Elevate Event Staff的动态

!!! Welcome to Day 35 of 100 Days Great Marketing Ideas !!! Today we shall learn about the nuances and benefits of loving your customers and what they do. Harley Davidson, the famous motorcycle brand successfully incorporated this strategy to get out of that outlaw bikers image and position the brand synonymous to freedom, exploration, expression and long rides. Harley knew its customers love to ride, connect and network with fellow riders. So they started a club called Harley Owners Group (HOG), a platform which organizes rallies, shows and events where riders can meet and share their passion for Harley Davidson motorcycles and riding. If you too wish to incorporate this strategy, find what your customers love to do, with your product or service. Cater to this demand by celebrating their passion. Make the overall approach organic and authentic. If incorporated correctly, it can help build a loyal customer base, facilitate engagement and brand recognition, ultimately driving sales. https://lnkd.in/d9jM-GwX #marketing #marketingideas #greatmarketingideas #marketingtips #harleydavidson #harleyowner #harleydavidsonmarketing #harleyownergroup #brintmarketingsolutions

???? Want to learn how cross-promotional partnerships can drive greater reach and engagement? Let’s chat! See how brands like Coca-Cola and McDonald’s are doing it on the track. ?? #NASCAR #CrossPromotion #BrandPartnerships #MarketingStrategy #FanEngagement

Marketing isn’t always a focus for trucking companies, especially big fleets with household names. Their name recognition, network and capacity alone can be enough to win over shippers. But some logistics companies including Garner Trucking Inc are stepping up marketing, whether it’s a NASCAR sponsorship or a TV ad or social media campaign. #trucking #truckingindustry #marketing #sponsorships #outsidethebox

?? NASCAR fans are among the most loyal in sports, with 81% appreciating brands that support their favorite teams. This connection drives long-term consumer loyalty. Want to boost your brand's visibility and tap into this engaged audience? NASCAR is your fast track to success! ????? #BrandEngagement #NASCAR #Sponsorship #FanLoyalty #MarketingStrategy #Motorsports

Dale Earnhardt Jr. Racing Again: A Huge Win for NASCAR Brand Awareness When Dale Earnhardt Jr. steps back onto the track this Friday for the Xfinity NASCAR series, it’s more than just a race—it’s a major moment for brand awareness. Earnhardt is a living legend, and his return draws in massive attention not just from loyal fans, but from a much broader audience. The excitement surrounding his participation generates significant media coverage, social engagement, and renewed interest in NASCAR as a whole. For sponsors and brands associated with NASCAR, the exposure boost is undeniable. Dale Jr. has a following that transcends typical racing fans, and his presence re-energizes the sport's visibility across multiple platforms. This isn't just about one race—it’s about amplifying the reach of the entire NASCAR series to casual fans, new audiences, and long-time supporters. A legendary name back on the track creates an electrifying narrative, one that brands should align with to maximize engagement and visibility. #NASCAR #BrandAwareness #DaleJr #XfinitySeries #Racing #MotorsportsMarketing #Earnhardt

?? NASCAR: A Winning Platform for Brand Engagement ?? NASCAR's unique fan base offers unmatched brand loyalty and visibility opportunities. Here’s why your brand should consider aligning with this powerful sport: ?? 81% of NASCAR fans appreciate brands that support their favorite teams, driving an emotional connection that boosts consumer loyalty. Fans know that without sponsors, their favorite drivers wouldn’t be on the track! ?? 63% of millennial fans actively support sponsors, while 55% would even switch brands to support a NASCAR partner. That's dedication! If you want to accelerate your brand’s reach and create lifelong customer connections, NASCAR is the lane to be in! ????? #BrandEngagement #NASCAR #Sponsorship #SportsMarketing #Motorsports #FanLoyalty #MarketingStrategy

?? #NASCAR fans are among the most loyal in sports, with 81% appreciating brands that support their favorite teams. This connection drives long-term consumer loyalty. Want to boost your brand's visibility and tap into this engaged audience? NASCAR is your fast track to success! ????? DM me so we can talk through your brand's sponsorship opps! #nascar #integratedmarketing #marketingactivation #brandengagement

Are you familiar with Topgolf Callaway Brands? You may recognize the name Callaway, but the company is actually a conglomerate that owns several globally recognized golf brands. And yes, what you see in the chart is the massive explosion in golf popularity that occurred during the pandemic. Interestingly, unlike many other pandemic winners, the company continued to grow in 2023 (after the pandemic period). However, in its Q1 2024 report published two weeks ago, net revenue dropped by 2% y/y. Has the turning point finally arrived?

CSB 5210 Assignment 1 This article caught my attention because it highlights NASCAR's strategic move to boost its commercial leadership post-pandemic. By hiring CAA Sports to find a new chief commercial officer, NASCAR is clearly focused on building momentum and attracting top-tier sponsors. From my perspective, this decision underscores the importance of strong leadership in securing high-profile sponsorships, especially as NASCAR looks to enhance its marketability. Partnering with CAA Sports is a smart move that reflects broader trends in sports marketing, where expert agencies are key to navigating complex sponsorship. The article provides a concise look at how leadership can push commercial success in sports marketing. https://lnkd.in/eaukVj8y

MUST IT ALWAYS BE COMING HOME? From a cheeky #Scottish soft drinks ad to a mayonnaise commercial starring Jack Grealish (who wasn’t even selected in the end for #England), #advertisers have gone #football crazy for the European Championships 2024. But whilst, “look to the current event” is a magnificent #marketing maxim – does it always work? Are customers going to get #football fatigue??Are brands with no definitive link and a love of the beautiful game, going to succeed? ?The figures seem to suggest so, but one suspects that only certain #brands (no doubt, beer and betting) will make real bucks. Who to market to, is one of the biggest posers at our networking events and we aim to expand on this, shortly. But you could start by knowing your audience and being authentic – rather than jumping on the bandwagon. ?PS. That doesn’t stop us from ending this piece with a plea – C’MON ENGLAND!