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The demand for men’s beauty products is a key driver in another beauty trend now and into 2025 men’s grooming. The number of companies involved in the manufacturing of men's grooming products is increasing day by day as consumers are putting forward their dynamic needs. The players are responding to the opportunity with fascinating product launches, catering to the inflated demand. A recent research study showed that 56% of men reported buying more skincare products today than they did five years ago and many men are diving into male cosmetics and makeup. A well-executed merchandising vehicle can help ensure shoppers have the visibility to products and all the information they need to make informed, confident purchase decisions. Are you looking to drive brand growth, equity, and sales lift with your in-store promotions? If so, contact us at [email protected] or our website at www.vanguardpkg.com. #retail #shoppermarketing #fullservice #instoresolutions #corrugated #popdisplays #pointofpurchase #signage #retailsignage #packaging #retailreadypackaging #fulfillment #supplychain #digitalprinting #custompackaging #turnkeysolutions #industrialpackaging #palletdisplays #floordisplays #sidekickdisplays #powerwings #trademarketing #custompackaging #popdisplayeffectiveness #beauty #beautyandpersonalcare #healthandbeauty #mensgrooming

??The ""Lipstick Effect"" is an economic indicator where, during downturns, consumers cut back on big-ticket items but still indulge in small luxuries like cosmetics. Historically, lipstick sales have surged in tough times, from the Great Depression to recent crises. This trend reflects cautious consumer spending but also highlights resilience in affordable luxury. #lipstickeffect #beautyinvestment #tradingindicators #marketcrash

Perfumes are definitely back... but the raising star is another category of products! Post COVID19 people started looking back at perfumes, and consider them again as a key choice for holiday gifting (for self or others). In fact, internet searches have been increasing steadily every single year and across most geographies. However, body mist is the category that has been growing the most especially during the key consumption periods of the last couple of years. Interestingly, body creams that historically were not that seasonal, start becoming more relevant during the holiday period too. And, SEPHORA definitely noticed that ... so it is now testing dedicated body care merchandising (instead of mixing with skincare) in selected stores. #skincare #bodycare #perfume #bodymist

?? #???????????????? & #?????????????????? ????????????: ???????????? ????????????????????! ??? The Lipstick & Lipstains market is soaring, valued at $3.91Bn in 2023 and projected to reach $5.58Bn by 2030, with a CAGR of 5.2%. ???? This growth is driven by the rising demand for personal grooming, increased purchasing power among women, and innovative e-commerce strategies. ??????? ???????? ????????????????:https://lnkd.in/g-UfZ7-r ??? ?????? ????????????: Growing focus on #organic and #herbal products. Social media buzz fueling brand visibility. E-commerce convenience leading to a surge in #online beauty sales. Popularity of #long-lasting, #non-toxic lip products. #Top Players: L’Oréal, Estée Lauder, Chanel, Revlon, and Sugar Cosmetics. #Regional Insights: Europe and North America lead, with rapid growth anticipated in APAC, driven by expanding urbanization and increasing disposable incomes. Ready for the next chapter in beauty evolution? Get ahead in this vibrant market! #BeautyIndustry #LipstickMarket #CosmeticsTrends #EcommerceGrowth #MarketResearch

Did you know that during times of economic uncertainty, cosmetic sales actually increase? This interesting phenomenon known as "the lipstick index" is something retailers are experiencing right now... and it's not just cosmetics. From fancy coffees to hundred-dollar sweaters, retailers across the board are seeing a surge in affordable luxury purchases. Learn about the lipstick index and how marketers in the retail industry can take advantage by checking out our latest blog. Scroll through the highlights below and read the full blog here: https://lnkd.in/epfVX8Nj #redcatmarketing #affordableluxury?

Sharing a special perk with you! Enjoy 20% off a one-time purchase at Sephora from Friday, August 9, to Sunday, August 18, as a thank-you. To register and receive your exclusive discount, go to this link?: https://lnkd.in/eK6nMYvN Here is my unique Sephora link. By clicking on it, you're agreeing to receive this offer from Sephora. ?Offer valid for Beauty Insider members on merchandise purchases made from 8/9/24 through 8/18/24 at 11:59pm PT in Sephora US and Canada stores and on sephora.com and sephora.ca. Buy Online, Pick Up In Store orders placed after 8/18/24 do not qualify. Limitations: two Dyson items, two Shark Beauty items, and three Nutrafol items per SKU per transaction. Not valid on The Ordinary, CHANEL, Oribe, MAC Cosmetics VIVA GLAM products, in-store services, previous purchases, purchases of gift cards, purchases of Same-Day Unlimited subscriptions, gift wrapping, packaging, taxes, or shipping and handling charges. Return of discounted merchandise will be for the price actually paid. Offer valid for one-time use only. Sephora is not responsible for damaged, lost, or stolen offer materials or barcodes. Offer has no cash value and is void if altered, sold, bartered, or transferred. No minimum purchase required. Cannot be used in conjunction with any other promotional offers, Beauty Insider Cash, Rouge Reward, or rewards. Sephora and Kohl’s employees are not eligible for this offer. Sephora may modify or cancel offer at its sole discretion.

?? See our recent feature in Your Coffee Break revealing the top 'glass skin' beauty brands, a trend sweeping the beauty world. Mentions for ‘glass skin’ peaked in Feb 2024 with a remarkable 111% YoY increase – indicating continued momentum into spring and summer this year. Our data revealed Charlotte Tilbury Beauty, MAC Cosmetics, and GARNIER CLUB as the frontrunners among the favourite brands to achieve the perfect ‘glass skin’ look with media values of $6.5M, $6.3M, and $5.6M respectively. This clearly demonstrates the power of effective brand x influential sources partnerships in triggering trends. Uncover the earned media strategies of top beauty brands, which have propelled them to 'glass skin' essential status, achieving remarkable media values and demonstrating mastery in brand impact within the dynamic beauty industry. ?? Read the full article below:? https://lnkd.in/gp2bTXM8 #wearisma #yourcoffeebreak #beautybrands #skincare #influentialsources #influencerdata #influenceranalytics #influencermarketing #celebritypartnerships #glassskin #glassskintrend #charlottetilbury #mac #garnier #beautyinfluencers #beautytrend

#???????????????? #???????????? ?????? ???????????? ???? ?????? ????.???? ?????????????? ???? ???????? ?????? ???? ?????????????????? ???? ?????????? ?????? ????.???? ?????????????? ???? ????????, ?????????????? ???? ?? ???????? ???? ??.??% ???????????? ?????? ???????????????? ????????????. ?????? ?? ?????????????????????????? ???????????? ???? ?????? ????????????, ?????????? ???????? https://lnkd.in/eGdHE9Ed Lipstick Market continues to thrive as consumers seek new shades, textures, and formulations that cater to diverse beauty needs. The market’s #growth is fueled by constant innovation, including #long-lasting, transfer-proof, and hydrating formulas, appealing to consumers' evolving preferences for both comfort and style. Lipstick #Market is also influenced by trends in clean beauty, with a shift toward vegan and cruelty-free products. Popular across age groups, #lipstick remains a staple in makeup routines, while unique packaging and a wide color palette attract consumers globally, ensuring sustained #demand. ?????????????????????? ??????????????????: 1. L'Oréal 2. The Estée Lauder Companies Inc. 3.CHANEL 4. LVMH 5. Shiseido #???????????????????????????? #???????????????????????? #?????????????????? #???????????????????????????????? #?????????????????????? #?????????????????????? #?????????????????????? #?????????????????????????????????? #???????????????????????????? #????????????????????????????????

The beauty battle on everyones radar: Where will rhode skin set up shop? We dissect the pro's and cons of SEPHORA vs Ulta Beauty, while we pop the popcorn and get ready to watch these beauty titans fight it out! #rhode #sephora #ulta #beauty #beautybrands #beautyretail #beautytitans

Mark your calendars! The Amazon Holiday Beauty Haul event kicks off this Monday, October 21st, and runs through November 3rd. Following the incredible success of the October Amazon Prime Big Deals Day, this is another golden opportunity for sellers in the beauty category. This two-week shopping extravaganza covers everything from gifting and new arrivals to premium skincare, makeup, hair care, personal care, fragrance, nail products, men’s grooming, and Allure Best of Beauty winners. It's our fourth year, and it promises to be bigger than ever! Sellers, here are a few tips to maximize your impact: - Set up enticing Coupons and Prime Exclusive Discounts. - Leverage Lightning Deals and Best Deals to capture attention. - Ramp up your advertising to meet the expected surge in traffic. Don’t miss out on this chance to shine in the beauty market! Let’s make this Holiday Beauty Haul the best one yet! ???