There’s a connection between DEI and ROI. Lisa Jennings and Alim Mukhida spoke with Alyssa Boyle about Haleon's Health Inclusivity Screener, which is being used by brands such as Panadol to identify opportunities for better inclusivity. Built to measure diversity, inclusivity, and accessibility, the screener aims to incorporate inclusivity “as an expectation of our work going forward.” Discover the story in full on AdExchanger → https://lnkd.in/e4b6U5Bg
