Gotta go, buffalo —there’s a new way to commute! ???? Starting this month Pierce County, C+C, and some cute critters help people commuting from Pierce to King County find carpool partners for a smoother, faster ride. This campaign goes beyond the basics, featuring RideAmigos commute management platform, hyper-targeted direct mail and ads, exciting rewards, and personalized emails that meet commuters where they are in their journey to change their driving habits. And the benefits of sharing the ride are real: Commuters who share the ride on SR 167 can shave up to 13 minutes a day off their commute in the HOV lane. That’s 13 extra minutes to enjoy a morning coffee, take a mental health walk, or get a little extra sleep. Check out commute2king.org for more info on how to get rewarded for carpooling!??
Hannah Mullin ??