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Brick-and-mortar stores in the Middle East are losing ground online! Their websites mimic cluttered stores, frustrating shoppers with confusing layouts and lack of product details. This disconnect creates a frustrating customer journey, leading to abandoned carts and lost sales. The answer lies in omnichannel strategies and chatbots. Omnichannel bridges the online-offline gap, letting customers seamlessly switch between channels. Chatbots, powered by AI, provide 24/7 support, answer questions, and personalize recommendations. Together, they transform the online experience, keeping customers informed and engaged, ultimately turning the tide for traditional retailers in the digital age. #OmnichannelRetail #ConversationalCommerce #AIRetailMENA #RetailMENA #DigitalStruggles Ready to discuss how omnichannel and chatbots can supercharge your online sales? Let's chat! dM for an open conversation.

How can retailers win big this holiday season? Our latest carousel highlights 5 strategies to help you navigate the challenges: 1?? Embrace Omnichannel Personalization ??? ?2?? Mitigate Supply Chain Pressures ?? 3?? Leverage Consumer Insights for Smarter Pricing ??? 4?? Tap into AI for Shopping Innovation ??? 5?? Invest in Sustainable Practices ?? Ready to prepare your strategy? Swipe through to learn more! ?? #Holiday2024 #RetailTrends #OmnichannelMarketing #AI #Sustainability #ConsumerInsights?

Data doesn't lie! ?? Today, consumers seem to be evolving much faster than retail channels. Recent macroeconomic shocks have further reshaped consumer behavior, with people becoming more price-conscious and willing to pay extra for quality. To stay competitive, businesses must swiftly adapt, leveraging external data and tech solutions for omnichannel success. Plenty of tech solutions today can handle all the complexities of omnichannel retail. Tech giants like Meta and Google offer advanced multimedia measurement tools to assess each channel's impact on marketing goals. Additionally, HiveMinds tools and plugins like FeedX support large product feeds, BidSmart enhances bidding strategy, and Nucleus provides a comprehensive view of core KPIs. These solutions showcase adaptability in the dynamic retail landscape. Stay tuned for more as we dive deep into the data behind consumer behavior and demystify the digital landscape! #DemystifyingTheDigital #HiveMinds #Omnichannel #OneConsumer

??Increase customer loyalty and long-term growth! 2. Personalization at Scale Coca-Cola leads the way. Using AI and data, they've moved from mass marketing to hyper-personalization. Their "Share a Coke" campaign? Just the start. Now, they analyze consumer behavior to offer tailored promotions, boosting retention by 15% ?? [Source: Forbes, 2022]. ? How to apply this? Start small, segment a market and craft personalized offers to create experiences that connect and drive loyalty and revenue. Does it make sense "personalize your strategies? Drop a comment! ?? Next Thursday: "Omnichannel Optimization" to capture revenue $$ across every channel! #RGMFutureTrends #Personalization #DesigntoGrow #ShareaCoke

?? Attention Retailers! Stagnant Sales Demand New Strategies ?? A recent article highlights that Australian retail sales stagnated in July after rising in May and June. While there was a year-on-year increase, it failed to keep pace with inflation. This is a wake-up call for retailers across the country. In today's competitive landscape, simply having a good product isn't enough. To attract customers and stay ahead of the curve, retailers need to embrace the right technology. Here's how technology can help: ?? Personalised Experiences: Use AI and machine learning to personalise the shopping experience for each customer. This could include recommending products based on past purchases, offering targeted promotions, and tailoring content to their interests. ?? Seamless Omnichannel Shopping: Ensure a smooth customer journey across all channels, whether they're shopping online, in-store, or on social media. This means having a unified inventory system, offering click-and-collect options, and providing excellent customer service across all touchpoints. ?? Data-Driven Decision Making: Leverage data analytics to understand your customers better, track inventory levels, and optimise your marketing campaigns. Data can help you identify trends, target the right audience, and make data-driven decisions to improve your bottom line. ?? By investing in the right technology, retailers can create a more engaging and convenient shopping experience for their customers, ultimately driving sales and growth. #retailtech #customerservice #omnichannel #datadrivenretail #Truis Is your retail business using technology to its full potential? Share your thoughts in the comments below!

In today’s fast-paced digital world, we’re all juggling so many priorities: If that is personalised customer experiences, staying on top of tech, or scaling across new markets. But there’s one thing that ties it all together: product data. Want to hit those personalization goals? Your product data is your secret sauce. eCommerce pros, need to ensure consistency across channels? It starts with how well you manage that data. IT teams, tired of messy integrations? Streamlined product data is your new best friend. What’s your biggest product data headache? Let me know if the comments below! #PIM #Marketing #eCommerce #IT #ProductData #DigitalTransformation #Efficiency #TechTalk #CustomerExperience #Omnichannel

Applying AI-Powered Personalization to Omnichannel Retail #2 In a world where inflation is high and competition is fierce, personalized dynamic pricing is more than just a buzzword. It’s a strategic tool. Imagine this: Prices tailored based on customer data and shopping behavior. Not just discounts or coupons, but the right price at the right time for the right customer. ?? The result? Higher conversion rates, increased loyalty, and sustained profit margins. (Yes, even in tough economic times.) As a product manager, the takeaway is simple: Master the balance between real-time market conditions and customer insights. Use it to create compelling pricing strategies that drive both short-term sales and long-term customer loyalty. So, are you ready to harness the power of AI-driven personalization? #ProductManagement #AIinRetail #DynamicPricing #CustomerExperience #Personalization #RetailInnovation #DataDriven #Omnichannel #Ecommerce #CustomerInsights #RetailStrategy #ConsumerBehavior #PricingStrategy #AIMarketing #CustomerLoyalty #DigitalTransformation #RetailTech #MarketTrends #InnovationInRetail

Insights Managers Kelli Fulton and Alicia Brill recently presented the key strategies to engage, convert and assure today’s online shopper at the Digital Grocery Summit presented by My Digital Shelf. ICYMI, here are the highlights: ?? ?????????????? ?????? ????????-????????????: Understand the shift to seamless shopping experiences across digital and physical channels. ?? ?????????????? ???????? ????????????????: Utilize first-party data to understand customer behavior and preferences for personalized engagement. ?? ?????????????? ?????????????? ????????????: Identify the characteristics of the hybrid shopper driving the omni-normal, including their preferences for convenience and quality. ?? ???????????????? ???????????? ??????????????????????: Streamline the path from search to purchase, ensuring a seamless and satisfying online shopping journey. ?? ???????????? ???????????????? ?????? ??????????????????????: Analyze fill rate data to guarantee accurate orders and maintain consistency between online and in-store offerings for customer satisfaction. #8451Proud #DigitalGrocerySummit #Omnichannel #HybridShopper #GroceryTrends #ShopperInsights #ConsumerBehavior

?? Are you in marketing? ?? Join fellow marketers at 2024 Power of the Marketer online festival and participate at this year's omnichannel masterclass. Discover what's behind true customer loyalty and successful marketing programs. Reserve your free seat here: https://lnkd.in/eenjTyJS #marketing #loyalty #commerce #AI | #AD

For financial institutions, omnichannel marketing strategies need to go well beyond just delivering in-branch and online experiences. They have evolved into personalizing those experiences and engaging with customers across a wide array of mediums to win customer loyalty. Inside the BAI Banking Strategies Executive Report, #TotalExpert's VP of Marketing Donnie Kenneth articulates the themes that will drive success for marketers in 2025, including life-centric personalization, AI adoption, closing information gaps, and delivering trusted guidance. Download the report and read his full article on page 15: https://lnkd.in/gQ9dQVne