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Leader of the Genuine Connections Revolution | Helping Service Providers, Entrepreneurs, and Sales Professionals Build Authentic Relationships | Author of "No More Cringe” | Changing the Way We do Business on LinkedIn

???????????????????? ???? ???????? ???????????????? ?????????????????????? ???????? ???????? ???????????????? ??????????????????????????? If you've ever felt the awkwardness of trying to transition a casual LinkedIn chat into a business conversation, you're not alone. Going from social to market can feel like walking a tightrope—one wrong move, and the connection turns cold. ?? But what if it didn’t have to be this way? In the latest issue of The Strategic Ally Method: The Secret to Winning Clients Without the Hard Sell, I’m breaking down how to move from social exchanges to meaningful market opportunities…without ever feeling pushy or cringey. ?? Here’s a taste of what you’ll learn: ? The subtle art of genuine engagement that opens doors without pressure. ? How to bridge the gap between casual chat and professional value. ? Why offering value first (not a pitch) turns connections into clients. This isn’t about forcing a conversation. It’s about guiding it, step by step, in a way that feels authentic and leaves your connections wanting more. Want to build real, trusted relationships that naturally lead to business? Check out the full issue. ?? Have you cracked the code on moving from social to market? Share your experiences below—I’d love to hear what’s worked (or not worked) for you! #LinkedInTips #ClientAcquisition #Outreach #SocialSelling #Networking

From Social to Market: How to Transition Smoothly on LinkedIn

From Social to Market: How to Transition Smoothly on LinkedIn

Ed Forteau,发布于领英

Eva Robboy

Product Designer & Visual Communication Coach

2 周

Your insights are a powerful reminder that true impact comes from being genuine, not just present. Looking forward to seeing your Genuine Connections Revolution grow ??

Ezra Sinclair

I Support Yacht Captains and Heads Of Departments, Improve Leadership Onboard Vessels Conflict Resolution, Crew Wellbeing and Effective Communication. | Jay Shetty Leadership Coach

2 周

That's such an insightful approach! Transitioning from social to business conversations can be tricky, but when done right, it feels natural and builds trust. I love how you highlight offering value first—it’s so so so important. When we focus on genuinely helping and engaging, the business opportunities follow organically. It’s all about cultivating real relationships rather than pushing for a quick sale. Leading from the heart is so powerful.

Ed Fowkes

Advisor for Strategic Growth ?? TableNetwork Business Community Leader ?? Speaker - Business and Property ?? Mentor ??

2 周

This is a masterclass on building authentic business relationships on LinkedIn!? ?? The shift from casual connections to business partnerships is truly an art, and you've laid out a roadmap that feels genuine and purposeful. Establishing a foundation with real interest and offering value over a pitch is key—such a refreshing approach in the digital space.? ?? Looking forward to the next issue on turning engagement into referrals. This kind of guidance is invaluable, especially as LinkedIn becomes more crowded.? Thanks for sharing these insights, Ed Forteau!

Francis West

CyberSecurity Specialist | On a mission to protect 1,000,000 businesses from Cybercrime by 2026. | CyberSecurity Consultant | Cyber Security

2 周

Ed Forteau....This is such a timely topic! ?? Transitioning from casual LinkedIn chats to real business opportunities can definitely be tricky, but it’s all about building genuine relationships first.

Rob W.

I help Business Owners stop Running and start Growing their Businesses | Investor | M&A | Coach

2 周

I like the authentic approach. I wish more people would take steps to target more effectively (quality over quantity) and add more meaning into their attempts to build relationships. Life is more than than open rates and conversions ??

Kevin Mario DSouza

Acoustic Doors that help you leave the world behind

2 周

I completely agree with your perspective, Ed Building genuine relationships is so important in business. I've found that sharing valuable content regularly can also help maintain engagement and position you as a thought leader. Have you seen this strategy work for you?

Philip Horne

Sales Navigator Driven Sales & Marketing | Accelerating Growth for Salespeople & Founders | Creator of the Sales Navigator Blueprint | Founder @ Linked Into Sales

2 周

Offering value before pitching has been a game changer for me.

We love how you’ve framed this! It’s about connection, not just sales.

Terry Volin Ream

Unlock Your Leadership Potential??Transforming Busy Professionals Into Confident Leaders, Reclaim 10 Hours a Week for You, Say Goodbye to Low Motivation & Self-Sabotage.??Be the Admired Leader Everyone Looks Up To!??

2 周

This development appears to be transformative, and I am eagerly anticipating the opportunity to explore more about it. It promises to enhance my understanding and proficiency in navigating LinkedIn effectively, much like mastering a delicate balance. I'm enthusiastic about the insights and skills I will gain. ??♂?

Susan Goebel

My clients get streamlined operations, boosted profits, and become exit-ready—without the stress. ?? Want the same results? Check out “How We Help Businesses Thrive” in my feature section below.

2 周

Transitioning from a casual chat to a business conversation really is a delicate balance. I'm curious—what's the most effective value-first approach you've used to keep the connection authentic while leading it towards a business opportunity?

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