opens new tab and FanDuel have about 80% of the U.S. market, which could reach $39 billion in size by 2030, the latter company’s owner Flutter Entertainment (FLTRF.L), opens new tab reckons.

Crypto & sports betting are HOT ??

????? Remember when loading screens were just a part of the game? Not anymore! We’re loading up our new website but hitting “pause” to ask you a crucial question—what makes a website “unputdownable” for you? Share your thoughts in the comments or message us directly to let us know what you’d like to see there. Let’s create the ultimate online hangout together. #BarPartners #WebsiteLaunch #Collab #Entertainment

Excited to be back at Cipriani for?Flutter Entertainment Investor Day, where we presented how?FanDuel – our US business - is maintaining its #1 position by driving key sportsbook growth strategies. ? Our highly effective acquisition strategy, superior product offerings, world-class promotions, unparalleled generosity, and market-leading pricing — all supported by our unmatched local scale and access to the Flutter Edge — ensure we continue to win and capture market share. ? We also highlighted FanDuel’s US market leadership in Parlay innovation and beyond, with expansion into live betting and player-driven narratives. ? As the #1 rated sports betting app by customers, keeping the customer at the center of everything we do helps us maintain this top spot. ? It’s a winning formula, and with the significant market opportunities ahead, we look forward to extending our lead in the next phase of growth. ? See more from Investor Day here:?https://lnkd.in/d2nuBv-g ? #FlutterInvestorDay

?? Roobet x Snoop Dogg: How the "Chief Ganjaroo Officer" Is Shaking Up iGaming ???? What happens when an iconic hip-hop legend teams up with an online casino? You get Snoop Dogg Dollars and Snoop’s High Rollers—two exclusive slot games that blend Snoop's style, humor, and unmistakable *green* culture with a high-stakes gaming experience. ??? In March 2023, Roobet announced its partnership with Snoop Dogg, and the timing couldn’t have been better. By the 2024 Paris Olympics, Snoop had skyrocketed to new heights of popularity thanks to his hilarious commentary alongside Martha Stewart. Millions tuned in, and Snoop was back in the spotlight, setting the stage perfectly for Roobet to leverage his brand in the gaming world. ?? The first phase of this partnership kicked off with "Snoop’s High Rollers" in April 2024, exclusively targeting VIPs. This high-stakes game exuded Snoop’s charisma, giving players a taste of his legendary lifestyle. By September 25th, 2024, Snoop Dogg Dollars hit the scene, expanding the appeal to a broader audience—but staying exclusive to Roobet until October 30th. Roobet wasn’t just looking for a celebrity endorsement. By tapping into Snoop’s cultural IP, they crafted an authentic experience, complete with cannabis-themed symbols, groovy beats, and a vibe that makes players feel like they’re part of Snoop's world. ???? And this strategy didn’t happen by accident. Steve & Co., a top branding agency, played a crucial role in integrating Snoop’s persona into Roobet’s offerings—ensuring it wasn’t just about Snoop’s name, but about genuinely capturing his essence. The takeaway? This partnership is a masterclass in using celebrity branding to drive engagement and loyalty. It highlights how entertainment, pop culture, and gaming can come together to create a product that's more than just a slot game—it's an experience. ?? Dive into the full story on Medium for all the details! ?? [Link to Medium Article] #Roobet #SnoopDogg #CelebrityBranding #iGaming #Web3 #casino #igmaing

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Zoe Scaman's fandom formula, introduced in 2021, highlights the pivotal roles of community, autonomy, and equity, with the goal of redefining how our industry thinks about fan engagement. But three years on, are brands truly tapping into the power of this new era of fandom, or are they merely paying lip service? In our latest blog post, Skew delves deeper into how the fandom formula is shaping our industry and what it means for the future of licensing. Check out this post for highlights, or head over to the full article for more. Link in the comments below. #brandlicensing #licensing #brandextension

?? Big news ?? Ogury is now live on LevelPlay through in-app bidding! ?? This exciting collaboration offers LevelPlay publishers a greater opportunity to boost revenue and access more premium demand. Add Ogury to your LevelPlay bidding stack and drive more competition for your ad space ??

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