?? Targeting capabilities just got much more granular on the Emporia platform. Today we rolled out 20 new advanced filters, including previous company, funding round, years of experience, education level and many more. ???? Check out how these new filters can help you find the right fit on your next B2B project.
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Christopher Hughes makes it look easy, but pulling from multiple different data sources and standardizing a taxonomy that lets our users see great fits for their B2B projects in extreme granularity (and in real time) is hard work. Excited about these 20 new advanced filters for many reasons, but at the top of list is the win that it is for participant experience. Few things in survey world are more frustrating than taking a 10 minute screener and then finding out on the last question that you don't qualify for the full study. You just don't get that time back. There will always be work to do here, but continuing to add trustworthy (read: verified) targeting filters like these help us make things a little bit better for our participants.
?? Targeting capabilities just got much more granular on the Emporia platform. Today we rolled out 20 new advanced filters, including previous company, funding round, years of experience, education level and many more. ???? Check out how these new filters can help you find the right fit on your next B2B project.
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Is social media such an essential tool for B2B marketers? Social media is a powerful tool for B2B marketers because it allows them to build relationships with potential customers, gain valuable insights into their target audience and industry, and promote their products and services to a wider audience. With the right strategies, B2B marketers can use social media to establish themselves as thought leaders in their industry, generate leads, and increase brand awareness. #b2bmarketing #socialmedia #brandawareness #leadgeneration
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Unlock the Potential of B2B Marketing with Key Statistics ?? ?? Discover how 66% of B2B leaders leverage AI in their strategies ?? Learn why 74% consider AI tools crucial for success ?? Find out how data is revolutionizing targeting for 68% of marketers Click the link to explore the essential 2024 B2B marketing statistics that could transform your business approach with 'The Wave'. ?? https://lnkd.in/ejfXDkZ2 #B2BMarketing #Innovation #ArtificialIntelligence #BusinessIntelligence #TheWave
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Engaging your audience on social media can be challenging, but it’s key to growing your brand and building customer loyalty. Social media isn’t just about posting—it’s about connecting with your audience in meaningful ways. Let Reimagine Main Street handle your social media management so you can focus on what you do best: running your business. #SocialMedia #DigitalMarketing #OnlineContent #SocialMarketing #DigitalStorytelling #B2B #B2C
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?? Real Client Testimonial - why you need a Vertically targeted Company Video ?? Why is a company video SO important to your marketing efforts? And why does vertically targeting a company video produce even greater results? Watch this video ?? to hear directly from Lou Anne Gonzalez, President of APR Telehealth, about why she selected Voodoo Video Marketing to produced her company's new healthcare industry focused video. Wait until you hear how much time she actually spent on the video project! ?? 510-725-4035 #CustomerTestimonial #B2BVideo #VideoMarketing #CompanyVideo #B2B #marketingvideos #VerticallyTargetedVideo
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Understanding what your audience is searching for/interested in right now is an important part of your Social Media Marketing Strategy ?? If you presume they are searching for topics without any data to back it up, this won’t be a great strategy long term for delivering real value ? Some of my favourite ways to understand what audiences are searching for at present ?? ?? Speak with my clients to understand their audience in more detail on what is happening in their industry at present ??AnswerThePublic by NP Digital ??Google Trends ??View latest news/conversations online within an industry Especially in B2B, your target audience is doing more research online and you need to be answering their questions + providing value to be included in their buying decision process ?? #b2b #socialmedia #socialmediamarketing #b2bmarketing
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Have you ever wanted to ask different questions to your customers depending on which product they purchased?? Well you can! (if you are using Fairing of course) By targeting at an individual question level, you're able to present each customer with a unique sequence of questions tailored to their specific attributes. We wrote an article about how else you can target your customers with more personalised questions. (link in comments)
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Boost your marketing ROI by targeting hospital CEOs directly. Elevate your B2B marketing game today! https://lnkd.in/g-jyNKpu #MedicoReach #HospitalCEOs #B2BMarketing #BusinessROI #MarketingROI #EmailMarketing #B2BStrategies
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?????????? ???????? ????????: ?????????????????? ???? ?????????????????? ?????? ???????????? ?????????? ???????????????? Social media has changed the way B2B companies engage with their audiences. Our article ???????????????? ?????? ???????????????????? ???? ?? ???????????? ???????????? ?????????? ???????????????? ?????? ?????????????? ?????? ????????????????? ?????????????????? ???????????????? ?????????????????????? ?????? ?????????? ??????????????????????? It also offers practical tips to help companies create an effective strategy tailored to their goals. Link to the article: ??https://ow.ly/G6H750TmPw3 #DigitalMarketing #B2BMarketing #SocialMedia #DigitalStrategy
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Use data to inform your content ?? #b2bmarketing
Understanding what your audience is searching for/interested in right now is an important part of your Social Media Marketing Strategy ?? If you presume they are searching for topics without any data to back it up, this won’t be a great strategy long term for delivering real value ? Some of my favourite ways to understand what audiences are searching for at present ?? ?? Speak with my clients to understand their audience in more detail on what is happening in their industry at present ??AnswerThePublic by NP Digital ??Google Trends ??View latest news/conversations online within an industry Especially in B2B, your target audience is doing more research online and you need to be answering their questions + providing value to be included in their buying decision process ?? #b2b #socialmedia #socialmediamarketing #b2bmarketing
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Client Solutions Manager at Emporia Research
1 个月We love DIY!!