Colvita Creative 的动态

Wil this concept from the good old days, wrapped in an AI sauce, lead to the end of the role companies like #X, #Google and #Meta are playing in the online advertising market? But also for service dominance of big companies like #Booking and #JustEat It is well possible in an open ecosystem of AI agents, where the "middle man" is eliminated from the service chain. Bringing back end-2-end relations can be the new future. I'm publishing a series LinkedIn articles on such an ecosystem. This will be one of the themes to come in that series. For an overview of what is published so far see: https://lnkd.in/ePCrGkNj And follow me for the next sections.

It's time for another news update, and this week we bring you big news from the likes of #Google and #OpenAI. So let's get stuck in... ?? OpenAI is testing a new search feature called SearchGPT ?? Google launches its new generative AI video model, Veo ??? TikTok announces partnership with Eventbrite ?? Meta is testing AI comment summaries for Facebook If you want further information on any of the news above, you can read or listen to our full update here: https://lnkd.in/eGpHnmSz #DigitalMarketing #DigitalMarketingNews #DigitalMarketingTrends

Using AI generated results over your own documentation? On today's Meta webinar, the main speaker was incorrectly sharing their screen, showcasing speaker notes as well as other tabs they were using throughout. I think this would be my worst nightmare ?? Now the webinar itself was quite interesting, covering the Meta Conversion API and how to improve your client's ad performance. But what was more interesting was after asking a question about the Event Match Quality of the Conversion API. I watched the speaker in real time quickly check Meta documentation and when this didn't work they googled "Ideal Event Match Quality Score" and read the AI generated summary ?? I'm not quite sure how I feel about this. On one hand it kind of shows Meta's documentation needs some work as it doesn't include all the information someone needs. On the other hand, is it really that bad to quickly Google something? I think we have all done it! But there is something about watching someone who is suppose to represent the source having to Google it that makes it feel weird, like taking a peek behind the curtain. What do you think?

The breakthroughs that Birdeye is having on AI business tools is so impressive. Looking through the lineup of topics and guests for our yearly conference 'Birdeye View', makes me proud. We even have guests from Googlea and OpenAI :O And the conference starts tonight! Don't miss it. https://lnkd.in/geFdkwfR The Top 5 Reasons to Register for Tomorrow's Birdeye View Conference 1) Big Gen AI Product announcements 2) AI Experts and thought-provoking Keynotes (Google, OpenAI, etc) 3) Industry Panels with Marketing though-leaders 4) It's Free and Virtual 5) Chance to win a pair of Apple Vision Pros #BiredeyeView #view24

Big things are happening at Postscript. And we are launching something the market has never experienced before. On July 24th, we are unveiling… Postscript AI. Expect big innovations, big speakers and a live reveal of AI features for ecommerce marketers that have not existed until now. Save your seat now. This is the biggest ??launch?? in the history of Postscript. postscript.io/ai-launch

LinkedIn using Generative AI - I'm sure many of you must have noticed that LinkedIn has been using your posts, data and the ads for improving their Gen AI tool that they integrated recently. Seems like LinkedIn ended up with default Opt-In for using all our data without your consent. If you are really concerned about this, you can always Opt-out of your data being used for empowering their Gen AI and enhancements happening as a part of it! Option to quickly Opt-out is listed below. #LinkedInAI #GenAI #AIenhanecement #Dataprivacy #Protectyourdata #Avoidprompts

Dive into the upgraded BETA version of SearchBot! Unleash the power of generative AI and gain insights tailored for search marketers. Log in or register now for a firsthand experience! #GenerativeAI https://lnkd.in/e5874wPT

Google Marketing Live 2024: Everything You Need to Know ?? If you needed your quick guide to everything marketers need to know from the Google Marketing live, you have come to the right place. One thing we all saw coming... AI taking the centre stage ?? what do you think of the updates? #GrowthAgency #GoogleMarketingLive2024 #GML2024 #GoogleAds #GenerativeAI

?? Drag & Drop Edition 82 is here! ?? From avoiding post-launch brand drift to exploring the latest AI tools from Meta, we've got insights every tech marketer needs. Plus, actionable advice from HubSpot’s CMO and the latest on AI regulations??. Check it out and stay ahead of the game ?? https://buff.ly/3Y7L3QL #TechMarketing #AINews #MarketingTips

TOP SECRET ?? Google has changed the game with Generative AI in Search Now they are publishers... Luckily, I have Gemini's PR tips email address. ?? Comment 'Gemini email' below, and I'll drop it to you in a DM. ? #pressrelease #sellingin #prcampaign