Comcast Advertising的动态

Always a pleasure to talk about the impact of community and the distinct advantages OpenWeb offers to publishers. At our recent HQ event in Israel, I discussed how our products empower publishers, the reasons our partners choose us, and what we have planned for the future. Excited for what’s ahead ?? OpenWeb #communitybuilding #qualityconversations #futureofpublishers #techforgood #telavivhq

A big hello from Primefest day 2 ?? We’re currently in attendance at ‘The Future’s So Bright I Gotta Wear Shades’ panel discussion ?? The panel are diving deep into what healthcare communications will look like in 2030. They’re exploring emerging trends, their implications and providing actionable insights to help make the most of the opportunities both now and in the future. Some interesting points so far include: ??Opportunities to use technology to target scientific communications to the right audience ??Using all channels to ensure an integrated value story reaches both prescriber and payer audiences ??New ways to amplify communications in an environment where downward pricing pressures require compelling evidence to demonstrate value Stay tuned for more updates and insights from Primefest day 2! #Prime #healthcarecommunications #Primefest

I was on the other side of all this. 4 years ago (yes, THAT year...), I ran an independent analyst program, first of its kind, at the Fortune 100 company I worked for. Two of the analysts on our bench at the time, Daniel Newman and Patrick Moorhead presented me with a bit of a radical idea. The world was all pivoting to virtual events (those that weren't already cancelled). But these two analysts decided to innovate even in the manner they rolled out content. Not only did they convene the most visionary and trendsetting tech CEOs in the world (including my then-CEO which I facilitated into the program) - but rather than expect the entire world to tune in from home in real time to watch a virtual exchange / interview - they decided to go the VOD way. Taking a page out of the Netflix playbook, the high-quality sessions are 'dropped' on different days and times over a course of 3 days. This year, now part of The Futurum Group, I witness how the magic is made, seeing the concept continue to thrive and revolutionize the way high profile tech content and insights are shared. Starting today - you can follow the program and 'VOD' your way to the most compelling and thought provoking leaders of your liking and preference. In fact - 44 different companies this year have 62 various sessions to offer you, all under this year's theme, 'AI Unleashed'. Join the various speakers, 23 of whom are CEOs and Presidents, - on an innovative and interactive journey as they share with you on your front seat, - where they're at on AI. Enjoy! #vod #PR #Media #broadcast #tech #innovation

Next week, on September 12th, I'll be participating in a crucial conference: "Advertising Who Cares". With over 25 years of advertising media experience, I've witnessed firsthand the challenges our industry faces - from eroding trust to diminishing creativity. This conference isn't just another industry event. It's a call to action for those of us who believe in the power of effective, responsible advertising. We'll be addressing critical issues like: > Rebuilding trust in our industry > Revitalising creativity across all disciplines > Reshaping business models for the modern era > Attracting top talent to our field I'm attending because I care deeply about the future of advertising. At Abintus, we're committed to helping advertisers achieve better results, but we also recognise the need for industry-wide transformation. If you're passionate about creating meaningful change in advertising, I encourage you to follow the outcomes of this conference. Let's work together to build an industry we can all be proud of. #AdvertisingWhoCares #MediaTransformation #FutureOfAdvertising

Hey Marketers!??? Want to see how brands and customers connect beyond social media?and right at the shelf itself? With SyncLabel, a product label becomes a?direct connection?with your consumers. Build?trust, foster?transparency, and create stronger, more meaningful relationships with your audience- all with a simple scan. Make your packaging to do more than just sit there... make it work for you. #synclabel

Is anyone heading to NextM next week? Come by our booth I would love to talk about how we can help you maximize performance and minimize carbon emissions from your digital campaigns. #nextm #groupm #streaming GroupM

??”Publishers Battle for the C-Suite??Numerous media outlets, looking for new lucrative lines of business, are pursuing newsletters and events aimed specifically at top executives.”

Rethinking what’s possible defined Outbrain’s journey in 2024, as we worked to deliver innovative solutions that drive engagement and unlock value across the Open Internet. See how this year shaped our vision for the future:?https://lnkd.in/etidiQsi

"?? Midweek momentum with NexTech Advertising Co.! ?? We're driving innovation, creativity, and results that make an impact. ??? #NexTechAdvertising #MidweekMotivation #InnovativeAdvertising #CreativeSolutions #DigitalMarketing #CreativeAgency #AdvertisingStrategy #BrandGrowth #MarketingInnovation #ContentCreation #SocialMediaMarketing #MarketingSolutions #NexTecAdvertising #TeamNexTech #NexTechInnovates #NexTechMarketing