Responsible for over 65% of Britain's annual rental income, tenants aged under 45 are dominating the sector. But what do young renters want and need from their housing and how can you secure your portion of this growing pool of customers? In this video, we explore the priorities of younger tenants, what they're looking for in housing and how you can ensure you meet their demands. Keep watching to discover the importance of #community for this demographic and how you can help neighbours connect on your developments. And find out more about creating community in new build developments by following the #newhomesweek campaign by the Home Builders Federation. #tenants #btr #homebuilders
