Charlotte Lamb的动态

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Head of People & Talent at Togather - UK event booking platform. Previously in recruitment agency, events agencies, marketing agencies and tech start-ups. Finding the best talent and nurturing them to their best selves!

?? Festival Insights and Awards shared Togather's 2024 Festival F&B trends! ?? – The popularity of vegan food has risen by 28% over the course of the last 12 months. ?? – Sales of non-alcoholic cocktails and drinks grew by 35% across all the events, showing the continued rise in demand for non-alcoholic drinks. ? – The best selling dish across all the events, replacing Burger and fries in 2023, was Chicken Tenders and fries. ?? – The best selling drink overall was a pint of lager. ?? – The specific cuisine that saw the highest rise in popularity was Moroccan food, which rose a dramatic 300% in popularity – with the most popular dish being Harissa Chicken. ???? – Sales of babycinos rose by 60%. ?? – The best selling genre of music festival was at Jazz events, with per head sales of 30% higher than other types of music. ?? Hugo Campbell '‘While we’re still seeing the prevalence of old favourites such as a pint of lager or a burger, it’s important to recognise that the quality of these options has been rising and is very far away from events 15 years ago. I think I can officially announce that the age of the warm beer and plastic burger at a festival is over!’ Long live Lobster rolls ?? & champers ?? in the fields! ?? #FB #LiveEvents #Festivals

Charlotte Brown VEIP

Account management, Bus development, Events professional

4 个月

Great to see that us non drinkers are influencing f&b, I still get frustrated by the lack of choices at events for ‘grown up’ AF drinks - and don’t even get me started when they say they have elderflower and Becks bluergh!

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