Cult Marketing的动态

We would be lying if we said this didn’t make us laugh when we read the label… However, maybe we should be taking notes from this funny marketing strategy that turned a bad name into an eye catching product! Despite the amusing connotations, Jost Vineyards actually pronounced ‘yost’ made waves in the industry and gained massive publicity when this wine launched. The key? Embracing the name and using it to their advantage. Remember, it's not about having a perfect product name, it's about creating a strong brand identity and standing out from the rest. So, don't be afraid to take risks and think outside the box. Who knows, your "bad" brand name might just be the next big thing. ?? Read more using the link below https://lnkd.in/gRgYzJMN . . . #SparkNewIdeas #brandandmarketingagency #badname #jostwines #JostVineyards #marketingessex #IgniteYourBrand #jostvineyard

?????????????????? ???????????? ????????????: ???????????????? ????????????????, ????????, ??????????, ?????? ???????????? ???????????????? The global horseradish market has experienced steady growth over the past few years, driven by increasing consumer preference for spicy and flavorful condiments, along with expanding applications in the food industry. Horseradish, known for its pungent taste and culinary versatility, has witnessed rising demand both in household consumption and commercial food preparation. This report aims to provide comprehensive insights into the horseradish market, covering key trends, growth drivers, challenges, and opportunities shaping the industry landscape. It analyzes market dynamics at both global and regional levels, highlighting factors influencing market growth and competitive strategies adopted by key players. ? ?????????? ???????? ???? ?????? ?? ????????????????????? ????????????: https://lnkd.in/gSrGDU7d Market Segmentations: #Company ? Fleck ? BR ? MICOKA LIMITED ? DOBERT SA ? Letty's Designs & Home Decor ? Imperial Riding Holland B.V. ? Westlake ? MIT ? Busse/SJI LLC ? Cavassion ? Colon Saddlery ? Decathlon #Type ? Race Whip ? Obstacle Whip ? Dressage Whip #Application ? Contest ? Teaching and Learning ? Entertainment Stringent Datalytics - Retails and Consumer #EquineEquipment #EquestrianGear #WhipMarket #HorseTack #RidingAccessories #EquestrianSupplies #HorseWhipTrends #RidingGear #EquestrianIndustry #EquineEssentials #HorseWhipMarket #RidingWhips

How wine ?? inspired my brand This isn’t one of those stories where I tell you I drank 3 bottles of wine and formed a riveting brand strategy (though that could be entertaining). This story is about beautiful wineries, wonderful experiences and stunning bottle labels. About 20 years ago friends of mine moved to Okanagan Falls, BC and very quickly adapted to the wine way of life. They gifted me my first wine tasting tour and I fell in love with the experience. I had just started my first business and kept looking at all the beautiful design around the different wineries and started taking photos, snagging brochures and of course buying wine. It was a dreamland of inspiration for me in a few ways. 1?? The look and feel of the decor tied in perfectly to the bottle labels, marketing materials and signage. Hellooooo consistency! 2?? The vibe at most of the wineries was fun, interesting and left me feeling educated and kind of elite. I was now a wine connoisseur of course. 3?? It was social and I love to be social. Wine tasting inspired me to make my brand cohesive across everything I produced, said and did. It inspired my brand to be fun, interesting and educational to my clients. It also inspired my brand to feel social so work would be fun. Share in the comments what interesting things inspired your brand. The more we share, the more we can inspire others!

Snoop Dogg, never in my wildest dreams did I think I would be tagging you on a LinkedIn post or drinking your wine. Please know that we are here for all your branding needs Branded by Berkeley #icon #brandstorytelling #branding

The biggest lesson I’ve learned in my business career is that what you DO doesn’t actually matter to your prospects… It’s what they THINK you do. Ever Googled a restaurant, and found one with photos of food that looks really good, and one with photos that look really bad? The choice you went with is obvious, even if the restaurant that had terrible photos had amazing food. When it comes to marketing, perception is EVERYTHING. How does your brand come to the table? #videomarketingstrategy #socialmediamarketing #inboundmarketing #videomarketingtips #videomarketing #branding #videomarketingexpert #westmichiganbusiness #grandrapidsmichigan #grandrapidsbusiness

The biggest lesson I’ve learned in my business career is that what you DO doesn’t actually matter to your prospects… It’s what they THINK you do. Ever Googled a restaurant, and found one with photos of food that looks really good, and one with photos that look really bad? The choice you went with is obvious, even if the restaurant that had terrible photos had amazing food. When it comes to marketing, perception is EVERYTHING. How does your brand come to the table? #videomarketingstrategy #socialmediamarketing #inboundmarketing #videomarketingtips #videomarketing #branding #videomarketingexpert #westmichiganbusiness #grandrapidsmichigan #grandrapidsbusiness

Meet Andrew Tendick, President and Co-Founder of Proper Brewing Company! Check out our most recent episode of under the tent where they share how events have played a role in their growth and brand awareness over the years! ?? Link in the comments ?? #craftbeer #craftbrew #craftbrewersconference #eventmarketing #fieldmarketing

The market research conducted by New Perspectives gave the winery the confidence to refresh its brand and improve its wine collections, making its brands more appealing to everyone.?? To learn how New Perspectives can update your brand imagery, visit our website ???https://lnkd.in/eRUyNhnV #marketresearch #customerresearch

?? FEATURE SHOWCASE - 2016, BROWN BROTHERS MASTERBRAND ?? Next up in our "Age of Transition - Remake" feature project is 2016’s transformative journey with the the Brown Family Wine Group. This project was as much a strategic design, distinctive assets and architecture program as it was about wine labels. 10 years ago The Edison Agency began our relationship with Brown Family Wine Group with the crafting of a timeless identity system that balanced tradition and familiarity with harmony and progress, setting the brand up for the next decade of growth through an emphasis on a systems thinking solution that created clarity and relevancy. ?? Brand Strategy - that embraced growth and diversity within a respected family-owned business ?? Masterbrand Identity - a timeless evolution that brought strength and clarity to how the brand showed up across all touchpoints from cellar door wine tasting, fine dining at the Patricia restaurant to retail fridges ?? Range Harmonisation - that made the brand easier to shop with clear wine navigation language and design ?? Building Distinctive Assets - that improved cut-through in a cluttered market and were easy to integrate across all touch-points with consistency ?? Portfolio Architecture System - a solution that defined the role of each of the ranges and their connection back to the masterbrand ?? Brand Playbook - for consistency across a portfolio of wineries, showcasing the depth and quality of each unique wine ?? Celebrating 13 years of CREATING, BREAKING, and REMAKING in Australian branding ?? We’re proud to see the Brown Family Wine Group evolving while staying true to their rich history and commitment to innovation. A transformative project for a family-owned wine icon that has now become Australia's #1 wine brand* and recently voted the #1 Winery in Australia! *Wine Intelligence 2024 Brown Family Wine Group Emma Brown Ellie Vince #brandcodes #brandstrategy #transformation #imaginechange #AustralianWine #systemsthinking

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